Instant Leverage Podcast

In this episode, JR goes into detail with financial discovery. He gives examples and tips on when this should be applied and also shares the steps and the effect of applying it. He answers the question on WHY financial discovery is the ultimate time saver in sales calls.

JR just arrived in his new home in Denver and has an interesting topic to talk about. In this episode, JR discusses VSL structure. He talks with experience on how to promote services or products in a more effective way. He also shares the purpose of the VSL and how it becomes a vehicle promoting an agency and overcoming objections.

In this episode, JR interviews Colby Heiner, one of JR's clients. Colby went from 0 to 6 clients in 45 days at $2.5k each. They talk about Colby's amazing experience with JR's program, live coaching calls, how the VAs are well-trained and know the A-Z of the tasks! Colby also shares how JR's program is unlike any other.

In this episode, JR Rivas speaks with Damon Burton, a Forbes Contributor and Search Engine Optimization Author.

This search engine marketing expert has beat billion dollar companies at their own game and has proven strategies to grow your business.

Over a decade ago he beat a billion dollar company by outranking their website on Google. Since then, he knew he was onto something and has gone on to build an international search engine marketing company that’s worked with NBA teams, and Inc 5000 & Shark Tank featured businesses.

Having started his business right before the 2008 recession, Damon is familiar navigating and growing a business through times like today. Never before has there been so many people needing something to focus their attention on… AND the time to do it.

Since founding his company SEO National in 2007, he writes for Forbes, has been featured in publications including Entrepreneur Magazine, BuzzFeed and USA Weekly, and has helped high-profile clients make more in a month than they used to in a year.

Not only does Burton bring an easy-to-follow approach to increasing your revenue and online visibility, he’s a trusted educator on the subject and has literally written the book on how to “Outrank” your competition. His new book Outrank serves as a guide to those who want to dominate Google’s search results without paying for ads.

Writing Outrank, Damon hopes to motivate business owners and educate them on search engine marketing while weaving real-life inspiring stories from his two decades of experience online. “Whether you are a beginner or an expert, when you read through the whole book, I am confident that you will walk away with new perspectives on how to increase your website’s traffic through search engine optimization,” he said. As the economy shifts to digital, his expertise is more important than ever in helping businesses thrive.

In this episode, JR talks about the importance of sending an email a day to active potential clients. He also highlights the content and sequence of his daily email and how his special team helps him out in the creation and distribution. JR shares the impact of sending emails and how it proves to give better results in less than 2 weeks!

In this episode, JR talks about retention which is very important especially to agency owners. JR shares the main points of WHY clients cancel programs and HOW this can be avoided by simple, yet very effective key steps.

In this episode, JR speaks with Greg Writer, the Founder of Angel Investors Network

Often referred to as “The Entrepreneur’s Best Friend”, Greg has spent the past 15 years coaching thousands of entrepreneurs to market their businesses, set up eCommerce stores and ring the cash register.

At the age of 21 he was the youngest owner of a full-service investment banking firm in the history of the United States. He has over 35 years of experience in corporate finance, capital formation, executive level management, mergers & acquisitions, software development, licensing & distribution, eCommerce and sales & marketing.

As a self-declared “digital marketing guru”, Greg’s businesses have generated tens of millions of dollars in revenue using the exact strategies he teaches in seminars and keynotes across the world. These days, he’s on a mission to help celebrities, influencers & brands accelerate their business growth, increase their revenues, and build “brand equity” through eCommerce and online digital marketing.

In this episode, JR shares his experience with working in Mcdonalds and why it was the best job he ever had. He highlights a main point which is: "Variability is the enemy of scale". JR also discusses the business framework of Mcdonalds and how it can be applied to business agencies.

As he packs his library for his move to Denver, JR talks about the top books that changed his game in life and business. He also shares the significant takeaways from each book and recommends them to agency owners and to those who strives for success.

In this episode, JR speaks with his guest, Business Strategist - Aryeh Sheinbein.

Aryeh is a finance professional with broad practical operational and investment experience in hedge funds and private equity businesses. Beyond his investment, valuation and operational expertise with many types of businesses, investments and financial instruments, he has many years of experience and success in ecommerce and the Amazon selling platform.

Over his career he has obtained extensive experience managing large complex projects and teams, giving him executive leadership skills with concentrated experience with valuation, business strategy, marketing and operations. He has his own podcast called Inside the Lion's Den and can be found on Instagram, LinkedIn and Facebook. When not busy with businesses he can be found spending time with his wife and four children.