Dr. Karen Weaver engages with Dr. Eric Monday, EVP and CFO at UKentucky, and Erik Judson, CEO of JMI Sports, to discuss the evolving landscape of college athletics, particularly at the University of Kentucky. They explore the formation of Champion Blue LLC, the importance of multimedia rights, and the role of private equity in enhancing university partnerships.

The conversation emphasizes the need for innovative thinking in higher education and the significance of building strong, enterprise-wide relationships to navigate the challenges faced by institutions today.

NOTE: There is an audio issue with Erik Judson's connection about 25 minutes. The full conversation is available in the updated version.