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What if the problem with your AI videos isn't the AI... it's the story?
Most business leaders are racing to adopt AI-powered content creation. Yet despite having access to incredible tools, many are still producing videos that fail to engage, inspire, or convert.
In this episode, former TV Executive Producer Eve Whitaker reveals why great video content starts long before you open an AI video generator. Drawing on more than 15 years in television production and her deep expertise in AI workflows, Eve shares the framework she uses to transform ideas into compelling videos that connect emotionally and drive action.
If you're investing time, budget, or attention into AI-generated content, this conversation will help you avoid the biggest mistake most creators make: focusing on the technology before understanding the audience.
In this session, you'll discover:
Whether you're creating thought leadership content, marketing campaigns, training materials, or social media videos, this episode offers a practical roadmap for producing AI-powered content that people actually care about.
Resources:
AdSpark GPT:
https://chatgpt.com/g/g-69f9268483308191a43ecc799c962e9e-adspark-engine
Problem Identification Assistant GPT:
https://chatgpt.com/g/g-69f28041ab248191b027e7ab5fcd3afc-problem-identification-assistant
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/
What if your biggest growth problem isn’t a lack of leads—but too many of the wrong ones?
Most business leaders assume more traffic, more campaigns, and more leads equal more growth. But what if the real opportunity is creating fewer, smarter, higher-converting interactions?
In this conversation, Andy Crestodina breaks down how AI is transforming B2B lead generation—not by creating more marketing noise, but by helping companies deeply understand buyers, optimize conversions, and align messaging with customer psychology. The result? Better leads. Better conversion rates. Less wasted effort.
Andy shares practical frameworks and AI-powered tactics for optimizing landing pages, creating stronger calls-to-action, building smarter personas, and turning websites into conversion engines. If your business is generating attention but not enough qualified opportunities, this session gives you a roadmap.
In this session, you'll discover:
• Why more leads can actually create more overhead instead of more growth
• How AI helps identify and attract the right audience—not just a bigger one
• Why conversion optimization starts at the end of the buyer journey
• The hidden psychology behind high-performing CTAs
• How AI-generated personas can sharpen messaging and improve marketing relevance
• Practical AI workflows for auditing landing pages and improving conversion rates
• Why doubling conversion rates can transform growth faster than increasing traffic
Andy Crestodina is the Co-Founder and Chief Marketing Officer of Orbit Media and one of the most respected voices in B2B content strategy, SEO, conversion optimization, and digital marketing. With 25+ years of experience helping businesses grow through data-driven marketing, Andy combines deep expertise with practical AI applications to improve lead generation and conversion outcomes.
Connect with Andy on LinkedIn:
https://www.linkedin.com/in/andycrestodina/
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
This week wasn’t just another wave of AI announcements.
It may have been the week the industry quietly crossed into a different phase entirely.
In this episode, Isar connects the dots behind one of the biggest weeks in AI so far—from Anthropic’s explosive growth, to Google I/O, OpenAI’s legal win, NVIDIA’s record earnings, and Andrej Karpathy joining Anthropic to work on recursive self-improvement.
Individually, each story matters.
Together, they point to something bigger: accelerating AI capability, accelerating infrastructure buildout, and growing signals from the people closest to the frontier that we may be entering a very different era.
The quote that framed the episode came from Demis Hassabis:
“We were standing at the foothills of the singularity. It will be a profound moment for humanity.”
This episode breaks down what that actually means—and why the implications go far beyond new models and product launches.
In this session, you’ll discover:
- Why Anthropic’s projected $44B annualized revenue shocked the industry
- How Anthropic became more profitable per user than OpenAI, Google, and Microsoft
- Why Andrej Karpathy joining Anthropic may be one of the year’s biggest AI stories
- What recursive self-improvement (RSI) means—and why labs are racing toward it
- How OpenAI’s legal win against Elon Musk clears the runway for a potential IPO
- Why Google’s AI strategy suddenly looks both confusing and incredibly ambitious
- What Google’s shift from “search” to autonomous AI agents means for websites and SEO
- Why AI solving an 80-year-old math problem matters more than most people realize
- How NVIDIA, SpaceX, and compute infrastructure are becoming central to the AI race
- Why electricity—not chips—may become the biggest bottleneck in AI expansion
- What Demis Hassabis means when he says we’re at the “foothills of the singularity”
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
Can Claude really run major parts of your business… if it can’t even be triggered from the outside world?
Turns out: yes—but only if you know the workarounds. In this episode, we tackle one of Claude’s biggest limitations and break down practical ways to connect it with the rest of your business ecosystem. If you're building AI-powered workflows and feel like you've hit a wall, this episode may save you weeks of experimentation.
The takeaway: don't wait for perfect tools. The smartest operators build systems around constraints. You'll learn three practical approaches to make Claude work with external platforms—and how to choose the right one for your use case.
In this session, you'll discover:
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/
What if the biggest tech layoffs in history aren't really about AI… but the AI wave that justifies them is just getting started?
Tech giants are posting record revenues while cutting tens of thousands of jobs. CapEx is hitting historic highs. And behind closed doors, the courtroom drama between Elon Musk, Sam Altman, and Microsoft is revealing things that sound straight out of a Hollywood script.
In this weekend news episode, Isar Meitis breaks down the most important AI stories of the week — from the dissonance between booming tech revenues and mass layoffs, to the explosive testimonies in the Musk vs. OpenAI trial, to the cybersecurity exploits that just broke Apple's most advanced hardware in 5 days.
You'll get a clear-eyed look at what's actually driving the layoffs, who's winning the enterprise AI race, and why the next wave of disruption is closer than most leaders realize.
If you want to understand where the AI economy is heading — and what it means for your business, your job, and your industry — this episode connects the dots in ways most headlines won't.
In this session, you'll discover:
About Leveraging AI
If you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/
What if your LinkedIn could generate more business… while you work less?
Most business leaders know LinkedIn matters.
Very few have a scalable system for creating content, tracking performance, and turning engagement into real revenue.
In this episode, Isar Meitis sits down with AI educator and automation expert Pietro Montaldo to break down exactly how to use Claude CoWork and Claude Skills to automate high-performing LinkedIn workflows — without losing your voice or authenticity.
You’ll learn how to build AI-powered systems that generate hooks, create content assets, analyze performance, and continuously improve your LinkedIn strategy over time.
If you’ve been wondering how executives and creators are scaling their content output without hiring massive teams… this episode shows you the playbook.
In this session, you’ll discover:
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/
This week’s episode connects the dots between Anthropic’s explosive growth, Elon Musk’s surprising partnership moves, OpenAI’s enterprise expansion, and the growing debate around whether AI will create abundance — or a workforce crisis.
You’ll hear why the AI race is no longer just about better models. It’s now about compute, infrastructure, consulting, regulation, and who controls the future economy.
If you’re a business leader, this episode will help you understand what’s really happening beneath the headlines and what actions you should be taking now before the next wave hits.
In this session, you'll discover:
If you’re building a company, leading a team, or planning for the future of work, this is an episode you cannot afford to miss.
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
What if you could turn your ideas into fully designed applications—without designers, developers, or endless back-and-forth?
That’s exactly what tools like Claude Design are starting to unlock. In this episode, you’ll see how AI is moving beyond code generation into full design systems—giving business leaders the power to create polished, scalable interfaces with minimal effort.
If you're building internal tools, products, or presentations, this episode shows you a smarter way: create once, systematize your design, and apply it everywhere—from apps to slide decks—with consistency and speed.
In this session, you’ll discover:
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
What if the software your company relies on today… becomes irrelevant tomorrow?
That’s exactly where we’re heading. AI agents are rapidly replacing traditional user interfaces, executing complex workflows, and reshaping how businesses operate at every level.
The smartest move right now? Start thinking beyond tools and begin designing how AI agents will run your workflows, decisions, and even entire business units.
This episode breaks down the massive AI infrastructure race, the rise of agent-based systems, and what it means for your strategy, operations, and competitive edge.
In this session, you'll discover:
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
SECURE YOUR SPOT FOR THE:
MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/
What if your business could run before you even start your day?
That’s not a futuristic promise—it’s already happening. Imagine waking up to client proposals written, content created, and opportunities queued up… all without touching your keyboard.
In this episode, you’ll learn how shifting from “using AI tools” to building AI teams can unlock massive growth, efficiency, and entirely new revenue streams—without scaling headcount.
Instead of chatting with AI, start designing systems where AI works for you. This episode breaks down the exact infrastructure, mindset, and real-world use cases to help you get there.
In this session, you'll discover:
About Leveraging AI
If you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!
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