[111] Companies outside of the beauty industry are spending millions of dollars on digital sales funnel processes to capture new leads that will turn into lifelong clients. Who is doing this for the beauty industry? This week, entrepreneur, speaker, author, and podcaster Kati Whitledge joins Phorest FM's co-hosting duo to share insights on how to create salon digital sales funnels without increasing your marketing spend! They'll discuss what sales funnels involve, why they're the most effective digital marketing strategy, how to create them and will give real examples of some that you can use right away for your salon.

Kati is the Creator and CEO of the Beyond The Technique podcast, the award-winning marketing tool, Meet Your Stylist, and award-winning Be Inspired Salon, located in Madison, Wisconsin. She was recently named one of Madison’s “40 under 40” professionals and is eager to move the industry in a positive, progressive direction. Her mission is to equip salon owners and their teams with the most innovative business and marketing strategies.

Links:

Book a free 15 to 30-minute consultation on The Salon Mentorship Hub

Salon Owners Summit: The Roadshow, April 15, 2019

This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. 

Tune in every Monday for a mix of interviews with industry thought-leaders, roundups of our most recent salon owners marketing tips & tricks, all the latest in and around Phorest and what upcoming webinars or events you can join. Feel free to let us know who or what topic you'd like to hear on the show!

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