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Integrating Amazon Into the DTC Playbook, With Calvin Lammers
Today we’re joined by Calvin Lammers, a Vice President of eCommerce & Digital at Health-Ade. Calvin and Kiri are talking from the brand perspective about how to make sure your Amazon channel is performing effectively in terms of media spend, allocating investment towards innovation, but also the underlying operational infrastructure required to be successful on Amazon.
Make sure to tune in to find out more!
View all episodes
By Julie Spear
4.9
4242 ratings
Today we’re joined by Calvin Lammers, a Vice President of eCommerce & Digital at Health-Ade. Calvin and Kiri are talking from the brand perspective about how to make sure your Amazon channel is performing effectively in terms of media spend, allocating investment towards innovation, but also the underlying operational infrastructure required to be successful on Amazon.
Make sure to tune in to find out more!
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