Kathleen Sweeney is the COO of Book Brush, a comprehensive design platform specifically created for authors since 2018. Book Brush specializes in helping authors create professional marketing graphics, book covers, 3D book mockups, video trailers, and social media content without requiring design expertise. The platform offers over 300 3D book versions, hundreds of cover templates, and access to 4.4 million stock images and videos through Pixabay integration. Kathleen leads the company's mission to make book marketing accessible and stress-free for indie authors, providing tools that help authors create professional-looking promotional materials that align with genre expectations and build author branding across all social media platforms.

In this episode:

• Why some indie books look like bestsellers and others don't
• The importance of professional cover design for genre alignment
• Book Brush's author-specific design platform and tools
• Creating 3D book mockups from flat covers with simple clicks
• Using templates and graphics designed specifically for different genres
• Font pairing and color psychology for book marketing
• Author branding strategies and maintaining consistent visual identity
• Video creation tools including vertical format for mobile viewing
• Trope graphics and their effectiveness in reaching target readers
• Common cover design mistakes authors make
• The process of creating covers and marketing materials
• Hidden features and creative ways to use Book Brush tools
• Getting started with Book Brush: tutorials, support, and community

Resources mentioned:

• Book Brush
• Pixabay

Connect with Kathleen Sweeney:

• Website: https://bookbrush.com/
• YouTube: https://www.youtube.com/BookBrush
• Facebook: https://www.facebook.com/BookBrush/

Connect with Teddy Smith:

• @teddyagsmith
• Website: https://publishingperformance.com/?ref=ywm3mtc
• Facebook - https://www.facebook.com/publishingperformance/
• Pinterest - https://nz.pinterest.com/publishingperformance/
• Instagram - https://instagram.com/publishingperformanceinsta
• Youtube -https://www.youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw
• Linkedin - https://www.linkedin.com/company/publishing-performance/

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