Apple is copying Amazon’s flywheel strategy, with heavy product placements in original Apple TV+ shows, meant to boost its ecosystem and core revenue streams. However, in the connected TV device market, it has lost heavily to Amazon despite having first-mover advantage.

Inside the Stream – Apple copies Amazon‘s flywheel strategy but is far behind in CTV

Streaming is revolutionizing the video and TV industries. In this podcast, two industry veterans, Will Richmond, Editor, and Publisher of VideoNuze, and Colin Dixon, Founder and Chief Analyst of nScreenMedia give listeners their insiders’ take on the most important streaming news and events. They also interview industry leaders who are shaping the business of streaming video.

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Inside the Stream – Apple copies Amazon‘s flywheel strategy but is far behind in CTV

Inside the Stream – Apple copies Amazon‘s flywheel strategy but is far behind in CTV

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