jobTopia with Tony Moore

jobTopia with Tony Moore

By Tony MooreBusinessTechnologyCareers
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jobTopia with Tony Moore episodes

  • Disrupting the Commercial Chicken Industry with Christie Lagally, Founder and CEO of Rebellyous Foods E131

    WARNING! ~ Red Pill Ahead~

    The majority of our food supply is produced within an industrial ecosystem.  Industrial animal agriculture produces nearly $108 billion lbs. of animal meat annually. Chicken meat contributes $50 billion lbs. - nearly half of all the meat produced. In order to achieve this volume, chicken brands use contract chicken farmers and meat processors to raise and harvest millions and millions of chickens per year.  Within the industrial chicken ecosystem, there are human health issues, water and air pollution, and the living conditions for the chickens are disturbing on some farms.

    Christie shares her origin story and how she blended her engineering background with her life's passion as an advocate into a single, laser-focused career to make plant-based chicken processing at scale to provide chicken processors a viable, alternative business opportunity. 

    • Origin story
  • Brand mission
  • Trends
  • The trouble with chicken
  • A light at the end of the tunnel
  • Mercy for Animals ~ Transfarmation, the non-profit helping farmers leave chicken harvesting for hemp and mushroom farming.  https://thetransfarmationproject.org/

    • Connect with Christie on LinkedIn: https://www.linkedin.com/in/christie-lagally-875b9a4/

    Rebellyous Foods: https://rebellyous.com/

    Seattle Food Tech ( the parent company ) - https://www.facebook.com/SeattleFoodTech/

    • Origin Story
  • Mission forward
  • The extractive food system
  • Regenerative farms
  • It started with sugar
  • Nutrient density VS quantity
  • People, Plants, Profits 

    • About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 131 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.timplsearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    38 min
  • Don’t Spend Another Dollar On Marketing Until You Do This with Jennifer Versacci, VP Marketing and Innovation, Schweid & Sons E130

    Special first-time ordering discount code: Winningatwork15

    Attracting consumers and converting them into loyal advocates is every marketer's dream! They obsess over tactics, channel performance, clicks, and conversion rates. Jennifer Versacci has built a career consistently achieving double-digit revenue and earnings growth and building brands across multiple categories, markets, and consumer segments. She joins me today to share her brand strategies to keep the revenue rolling in. 

    • If you do not have a brand strategy and understand where the customer is on their journey, you will squander precious marketing dollars
  • Journey: Awareness, Consideration, Conversion, Loyalty, Advocacy
  • Awareness strategies 
    • Success indicators: industry benchmarks
  • Consideration strategies
    • Value offerings, content, establish as an authority
  • Trial strategies
    • panel data
  • Loyalty and Advocacy
    • SWAG

    Connect with Jennifer Versacci on LinkedIn: https://www.linkedin.com/in/jennifer-versacci/

    Schweid & Sons: https://schweidandsons.com/

    Special first-time ordering discount code: Winningatwork15

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 130 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

     

    44 min
  • Supply Chain Regenerative Farming with Zane Adams, Co-CEO FedUp Foods and Kevin Scott, the CPG expert E129

    By now you have heard about regenerative farming, permaculture, and sustainable supply chains. The Biggest Little Farm movie showed us what a complete ecosystem looks like, and how it all works together. 

    Today you will meet a mission-forward company that built a business around a similar mission. Zane Adams, Co-CEO of FedUp Foods joins me and Kevin Scott, the CPG expert to discuss their brand, Buchi, and their journey to find regenerative farmers for their supply chain.  

    Connect with Zane on LinkedIn: https://www.linkedin.com/in/zane-kareem-adams-b2897929/

    Buchi - https://www.drinkbuchi.com/

    Connect with Kevin on LinkedIn: https://www.linkedin.com/in/kevin-scott-14b14b7/

    • Origin Story
  • Mission forward
  • The extractive food system
  • Regenerative farms
  • It started with sugar
  • Nutrient density VS quantity
  • People, Plants, Profits 

    • About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 129 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.timplsearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    44 min
  • How To Scale A Science-Based Brand with Afif Ghannoum, CEO BIOHM Health and Matt Kovacs, President Blaze PR. E128

    Consumers want science-backed functional products. It's not enough for your F&B product to taste good. It has to have health and wellness benefits. Are there unique challenges in growing a science-backed product? Matt Kovacs, the President of Blaze PR joins me with one of his clients, Afif Ghannoum, CEO of BIOHM Health to discuss his business strategy.

    Connect with Afif on LinkedIn: https://www.linkedin.com/in/afifghannoum/

    BIOHM Health - https://www.biohmhealth.com/

    Connect with Matt on LinkedIn: https://www.linkedin.com/in/mattjkovacs/

    BLAZE PR: http://www.blazepr.com/

     

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 128 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.timplsearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    35 min
  • How to Differentiate Your Brand and Find the Whitespace with Adamya Sharma, CEO and Founder of NEOPOP E127

    Finding the whitespace in the market to carve out a niche is the first step to differentiating your brand.  What attributes do consumers want in an F&B brand? Will the consumer adopt your differentiation? Is it valuable to them?   

    Do you think you can start something from scratch? Do you have a great concept? Could you enter the most competitive and cutthroat city in the world (I'm talking about you, NYC!)? Adamya answered yes to all three of those!

    Connect with Adamya Sharma on LinkedIn: https://www.linkedin.com/in/adamyasharma/

    NEOPOP: https://www.drinkneopop.com/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 127 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

     

    36 min
  • Agricultural Changes Coming to a Grocery Store Near You with Dirk Winkelmann, President Vanguard Direct E126

    Consumers are disconnected from their food.  Farmers might as well live on Mars. For most Americans, we have no idea what it takes to deliver fresh fruit and vegetables. We simply show up at the grocery store and expect the food to be fresh and taste good. 

    I am on a journey to change this! I have been looking for more Agriculture businesses to interview on the podcast and learn about the food system. Today Dirk Winkelmann, the President of Vanguard Direct, LLC joins me to discuss a summertime staple - the grape!

    • Business model
  • Roots not Seeds 
  • From planting to the first harvest - how long does it take to grow?
  • Field trials
  • The changes taking place in grocery

    • Connect with Dirk Winkelmann on LinkedIn:https://www.linkedin.com/in/dirk-winkelmann-a435b827/

    Vanguard Direct: https://www.vanguardteam.com/en/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 126 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    35 min
  • Never Do THIS When Building a Business with Legacy Food Storage CEO Phil Cox and Honeyville COO, Nathan Hyde E125

    Phil Cox, the CEO of Legacy Food Storage, has a brilliant, straightforward approach to building a business through deal-making. He adheres to a few principles that guide him.  Phil makes this process seem so simple. His competitive advantage is HIS infrastructure and key partnerships. Now he can add additional businesses to his portfolio. I challenge all my friends and entrepreneurs out there to rethink their partnership agreements! 

    Nathan Hyde, COO Honeyville, runs a multi-channel business comprising: Grain Milling, Tempsure, Private Label, Mixing and Blending, Formulation, and Distribution. As a 70+year-old business, Honeyville has the expertise and name recognition that Legacy Food Storage leverages for its sales and marketing campaign. Join us on a fascinating approach to business and learn never to make business deals like so many others do!  

    And remember, NEVER CLOSE THE KIMONO!

    Connect with Phil Cox on LinkedIn: He is a GHOST on socials - https://www.linkedin.com/company/legacy-food-storage/about/

    Legacy Food Storage: https://www.legacyfoodstorage.com/

    Connect with Nathan Hyde on LinkedIn: https://www.linkedin.com/in/nathan-hyde-30b6ab9a/

    Honeyville: https://honeyville.com/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 125 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

     

    1 hr 1 min
  • Culture Eats Strategy For Breakfast with Michael Kiolbassa, CEO Kiolbassa Smoked Meats E124

    I tend to shy away from podcasts about culture and leadership as they drift into soft and fuzzy feelings and are light on facts and practicality. So for those reasons, I was hesitant to interview Michael Kiolbassa, President of Kiolbassa Smoked Meats, about this topic.  I am not too proud to admit that I was dead wrong! What you are about to hear is one man's personal journey into vulnerability, humility, and fear of failure which in turn created a profound and transformational moment throughout his company that catapulted Kiolbassa into 4X growth. Get ready.

    • Origin story
  • Business model - club and retail
  • He sensed he could be a better leader
  • Value-based leadership - Charlie Luck - https://www.kenan-flagler.unc.edu/news/values-based-leadership-in-family-business/
  • Ken Blanchard program - https://www.kenblanchard.com/
  • Great game of business - Jack Stack https://www.amazon.com/Great-Game-Business-Expanded-Updated/dp/0385348339
  • The scariest moment created the pivot point
  • Daring Greatly - Brene Brown https://brenebrown.com/book/daring-greatly/
  • Discovering WHY
  • Employees decided to solve the problems for him!
  • Links of love program - a tradition of giving https://kiolbassa.com/links-of-love/
  • Top grading https://topgrading.com/resources/topgrading-ebook/
  • "Culture Eats Strategy for Breakfast" is a Peter Druker quote https://strategiesforinfluence.com/peter-drucker-coaching-tips/

    • Connect with Michael Kiolbassa on LinkedIn: https://www.linkedin.com/in/michael-kiolbassa-666037a/

    Kiolbassa: https://kiolbassa.com/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 124 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    41 min
  • June Food and Beverage Report with special guest Eric Schmitt, VP Rapids & Affiliates E123

    Eric Schmitt, VP of Rapids and Affiliates, joins me to discuss the news and trends affecting the Foodservice / QSR space for June.  We cover the news so you don't have to!

    Articles referenced here:

    • https://www.qsrmagazine.com/news/nekter-juice-bar-enters-doordashs-ghost-kitchen
  • https://fesmag.com/topics/the-latest-news/20297-smart-care-acquires-texas-service-agent
  • https://fesmag.com/topics/the-latest-news/20279-tech24-acquires-eighth-service-agent

    • Robotics in restaurant operations

    • https://www.fermag.com/articles/chick-fil-a-pilots-autonomous-delivery-robots-at-two-austin-locations/
  • https://www.fermag.com/articles/wing-zone-specs-robotics-in-all-future-restaurant-builds/

    • Being prepared for your first or next restaurant

    https://www.fermag.com/articles/5-ways-to-help-dealers-amid-market-challenges/

    General restaurant sales trends and inflationary pressure on QSR concepts

    https://www.fermag.com/articles/positive-sales-growth-streak-continues-for-restaurants-despite-traffic-losses/

     

    Connect with Eric on LinkedIn: https://www.linkedin.com/in/eschmitt1/

    Rapids: https://rapidswholesale.com/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 123 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    35 min
  • 5 Strategic Growth Ideas with Lauren McNamara, Vice President & Assistant General Manager SunOpta. E 122

    Lauren McNamara, the Vice President & Assistant General Manager SunOpta, walks us through the strategic process of expanding and scaling a food brand in today's chaotic environment. 

    • SunOpta - publicly traded on Nasdaq
  • The business model includes ingredients, co-manufacturing, private label, retail, and foodservice
  • Oat alternative dairy has advantages over Almond
  • 5 growth strategies and ideas you MUST do when scaling a food manufacturing business
    • Expand on expertise
  • Partners
  • Time 
  • Supply Chain constraints and forecasting 
  • Talent
  • Consumer trends and sentiments 

    • Connect with Lauren on LinkedIn: https://www.linkedin.com/in/lauren-mcnamara-3249424/

    SunOpta: https://www.sunopta.com/

    About your Host Tony Moore and the Winning at Work podcast:

    • Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered. 
  • Join me on my mission to discover what makes these companies different, better, and special.
  • Episode 122 is sponsored by: Timpl Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
  • Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/

    • Music from Uppbeat:

    https://uppbeat.io/t/soundroll/get-the-funk-in
    License code: SF3WUKBUJQULFHXE

     

    42 min

About jobTopia with Tony Moore

From the publisher's feed

It's better to ride a trend than bet against it - a famous investor once said.  Join me each week as I interview executives to discover industry trends and the future of work.