Jovan Overshown has been at Baylor since 2017 and now serves as the Deputy AD/COO providing strategic direction for the athletic department. Jovan shares early in the conversation how she has learned to embrace new opportunities in revenue generation and what industries she looks to for inspiration and creative ideas that can be applied to Baylor. We talk about Leadership Waco and how programs like this can be vital for knowing and appreciating the people in a community. I also felt it was important to ask Jovan about what it's like showing up every day as a P4 Deputy AD/COO for the staff and what mindset she has to have to keep up with the changes. Jovan believes timing and alignment is everything when identifying potential AD opportunities.
0:00 Introduction2:27 Background4:50 Initiatives Javon is Most Proud of at Baylor (The People & The Revenue)6:50 Unlocking Revenue Generation Opportunities9:10 Inspiration for Studying & Replicating Ideas from Outside the Industry12:42 Giving Traditional Athletic Administrators AD Opportunities Versus Outsiders17:00 Leadership Waco20:52 LinkedIn for Analysis + Prospecting + Building New Donor Pipelines22:53 Mindset of a P4 Deputy & Chief Operating Officer25:25 Evaluating AD Opportunities

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