In this episode, we sit down with Paul Lloyd, an MSP Sales Expert with years of experience working with managed service providers of all sizes. Our main topic of discussion is how to get your MSP ready for a potential recession. With the economy being unpredictable, it's important for MSPs to be prepared for any downturn that may come their way.

Paul shares both defensive and offensive tactics that MSPs can use to prepare for a recession. We discuss strategies for managing expenses, optimizing pricing, and diversifying your offerings. We also dive into the importance of building strong relationships with clients and focusing on customer retention during tough times.

Whether you're a small MSP just starting out or a larger organization looking to weather any storm, this episode has valuable insights to help you prepare for the future. Tune in to learn how to make your MSP recession-proof with the help of an experienced sales expert.