A third of all food produced globally goes to waste. This puts a strain on our resources and contributes to food insecurity. In this episode, I interview my former client Anneliese Hough who is tackling this issue head-on with her startup, Magic Beans. Magic Beans uses social media marketing to connect home growers, fostering a community that swaps surplus produce and promotes sustainable food practices.
What challenges startups face when using social media
How Anneliese overcomes them in her own startup Magic Beans
What really surprised her about using social media to grow her business
How she reacts to negative comments
Why she decided to get specialist support for marketing
Anneliese's advice for businesses who are just starting out with social mediaThank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your stories? 😉
Connect with Anneliese on Linkedin, follow Magic Beans on Instagram & sign up for free here
How I can support you with social media marketing - my website
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Recorded with Riverside - try it yourself!*