Welcome to the Arena from ICR – Conversations with Today's Innovators & Business Leaders

Katherine Fogertey, CFO at Shake Shack — Grabbing a Byte : Innovation, digitalization and experience in the new age fast-food industry


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Highlights:

  • Learning within the fast-food industry (4:36) 
  • Digital transformation of the company (5:46) 
  • Enlightened hospitality and commitment to service (6:54) 
  • Creating a stellar experience for the customer (8:22) 
  • Importance of digital channels (10:02) 
  • How the company values its people, both customers and employees (15:45) 
  • Menu innovation (18:51) 
  • Cold-beverage innovation (21:22) 
  • Logistics of company balance sheets (23:15) 
  • Intention of digital ecosystem regarding promotions and user engagement (24:03) 

Links:

ICR Twitter

ICR LinkedIn

ICR Website

Shake Shack Website

Katherine Fogertey LinkedIn

Shake Shack LinkedIn

Shake Shack Mobile App

Feedback:

If you have questions about the show or topics you'd like discussed in future episodes, email our producer, [email protected]


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Welcome to the Arena from ICR – Conversations with Today's Innovators & Business LeadersBy ICR

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