The Digiday Podcast

Insider’s Nicholas Carlson on how to get 1.5 billion video views in a month


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The autoplay video in feeds era is a little like baseball in the 1990s: You can get numb (and skeptical) of the giant numbers media properties are putting up, some in the matter of months of those sites going live.

Business Insider’s distributed media arm, known simply as Insider, is one of those fast growth publishers that have mastered the art of getting videos in front of people on platforms, mostly Faceook. In just 11 months of existence and with a team of 30, Insider now boasts a whopping 1.5 billion -- yes, with a B -- video views in a single month.

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The Digiday PodcastBy Digiday

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