Wear Wag Repeat: From Passion to Profit in the Pet Industry

Life After Lucy: Reconnecting with the Mission of Wear Wag Repeat


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After an unexpected break, I’m back on the mic with a deeply personal update. In this solo episode, I’m sharing why I’ve been away from the podcast—and what’s ahead for Wear Wag Repeat.

Losing my sweet Lucy earlier this summer reshaped everything for me. So I’m opening up about that experience, what it taught me, and how it’s inspired me to return to my original mission: helping pet parents live their best life with their dogs.

I’m also giving you a look at what’s next for the podcast, why I’m adjusting my content balance, and how I’ll continue supporting petpreneurs—just in a more aligned way.

Get 1:1 and community support for your pet business in Wear Wag Repeat Society.

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Wear Wag Repeat: From Passion to Profit in the Pet IndustryBy Tori Mistick | Pet Business Growth Expert, WWR Society Founder

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