Episode 62: On this episode of Pursuit of Profit, Cliff and Justin talk with Dave Mattson, president of franchising and executive chairman of Sandler. They talk about how Dave was a client of Sandler in the 80's to becoming the president and largest shareholder. How Sandler became one of the world's leading experts in sales and leadership training. Enjoy the show!

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Timestamps:

02:19 - Dave's background

08:20 - Who's the best franchisee

12:23 - Earnings claim

27:41 - What is the "Upfront contract technique"

31:08 - What is "Dummy curve"/"Curiousity Curve"

38:27 - What is "Don't spill your candy in the lobby"

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Links:

Sandler

Connect with Cliff and Justin:

🌐 Website - https://franocity.com/

📷 Instagram -   /franocity

👍 Facebook -   /franocity

💼 LinkedIn -  /cliffnonnenmacher

💼 LinkedIn -   /justinguevara

* Consult with Cliff and Justin @Franocity

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Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff & Justin pull no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.