People use podcasts to gain information and knowledge, about a huge variety of things, in their downtime. Organisations and institutions have been slow to leverage this powerful source of potential to date, but things are changing fast. John talks to Adam Lacey, co-founder of Assemble You, an 'audio-first' provider of learning content. How different are learning podcasts from ordinary podcasts? And how easily – or otherwise – does audio learning sits alongside other forms of digital content within a learner journey?  

• 0:00 - Intro
• 2:58 - Differences between The Learning Hack and Learning Podcasts
• 6:23 - How Adam got into learning podcasts
• 8:30 - Podcast Access
• 14:02 - Attention and Engagement
• 26:34 - Any theorists that influence his podcasts?
• 36:59 - Three tips for starting learning podcasts

Links

• The York University / BBC study mentioned in this episode: https://doi.org/10.3389/fpsyg.2022.1074320
• Assemble You's research report: https://www.assembleyou.com/audio-report-2023

Follow Adam

• LinkedIn: https://www.linkedin.com/in/adamlacey
• Website: https://www.assembleyou.com/
• Email: [email protected]
• Podcast: https://www.assembleyou.com/podcast

Contact John Helmer

• Twitter: @johnhelmer
• LinkedIn: https://www.linkedin.com/in/johnhelmer/
• Website: https://learninghackpodcast.com/
• Patreon: https://www.patreon.com/LearningHack