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We’re bringing back Tersh Blissett! He's the owner of Service Emperor and also the co-host of the Service Business Mastery podcast Shop Small SAV. Rather than talk business, we’re going to talk podcasting. But not the standard podcast that you think of; a local podcast to your area and why doing one can bring value to the people in your marketing. In addition, how it can have a drastic impact on your SEO along with brand visibility. Enjoy!

How to start a local podcast?

What type of podcast equipment do I need?

How to find podcast guests?

How do you edit a podcast?

Is there anything I should do after I record a podcast?

Where do I post my podcast?

And more! 

Find Tersh:

On The Web: https://www.serviceemperor.com

On The Web: https://www.servicebusinessmastery.com

Facebook: https://www.facebook.com/tersh.blissett 

Join Their Facebook Group: https://www.facebook.com/groups/servicebusinessmasterypodcast

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected] or 888-428-0662

Sponsored By Sera Systems https://www.sera.tech 

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This week, we are excited to have Travis Ringe on the show. A 12-year veteran in the industry, he’s also the co-founder of Proskill Services with his brother Tyler. From plumbing to HVAC services to water treatment, they are indeed the leading multi-service company in Arizona! Sit back, relax, and have your favorite drink by your side as you don’t want to miss this episode!

What was it like starting a company during a recession?

How do you build value with online pricing?

How do you create winning Google Reviews? 

What is the best review process?

What is the most selfish thing you do that you're okay with?

What is the most selfish thing you do that you're okay with?

What is the process of selling a business?

Is there a way to get more done with less? 

And more!

Find Travis : 

Via Email:  [email protected]

Facebook: https://www.facebook.com/groups/2410076959107415/

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

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In this week's show, we welcome video specialist Kevin Le to the show. Kevin is a content creator, videographer, photographer, husband and dad. His specialty? Working with clients to fulfill their vision, bringing their brands to life via the power of video. His Video Launch Stack method helps businesses reach and engage more customers without the hassle of trying to come up with ideas for content. We're going deep on video marketing and branding in this show. So grab your bevy’s as we discuss…

How did you get into making videos?

 What is a video business card?

What is the hook, line and sinker method?

What is an ideal customer avatar?

Is there a way to great a years worth of content in 2 days?

Why is video so important?

Can I record video even though I suck on camera?

What is something people do today that they won’t do in 50 years?

How do you stop making excuses?

How are you teaching techs and owners to create content for themselves? 

And more! 

Find Kevin

Facebook: facebook.com/imkevinlecreator

On The Web: imkevinle.com

Via Email: [email protected]

To download Kevin’s Step By Step Video Launch Stack guide go to: VideoLaunchStack.com

Join Our Group: facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected]
or 888-428-0662

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Parker and Sons is a 9-figure per year business, and at the helm of their growth is none other than Josh Kelly. He was responsible for taking their business from around $7 million to over $196 million in 15 years. He is now the COO and co-founder Clover, a top-tiered consulting and marketing firm based out of Phoenix. Helping over 50 companies grow from 7 Figures to 8 Figures and over a dozen grom from 8 Figures to 9 FIGURES!! Marketing? Sales? Operations? Growth? All topics we will get into. Bring a notepad for this one. 

What are the core fundamentals HVAC owners need to be hyper-focused on?

Whats the history of Parker and Sons and how did you take it to 9 Figures?

What are the top 3-5 KPI's you pay attention to?

As a home service company owner what kind of company are you actually running?

How can you hold your marketing company accountable when you don't understand what they do?

Secret ninja hack that Parker & Sons is using for recruiting!

If you could change the length of each day to make it perfect for you, how many hours would it be?

Do you know what your company growth minus inflation is?

Find Josh :

On The Web: https://growwithclover.com/

Instagram: https://www.instagram.com/grow_with_clover/

Facebook: https://www.facebook.com/growwithclover

Via Email: [email protected] or  [email protected]

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected] or 888-428-0662

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In this week’s show, we welcome Everett Lippel as our guest. Everett started in the industry 13 years ago in the sales department, working his way up to a General Sales Manager position. Currently, he is the National Sales Director for Supply Smart on top of being a product consultant/ambassador for Sera. We imagine we will talk about sales, but we will also dive into automation. More importantly, tho, as we automate more, how can we keep the ‘human element’ at the forefront of what we do? That and more, so pour your favorite vintage and tune in!

Is there a way to do ethical sales?

What fires you up?

How do you take on a business partner the right way?

What is the most interesting class you've ever taken?

What is a Clifton Strengths Assessment, and how does it apply to business? 

What is holding people back from executing on ideas?

How do I make quick decisions?

Is there a right way to make decisions? 

Do you make decisions with core values?

How do you lead a team?

What is one thing you can do to better serve your people?

Find Everett :

On The Web: www.supplysmart.com

On The Web: www.sera.tech

Via Email: [email protected]

Via Email: [email protected]

Call: 908-875-6138

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected] or 888-428-0662

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We’re back and kicking off the year with Ellen Rohr. Fun fact: she was employee #1 at Benjamin Franklin Plumbing (and also One Hour Heating), growing with the company all the way into the role of President, helping steer their growth to over 47 franchises within 2.5 years! From there, she moved into a coaching role with Nexstar, helping with the financial management of tradespeople and their businesses. Her knack? Building simple and powerful financial systems to help businesses get out of debt and better structure their finances. How is the current focus? Growing Zoom Drains, a new drain and sewer company, across the US (and into Canada, too!). Kick-off the year right with a bottle of your favourite!

How Nearly Sinking Their Family Business Was The Catalyst To Everything They've Built Since!

Why Ellen Does What She Does

What The Average Home Service Business Owner Knows About Their Financials

What Job 1 & Job 2 Are As A Business Owner

What Is The Target Net Profit A Business Owner Should Target?

Find Ellen :

On The Web: https://ellenrohr.com/

On The Web: https://zoomdrainfranchise.com/

Via Email: [email protected]

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

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This week we break down a year's worth of fantastic episodes! With so many great nuggets throughout the year, it was hard to pick out just a few so this episode wasn't 3 hours long! However, I think we did a pretty good job of picking out some of the most tangible tips, that when implemented,  can make a big impact on your business in 2022.

We got into:

The 7 powers that control the outcome of every home service busienss

Having a higher purpose for your business goals

The most important KPI's (key performance indicators) for you business

How to properly price your services

Driving company culture and moral

Generating more Google Reviews for your business

And what legacy are you going to leave?


Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected] or 888-428-0662

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Jason Walker has a true story of working his way to the top. Starting out as a warehouse shop cleaner, he’s also had the roles of a Duct Cleaner, Install helper, Parts Manager and Comfort Advisor. In his first year in sales, he sold $2.2 million, and every year after sold over $3 million per year. His biggest shift came when he stepped out from under the rock and shared his gift with the HVAC industry. He is the host of the podcast HVAC Masters of the Hustle, and the owner of HVAC Masters of the Hustle Sales Training. Through his platforms, he gets to share what’s possible when you have the right mindset, training, processes and procedures. Grab your notepad, buy a bottle (or three) for your sales team and tune in today at 2 pm mountain! 

How do you stay relevant? 

How do you overcome naysayers who are always negative to your success?

How do you move yourself forward?

What are some of your biggest failures? 

How do you do more with your time?

If you could lock someone up and throw away the key, would you and if so, who would that be?

Is there a way that we can build each other up?

What do you have coming up in 2022?

How do you overcome the fear of sales?

Find Jason:

On The Web: https://hvacmastersofthehustle.com/

Via Phone: 916-778-7389 

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

For HVAC Internet Marketing Reach out to us at [email protected] or
888-428-0662

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Heather Bargender has worn many hats in her time. She helped a steel company go from $17M to $64M before navigating a sale. Had a brief stint in the residential building market. Started her own accounting business working with the trades. Before finally taking a role as the CFO at Sky Heating, AC, Plumbing & Electrical. During that time, she recognized what most trade-based businesses don’t understand: that accurate financials and efficiency lead to better management of a business, which ultimately leads to greater profit. She has a ‘hold my beer’ mentality when given an obstacle or barrier that she needs to overcome and just goes for it. Very much a giver of value to the trades, with a passion for helping others, the show will undoubtedly come value-packed with golden nuggets. In this episode, we chat about:

What things should I look at in my business in terms of finances?

How do you price yourself the right way?

How do you measure efficiencies?

How did you learn to increase capacity?

What's your favourite room in your house and why?

Is there a way to forecast and prepare for price increases? 

What financial considerations are they before adding on another service?

Find Heather :

On The Web: www.skyheating.com

Via Facebook: www.facebook.com/hbargender

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca

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It took Russel Furr 19 years of being in the industry before he started his own business. And it was borne out of frustration! See, his market isn’t that big; only 18,000 people… and he noticed a glaring gap: most, if not all, of the companies there lacked customer service first as a priority. So, Culpeper Home Services was born, a modern plumbing company that focuses on the customer experience above all else. Fast forward 3 years, and he is on pace to finish 2021 with over $3M in revenue. Since its inception, Russell has also added HVAC and electrical divisions. Pour one and enjoy!

Why start a business with customer service first as a priority?

What was it like being a tech-turned-owner?

What is the most important thing to know when starting a business?

What is the most physically painful thing you’ve ever experienced?

How do you forecast hiring employees?

How do you become more efficient? 

Is there a way to add more services to your business?

Are there any obstacles you need to overcome?

Find Russell :

On The Web: https://www.CulpeperHomeServices.com

On Facebook: https://www.facebook.com/Russell.furr122980

Join Our Group: https://www.facebook.com/groups/hvacrevealed

Presented By On Purpose Media: https://www.onpurposemedia.ca