On February 25 2008 Adobe Systems launched version 1.0 of the Adobe Integrated Runtime or ”AIR ” which allows software programmers to use web-development tools to create desktop software applications that run on all the major operating systems: Windows Mac and -- coming soon -- Linux. For Adobe AIR is a big bet. At the launch event CEO Shantanu Narayen described AIR as Adobe’s ”fourth platform ” the next link in the chain that includes PostScript Acrobat and Flash. Adobe’s point man for AIR is Chief Technology Officer Kevin Lynch who recently spoke with Knowledge at Wharton about AIR’s importance to developers consumers and business users.

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