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My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental qu... more
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.
September 13, 2022Data inaccuracies in the Search Query Performance report (Week 37_6)Search Query Performance report might have errors. Still use it, but keep a close eye on the data.Keywords: search query performance dashboard, brand analytics, attributed purchase, brand metrics, search results page.5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in under 72 hours.https://georges.blog/auditRESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our ......more2minPlay
November 15, 2021Stu MacDonaldMaking coffee and wine is a craft, why not apply that same mindset to making peanut butter?Stu thought and did exactly that. Founding ManiLife, which is commonly referred to as one of the best PBs out there.RESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more32minPlay
August 31, 2021Isaac GoodeIsaac is the creative lead at Wild Cosmetics. These guys seriously impress me. They're smart with how the commingle user content and language into their creative strategy. No surprise, it's working.In this episode we discuss:Utilising Facebook groups to create great contentWhy do some brands struggle with creativeHow can a brand improve their creative using Isaac's simple processesWhere do most brands get it a little wrong and how to fix itHow do Wild think about their unboxing experienceYou ......more21minPlay
August 24, 2021Storefront Deep DiveA 20-minute dive into why storefronts are so important on Amazon right now, and the macro and micro strategies you can implement to optimize yours.RESOURCESRead our News Feed.Book an Amazon Advertising audit.Follow me on Twitter.Amazon design examples.Follow our team.$85 to $117k in 45 days. 2-minute breakdown of what we did.Message George....more22minPlay
August 17, 2021Aaron MooreAaron has 10,000 hours of Amazon experience. In this episode we discuss:How to get more video content on your product detail pageA play by play of how to spend 10k on Amazon when launchingThe danger of suppressed listingsThe importance of consistent brandingHow to manage small budgets with amazon advertisingSending traffic from your website to Amazon and what benefit that can haveYou can connect with Aaron on LinkedIn here.Get help with Amazon advertising here.RESOURCESRead our News Feed.Book......more33minPlay
August 10, 2021Mountain Strategy & Flywheel Deep DiveA 3 step strategy I’ve been telling brands to do on Amazon for years. I call this “The Mountain Strategy”. I then go on to explain my “Flywheel Strategy”, where the flywheel represents your sales velocity. In this episode you will learn: - a simple blueprint for any Amazon brand owner - what drives Amazon sales rank - using the data Amazon gives you - why Amazon advertising is a waste of time for some brands - why you should just copy......more14minPlay
August 03, 2021Master A+ Content on Amazon - George ReidWhat impact can A+ have on your Amazon listing?What is the purpose of A+ content on Amazon?Who is eligible for A+ content on Amazon?What does A+ look like in practice?Why A+ content on Amazon is an investment.This is my first solo mission on the podcast. I dive deep into A+ content. Having spent the best part of a year building Amazon Creatives, now the most comprehensive archive of inspiring Amazon content, I figured I could add some meat to the bones.At georges.blog we have also just begun ......more23minPlay
July 27, 2021Gordon MurphyAs a senior vendor manager at Amazon Brazil, Gordon is well-placed to advise grocery brands on how to navigate emerging markets, whilst also providing sound advice to more mature marketplaces from his time in the UK office.In this episode we discuss:How powerful subscribe & save is on AmazonWhat is the benefit of being an early adopter with new Amazon marketplaces like Brazil, Sweden, and the NetherlandsLeadership principles that he'll implement in all future businesses and whySmall brand......more50minPlay
July 20, 2021Warwick MasseyWarwick lead Amazon renewed in Europe before moving on to managing the UK's largest distributor of renewed Microsoft and Intel devices on the marketplace.In this episode we discuss:What exactly is Amazon renewed and how can you utilise it to increase your footprint on Amazon.A clever way to remove competitors from appearing on your ASIN with product targeting ads.How to market yourself to price-sensitive consumers.How consumer views towards refurbished products are shifting.Creating a seconda......more29minPlay
FAQs about It's Always Day One:How many episodes does It's Always Day One have?The podcast currently has 356 episodes available.