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In this episode, Silicon Valley industry veteran and Founder of CYZL Kevin Allan talks about business growth strategies that go beyond setting your goals. He and Kristy discussed why it is important to have goals, know what you want to do clearly, implement your goals, and setting important key indicators to measure your success. 

KEY TAKEAWAYS FROM THIS EPISODE

• Not every company that opens a business knows everything. Even if they know a lot from the start, essential factors affect businesses like time and environmental changes.
• The challenges of new businesses are building a team, making it work, and articulating what they plan to accomplish. It is crucial for business owners to communicate a clear message of their story concisely.
• Being creative is necessary for being relevant as a business.
• Do not be afraid of evolving. Do not be stuck on a certain mindset.
• Content creation is significant, but it doesn’t mean that you have to be always on top of it. You can outsource your social media marketing to those who know how to do it.
• The answers are out there. You just need to put the pieces of the puzzles right and make them fit together. You don’t have to do it all by yourself.
• It all comes down to your goals and what resources are needed to meet those goals.
• It’s one thing to get the data but another thing to actually act on it and put the plan together and set the performance indicator of what you’re trying to accomplish. 
• Keep believing in yourself and in what you’re doing. If you have that belief, it will radiate to everyone around you, like your customers and your associates.
• Be aware of what’s around you but do not be distracted. Learn to discern noise from valuable information.

TODAY’S GUEST

Kevin is a Silicon Valley industry veteran with over 20 years of business experience in product management, marketing, and entrepreneurship. He has overseen the development and launched and marketed dozens of new products while at Nortel Networks, NETGEAR, Fidelithon Systems, and other similar businesses while growing revenues in excess of $200M. He has started and invested in multiple companies and provides business strategy and growth insight services at his current company, The CYZL. Kevin holds a Bachelor of Science and Master's Degree in Business Administration (MBA) and lives in the San Francisco Bay Area.

Connect and know more about Kevin and his company  here:

Website: www.thecyzl.com

Twitter: @triple8luk

LinkedIn: https://www.linkedin.com/in/kevinallanmarketing/

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In this episode, Chelsea Cohen, an Amazon inventory management expert and the co-founder of SoStocked.com, talks about how she successfully manages three businesses by hiring virtual assistants overseas. She also shares how they developed an inventory software that made inventory easy and efficient. Listen up and learn how to level-up your business in today’s episode.

KEY TAKEAWAYS FROM THIS EPISODE

• If you want to do well on Amazon, fix your product and make it better than others based on the negative reviews on similar products and make sure you put those improvements on your listing. 
• It is better to focus on one thing and finish it rather than multitasking because a lot of time is wasted through the context switching between tasks.
• Operate your business and life by finding that one thing that you can do that by doing it, everything else will be easier or unnecessary.
• Delegate tasks that you will be affected emotionally by if you work on them too closely. This is not only because of the time wasted but also because of the energy wasted on the mood shifts that lessens your productivity.
• You have to check if things are being done right when you delegate and when you see that it is being done right, then it’s time to move on and divert your focus to something else.
• Networking is a big part of being connected to what’s going on around you.
• Do not assume that there’s no one can replace a task for you.
• Do not assume that you cannot get someone from overseas because of your budget limitation.

TODAY’S GUEST

Chelsea Cohen is an Amazon inventory management expert and the co-founder of SoStocked.com, an Amazon inventory management software. She’s also a 7-figure Amazon seller, speaker & consultant. Her regular clients include 7 & 8-figure sellers. She has been featured on AM/PM Podcast, Seller Stories with Jungle Scout & the Amazing Summit stage.

Connect and know more about Chelsea and her company  here:

Website: https://www.facebook.com/SoStocked/

LinkedIn: https://www.linkedin.com/in/chelsea-cohen-0b1330184/

Facebook: https://www.facebook.com/BadassBusinessBuilders

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In this episode, Reid Simkovitz, the Founder and CEO of The Scruffie, talks about how he invented a product, obtain a patent, and successfully sold his products in just six months using Tiktok. Learn and be inspired as he shares his story.

KEY TAKEAWAYS FROM THIS EPISODE

• Do not care about what people think.
• You have to get out there and ask questions.
• You have to believe that your business will make it. Give it your best.
• All it takes is one little thing or one little area where you can be different.  Sometimes, the differentiator is you.
• Manage your time well and discipline yourself to do it to have freedom and balance in all aspects of your life.

TODAY’S GUEST

Reid Simkovitz is the Founder and CEO of The Scruffie, the world’s first leg shaver. He launched his company in April 2020 and managed to sold out his initial production in 6 months through Tiktok.

Connect and know more about Reid and his company  here:

Website: https://thescruffie.com
Tiktok: https://www.tiktok.com/@thescruffie
Instagram: https://www.instagram.com/thescruffie
Facebook: https://www.facebook.com/thescruffie
YouTube: https://www.youtube.com/channel/UCgfdC-ErrJ2-yt9fCJ3h1ZA

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Also, feel free to download Smart Delegation, a quick and easy ebook that provides resources to help you, empower you, and equip you with the simple key strategy of delegation.

If you do like hearing our podcast episodes, we do appreciate you showing your support by buying me a coffee at  https://www.buymeacoffee.com/kristyyoder 

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In this episode, the CEO of Palette Cafe and Community, Catherine Hover, talks about how she built and grew her co-working space and community cafe during the pandemic. She shares the importance of letting people in the community help you by opening the opportunity to them and helping each other.

KEY TAKEAWAYS FROM THIS EPISODE

• Delegating and having people help you do the things you want to do is essential to the survival of all of us right now.
• Stay on your lane but be focused. Lean on people who experts in their field to help you along. Give them the opportunity to help you.
• Constantly ask your customers if they are happy and do more.
• If people are already on board, all you need to do is show up for them.
• Trust others that they will do their best and always give them the benefit of the doubt.
• Do something you said you would do.
• If someone says, they will do it, trust them, check on them and make them accountable. When they do it consistently, let it go and trust them completely.
• Let people see your vulnerability. Give yourself a break. Done is better than perfect.
• You attract people like you.
• Your ego never got you anywhere, so let go of it.

TODAY’S GUEST

Catherine Hover is a New Orleans native who moved to Saratoga Springs in She immediately saw an opportunity to bring the learn-to-paint-while-drinking-wine experience to the Capital Region with the opening of Saratoga Springs Paint & Sip Studio, and shortly after expanded with two more locations. After selling her Burlington, VT studio in January of 2019, she began working on Palette Cafe and Community, which opened in June 2019. Combining all the things she loves: coffee, cocktails, and community, Palette was created to be a social destination dedicated to supporting women in career and life.

Connect and know more about Catherine and her company  here:

Website: www.palettecommunity.com

LinkedIn: https://www.linkedin.com/in/catherinehover/

Instagram: https://www.instagram.com/catherinehover/

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In this episode, Nnenna Umelloh, founder and CEO of Black Hair Management, shares how she started her business with only $100. She talks about her journey and strategies that made it work on a small budget. 

KEY TAKEAWAYS FROM THIS EPISODE

• Do not estimate the role of haircare in self-care. Environment and mental health impact your hair.
• Customer acquisition and brand awareness take time.
• Validation and testing the business model is important.
• At these times, it is better to create strategies and goals not more than a quarter in advance.
• If you don’t enjoy what you do, it’s not worth it.
• You can have more than one thing that brings you joy.
• Learn about your industry and be updated, so you are proactive rather than reactive.
• When you are creating a business plan, create several versions and start with the least expensive.
• Invest your time validating the business model and your revenue model before you scale.
• Before you invest thousands of dollars in your business, check to see first if the fundamentals work.

Book recommendation: The Customer-funded Business by Dr. John Mullins, Ph.D.

TODAY’S GUEST

Nnenna Umelloh is dedicated to making Wash Day the best day of the week. She founded Black Hair Management because it took her nearly a decade to learn how to love and nurture her natural hair. At BHM, she helps women love their natural hair much faster with high-quality hair care products, a Wellness Coach, and science.

Connect and know more about Nnenna and her company  here:

Website: https://www.blackhair.management/

Facebook: https://www.facebook.com/blackhairmanagement

Instagram: https://www.instagram.com/blackhairmanagement/

LinkedIn: https://www.linkedin.com/company/blackhairmanagement/

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to scale their service-based businesses to 6-7 figures.

Also, feel free to download Smart Delegation, a quick and easy ebook that provides resources to help you, empower you, and equip you with the simple key strategy of delegation.

If you do like hearing our podcast episodes, we do appreciate you showing your support by buying me a coffee at

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In this episode, Daniel Salcedo talks about business struggles and how it is inevitable in different stages in business. He also shares the importance of not working solo and building the team that best fits your business. 

KEY TAKEAWAYS FROM THIS EPISODE

• You are coming to a country not to dictate your rules. Listen to learn.
• You never stop having struggles. The more you grow, the bigger the struggle is. It is part of the journey.
• You build your team based on your deficiency or what you’re not good at. Know what you are not good at and delegate those things to people who are better than you.
• Running a business should be about achieving your goals and not driving yourself crazy.
• Success is defining the problem you want to solve and provide a solution to it as a team.
• Resolutions are temporary. Lifestyle changes are permanent.
• When you hire beyond the skills, look into the passion of the person.
• Focus more on measurable and adjustable goals than the effort and time it takes you to do it.

TODAY’S GUEST

Daniel Salcedo is a content producer, and serial entrepreneur focused on creating technology products and video content. Over the last 15 years, he managed and led Video productions for Fortune 500 brands like Pepsi, Samsung, Toyota, and Delta, Cable Networks, OTT’S, and studios like; HBO, Discovery, and Turner Netflix, and Youtube/Vevo.

As an entrepreneur, he co-founded Muuseme and Trenderscope: A music licensing platform to the advertising industry in the USA that he successfully sold after 3 years of starting it.

His latest venture, ShopYourFIt, was born out of two of his biggest passions, video, and technology.

Connect and know more about Daniel and his company  here:

Website: https://www.danielsalcedo.com/

Twitter: https://twitter.com/dsnewyorker

LinkedIn: https://www.linkedin.com/in/danielsalcedo/

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to scale their service-based businesses to 6-7 figures.

Also, feel free to download Smart Delegation, a quick and easy ebook that provides resources to help you, empower you, and equip you with the simple key strategy of delegation.

If you do like hearing our podcast episodes, we do appreciate you s

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Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com

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In this episode, Simone Sumers, online course creation coach, shares her extensive knowledge and experience in creating online courses that sell. She and Kristy talk about talk all about creating an online course and how to sell it effectively. Learn tips from choosing your topic to selling your packaged online course, all in this value-packed episode.

KEY TAKEAWAYS FROM THIS EPISODE

• The best online course for you to create is something that you keep on repeating over and over again.
• Create a community around your course for accountability and responsibility.

• Steps in creating an online course:

1. Figure out what online course to create.
2. Create an outline.
3. Communicate what you are creating.
4. Create a detailed outline.
5. Check the technical stuff: lights, angles, background, etc.
6. Video editing (For video editing, ask yourself first, who do I want to be as an online teacher? Do you want to be flawless and take out every little mistake, or you want to be relatable and leave some of those mistakes in?)
7. Create a community.

• The most crucial thing in creating an online course is accountability.
• Communicate on your social media.
• It is more important to take action than to be perfect.
• A phone or computer camera is sufficient for recording your online course.
• Lighting is crucial when you record your course.
• Respect yourself, respect your time and your energy. Stop repeating yourself unless necessary.

TODAY’S GUEST

Simone Sumers is an online course creation coach and helps her clients take their business to the next level by going online and creating online courses that sell.  She has 14 years of teaching experience and has worked with Social Media and Online Courses.

Connect and know more about Simone and her company  here:

Website: https://www.simonesumers.com/

Facebook: https://www.facebook.com/simone.christina.sumers/

Instagram: https://www.instagram.com/simonesumers/

LinkedIn: https://www.linkedin.com/in/simonesumers/

Free discovery call: https://calendly.com/simonesumers/discoverycall

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In this episode, Carole Vaudable, CEO and Founder of Carole Vaudable Interior Design, talks about mindset and the significant role it plays in business. She shares how resilience is built and how confidence is gained throughout the journey of business.

KEY TAKEAWAYS FROM THIS EPISODE

• Your circumstances do not define you
• You have to be crystal clear about why you are doing things. If what you are doing is something tough, it has to be something bigger than yourself.
• Hold your vision through ups and downs.
• When you try a business, you go all in, no plan B. If you have plan B, you are setting up yourself that it might not work out
• If it needs to work, you will do everything possible for it to work.
• It’s ok to shift direction. That’s how you know what you like or don’t like, by trying different things.
• Rejection is just redirection -Jay Shetty
• Life is all about lessons from every challenge you get throughout life
• Our biggest challenge is overcoming our negative thought and being our biggest supporter.
• People’s opinion or ideas is about themselves. They are projecting their own insecurities at you.
• Don’t take things personally.
• You can figure out everything but the question is, is it worth your time? ---Spend your hours or invest in someone who does it full time and can save you from headaches.
• Resilience is something you develop daily.
• Confidence is built by overcoming obstacles.
• You are responsible for your own choices

TODAY’S GUEST

Carole Vaudable was born and raised in Paris with dual French-American culture. She obtained a Masters in Business Law specializing in Intellectual Property at the Sorbonne as well as a Masters in Design, Luxury and Innovation Management.

After working in different aspects of interior design, Carole started her own interior design company. Privileging an extensive comprehension of the client's desires, we like to bring French elegance combined with American warmth and comfort to obtain a special unique touch to each project.

Connect and know more about Carole and her company  here:

Website: https://www.houzz.com/professionals/interior-designers-and-decorators/carole-vaudable-interior-design-pfvwus-pf~280105411

Facebook: Carole Vaudable Interior Design

Instagram: carole.vaudable.design

Twitter: @VaudableDesign

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Be pa

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In this episode, Robert Hall, CEO, and Founder of So-B talks about his business journey and how he uses difficult times to propel himself forward. He talks about taking more chances to avoid regrets in life and taking unfavorable feedback in a positive spin. Listen and be inspired by this purpose-driven entrepreneur!

KEY TAKEAWAYS FROM THIS EPISODE

• The vision is for you to go after. It’s not for everyone to understand.
• Don’t be so obsessed with the end result.
• Enjoy the journey, even the difficult times, and hold on to them because that what makes your ride memorable and fun. You’ll be telling about it for the years to come. 
• Go after what’s in your heart and give it everything you got. It may fail, it may not, but at least at the end of your life, you can say you did it.
• There are no do-overs in life. You only have one life. Live it to the fullest.
• If you don’t try, it’s 100% sure that it won’t work.
• Take unfavorable feedback with a grain of salt, stay in a good mood, be pleasant in your reply, be positive.
• Be versatile. Listen to your market.
• Take more risk, take more chances, don’t play it safe, don’t let anyone tell you what you should be.
• The person you are today is nothing but a bunch of blocks put together throughout the years. If you take out one of those blocks, it may change where you end up down the road.
• You have to have a clear picture or objective of why you started the company.
• Take some time for yourself once in a while. It’s part of the journey too.

TODAY’S GUEST

Robert is the Founder and CEO of So-B, health and technology aimed at solving America’s lip care needs and ending the humiliation, social stigma, and embarrassment of lip health. Before starting So-B, he was the director of Capital and Strategic Planning at DAK Americas, where he managed capital investments in five countries. Robert started So-B with the heart to help people. He suffered from cold sores, so he understands the pain and humiliation that people go through and want to make a difference.

Connect and know more about Robert and his company  here:

Website: https://www.getso-b.com

LinkedIn:

https://www.linkedin.com/in/robert-k-hall-2b9582100/

https://www.linkedin.com/company/sobliphealth

Facebook:

https://www.facebook.com/robert.hall.7967

https://www.facebook.com/sobliphealth

I

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In this episode, Mike and Chih of Dumpling Dudez talk about their transition from corporate to establishing their own business. They share what inspired them to transition, the things they needed to prepare, how they work as partners, and how they faced struggles that came along, including how they scaled during the pandemic. Listen up, learn, and be inspired by their story.

KEY TAKEAWAYS FROM THIS EPISODE

• Whoever you are today is because of all the struggles you went through.
• Look at hardships as an opportunity to grow and be a better version of yourself.
• Embrace your struggles. If you are going through a hard time, use that as fuel to pivot and make yourself better and the energy to conquer even stronger future struggles. Stay agile. Be ready to adapt to changes. 
• Deciding to shift fully to business or start it while working would depend on your financial situation and working style.
• In transitioning, financial planning is important. Consider two years' budget and scale slowly.
• When working together with your partner, you have to talk about work responsibilities, be clear with them, and play each other’s strengths. If you are in a relationship, remember that the relationship is important. Put your relationship first, schedule time for each other. Have free time for yourself.
• It is not about failure but the response to failure that matters.
• Not everyone has to like you. Be yourself.
• If you want a change, then you got to have time for it.
• The most important thing is your why, why you started your business, always remind yourself of that. 

TODAY’S GUEST

Mike Dorsey and Chih Lin began with a leap of faith into a world they knew little about. They have worked in corporate America for the past 15 years. Climbing the corporate ladder and so busy building dreams for others, they forgot how to dream ourselves. They were comfortable but weren’t fulfilled. They wanted more out of life and were willing to risk it all to follow their dreams and pursue their passions. On April 1st, 2019, they both quit their jobs, and DumplingDudez™ was born.

Connect and know more about Mike and Chih and their company  here:

Website: www.dumplingdudez.com

Facebook: www.facebook.com/DumplingDudez 

Instagram: www.instgram.com/DumplingDudez

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