Linda interviews Seth Kahan of Performance Development Group who explains how he is helping free agents succeed in a difficult market, through techniques like the new business surge.
Linda interviews Lynn Hunsaker of Clear Action who explains the new rules of innovation, including a focus on customer experience outcomes, circumstance-based personas, and all-employee involvement.
Linda interviews Karen Galatis of Sun Microsystems who talks about the steps to build and deliver effective go-to-market campaigns, including how Sun has integrated leading edge technology in its integrated marketing campaigns.
Linda interviews Norma Watenpaugh of Phoenix Consulting Group who tells us why it's important to elevate the management of collaborative business relationships to an ISO standard.
Linda interviews Laura Lowell of 42 rules Book Series who tells us how the 42 Rules Series is changing the nature of writing, publishing, and marketing books to help independent professionals build their personal brands and drive profits.
Linda interviews Simma Lieberman of Simma Lieberman Associates who tells us how marketing professionals can use diversity and inclusion to build their businesses and those of their customers.
Linda interviews Katie Delahaye Paine of KD Paine & Partners who tells us why the business of evaluating marketing is changing dramatically, and how marketers really can measure and evaluate social media.
Linda interviews Celeste Bishop of Bishop Market Resources who talks about why it's so important to pay attention to your online reputation and what to do if you find yours is damaged.
Linda interviews Gary Katz of Marketing Operations Partners who defines marketing operations and how this can add value to the Marketing function within organizations.
21 min
About Just a Moment for Marketing Video Podcast - Linda Popky
From the publisher's feed
Linda Popky, the president of Leverage2Market Associates, Inc., introduces one-minute videos that feature short tips and anecdotes to give you some food for thought, some ideas to help you transform…
your business through marketing. Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting® Hall of Fame and a Certified Master Mentor, Linda J. Popky is a senior marketing professional, consultant, author, speaker and educator.