Catherine is with a live audience sharing her expertise and experience on the best way to launch a successful podcast and achieve No.1 in your niche.
Having a social media presence is key for any entrepreneur and this podcast shares the 6 steps that must be completed for the successful launch of a podcast.
Catherine explains the preparation and timeline for action that must be taken to ensure the launch of any podcast will be positive and productive.
KEY TAKEAWAYS
Giving people a compelling reason to subscribe to your podcast is extremely beneficial
In a launch, an element of time sensitivity is vital to get people to take action and subscribe.
Build followers before your launch through consistent posting and get set up on all the social media platforms.
1.Pre, pre-launch – 3 months out
This is about sharing the concept, getting opinions on visuals and other aspects such as branding colours.
2. Pre-launch phase - 10 - 14 days out
Build intrigue, hunger and desire, why they would want to come and listen to your podcast?
Publish an official statement explaining, what’s it all about and the bonuses that will be on offer on launch day.
In days prior to launch post every day across all your social media platforms.
3. Official opening of your subscription
Make sure your podcast is available across all platforms.
Post at least 3 times across all your social media platforms on the day of the launch.
Be clear about the close for bonuses and what they have to do to qualify for the bonus offer.
4. The close
Let people know you’ve closed the bonuses. Notifying ensures everyone it’s been fair and equitable.
The close rewards the action takers who subscribed early and lets people know you are true to your word with a limited time offer.
5. Re-open
Have an official re-open to allow those who missed out the first time to subscribe.
You can offer the same or a different bonus to reward your current subscribers and get new subscribers to take action.
6. Re launch - every 3 - 6 months
The podcast can be organised as a series with a relaunch to begin each new series
You will need something merit-based to reward existing subscribers and bring in new subscribers.
BEST MOMENTS
‘There are lots of options such as online training, a specific download, an invite to an upcoming event’
‘With a podcast launch, the optimum window is a 24-hour period’
‘As part of the launch you could have everyone gets something, but the first 20 responders get something of a higher value’
VALUABLE RESOURCES
The Leveraged Lifestyle Podcast
Leveraged Lifestyle Community: bit.ly/llocfbgroup
www.theviva.club
LLOM - Life Leverage Online Masterclass bit.ly/ctfbgroup
https://www.turnerinvest.co.uk/
YouTube: https://www.youtube.com/watch?v=SGS2wM9QEqg
Ideal Media: www.ideal-collective.com/socialagency
Women Building Wealth Facebook Group: https://www.facebook.com/groups/993747404052781/
bit.ly/llsummit2019
ABOUT THE HOST
Catherine Turner
Catherine is an iTunes No.1 podcast host of Leveraged Lifestyle, entrepreneur, businesswoman, an Inspirational Speaker, world record holder, Co-Director of Ideal-Collective.com and a mum of 2!
Catherine quit being an employee in 2013, after working more than 50+ hours on average a week, over 3 jobs. Jobs, hours and a lifestyle which led to a diagnosis of clinical depression before the age of 25.
In 2011/12 Catherine discovered the power of investing in property, and tried many different property investment strategies over the years, finally settling on Serviced Accommodation in 2015, which has now grown from one unit in her home town of Chelmsford, Essex to over 50 across the UK, helping investors, landlords and developers create a better return on their money or property.
This year, Catherine and her husband Stephen, also her business partner, joined forces with the Directors of LoLite Homes to create the Ideal-Collective.com, which is all about leveraging the services and knowledge of all four Directors when it comes to Serviced Accommodation, Social Media, Finance & Virtual Assistants.
Catherine started Leveraged Lifestyle podcast to give business owners and those not leading their ideal lifestyle, to learn the mindset and skillset it takes to create a lifestyle of Freedom, by leveraging time, money & knowledge and using outsourcing and systemisation.
CONTACT METHOD
http://www.ideal-collective.com
www.instagram.com/catherineannt
www.facebook.com/catherineturnerspeaker
www.linkedin.com/in/catherineturnerspeaker
Elevate your Self, Wealth & Health, inspirational, mindset, lifestyle, experts, entrepreneurs, entrepreneurship, woman, public speaking, healthy, body, mind, soul, spiritual, energy, self, worth, development, help, passive income, success: https://www.instagram.com/catherineannt/
