Life Science Success

In this episode of the Life Science Success Podcast, we dive deep into the world of health communication with Michelle Bridenbaker, COO of Unbiased Science at Vital Statistics Consulting. Michelle shares her journey from nursing to leadership in health communications, offering insights into the challenges of conveying accurate scientific information in today's media-saturated landscape. She discusses innovative strategies for pharmaceutical companies to effectively reach healthcare professionals and combat misinformation. Michelle also explores the role of digital transformation in health communication and provides a glimpse into the future of scientific engagement. With her unique perspective on balancing regulatory compliance and dynamic audience engagement, this episode offers valuable insights for anyone interested in the intersection of healthcare, communication, and technology.

 

00:00 Introduction to the Podcast 00:42 Message from the Sponsor 01:16 Guest Introduction: Michelle Burdenbacker 01:39 Michelle's Diverse Career Journey 06:55 Joining Unbiased Science 13:13 Mission and Impact of Unbiased Science 17:09 Challenges in Pharma Communication 21:42 Social Media Strategies for Pharma 25:42 Enhancing Healthcare Communication through Digital Transformation 28:54 Strategies to Combat Health Misinformation on Social Media 35:28 Empowering Healthcare Professionals with Up-to-Date Information 38:55 The Future of Health Communication and AI's Role 45:04 Personal Reflections and Inspirations 48:24 Conclusion and Where to Find More Information

Broderick Jones is a seasoned executive with 25 years of experience in Healthcare, Life Sciences, and Financial Services, known for driving growth and operational excellence across key business functions. Currently serving as a senior leader at Verista, he brings his expertise in compliance and validation services to the pharmaceutical, medical device, and biotechnology industries.

 

00:00 Introduction to the Podcast 00:42 Sponsor Message: Bullpen 01:19 Interview with Broderick Jones Begins 02:08 Broderick's Journey in Life Sciences 08:27 Verista: A Niche Leader in Compliance 18:23 Consulting and Digital Transformation 27:02 Technical Troubleshooting and Software Tools 27:24 Innovative Solutions and Generative AI 28:38 Leadership Style and Experience 33:36 Challenges in Life Sciences 38:35 Talent Development and Leadership Advice 42:57 Concerns and Future Directions in Healthcare 48:19 Excitement About Technological Advancements 50:42 Conclusion and Contact Information

In this episode, we dive deep into the world of pharma data science with Dr. Ben Sidders, Chief Science Officer at Biorelate. With two decades of experience in drug discovery, including roles at AstraZeneca and Pfizer, Dr. Sidders shares his journey, insights, and the cutting-edge advancements Biorelate is making in computational oncology and immuno-oncology.

 Learn how bioinformatics is reshaping drug discovery and the biggest challenges and opportunities facing the industry today. Plus, Dr. Sidders reveals the greatest leadership advice he's received and what truly inspires, concerns, and excites him in this rapidly evolving field.

 

00:00 Introduction to Life Science Success Podcast 00:46 Sponsor Message: Bullpen 01:20 Guest Introduction: Dr. Ben Sitters 01:46 Ben Sitters' Journey into Life Sciences 05:16 Career Highlights and Key Experiences 10:22 The Role of Data Science in Pharma 15:39 BioRelate: Mission and Innovations 27:42 Challenges and Opportunities in Data Science 32:34 Personal Insights and Leadership Advice 38:21 Conclusion and Farewell

In this episode of Life Science Success, we sit down with Katrina Rogers, a change expert with over 25 years in life sciences, dedicated to transforming the way therapies are brought to market. Katrina, an ASQ-certified Manager of Quality/Organizational Excellence and Pharmaceutical GMP Professional, shares insights on her mission to reduce costs and accelerate timelines in drug development.

She walks us through her journey, her company’s impactful work, and the innovative strategies she employs to streamline operations in life sciences. Join us as Katrina reveals the leadership lessons that inspire her and the exciting future of pharmaceutical advancements.

 

00:00 Introduction to Life Science Success Podcast 00:34 Meet Katrina Rogers 00:47 Sponsor Message: Bullpen 01:22 Katrina's Journey in Life Sciences 01:42 Joining Bullpen and Its Impact 03:08 Katrina's Background and Career Highlights 05:22 Key Career Moments and Transitions 10:32 Current Role and Responsibilities 21:36 Leadership Advice and Inspirations 27:33 Closing Remarks and Podcast Information

In this episode of the Life Science Success Podcast, host Don Davis, PhD, MBA, sits down with Dr. Patrick Hurley, VP of Marketing at EndoSound, to explore the cutting-edge world of endoscopic ultrasound technology. Dr. Hurley brings a wealth of experience to the conversation, with 13 years in product and market management in the medical device industry and a Ph.D. in biology specializing in neuroscience.

Listeners will gain insights into Dr. Hurley's journey from academia to the medical device industry, and how his background in neuroscience has influenced his career in marketing. The discussion delves into EndoSound's innovative approach to endoscopic ultrasound technology and its potential impact on patient care and the field of gastroenterology.

Dr. Hurley shares his expertise on building successful marketing strategies in the medical device sector, particularly in the GI space. He discusses the challenges and opportunities in launching new GI products and building strong relationships with key opinion leaders in the gastroenterology community

 

00:00 Introduction to the Podcast 00:40 Sponsor Message: D3 Digital Media Marketing 01:20 Guest Introduction: Dr. Patrick Hurley 01:51 Dr. Hurley's Career Journey 05:31 The Role of a PhD in Marketing 09:05 Transition from Consulting to Marketing 14:32 Pivotal Career Moments 17:04 Introduction to Endosound 17:13 Endosound's Technology and Mission 20:39 Role and Responsibilities of a VP of Marketing 24:35 Traditional Systems and Their Challenges 25:12 Endosound's Innovative Solution 25:28 Space Efficiency in GI Suites 28:13 EGD and EUS Procedures 30:42 Marketing Medical Devices 34:35 The Future of Endoscopic Ultrasound Technology 36:44 Building Brand Identity 39:20 Leadership and Personal Insights 46:15 Conclusion and Final Thoughts

In this episode of Life Science Success, we welcome Ani Sinha, the Vice President of Commercial Operations at Shionogi Inc. Ani brings nearly 15 years of deep commercial expertise in the pharmaceutical and biotech industries. She shares her inspiring journey from studying microbiology and biochemistry at Yale and Columbia to holding strategic leadership roles at companies like Pfizer, Bayer, and Celgene. We delve into her current role at Shionogi, exploring how she leads functions like Analytics and Insights, Market Research, and Field Operations. Ani discusses the innovative projects she's excited about and how they're contributing to Shionogi's mission. She also shares the greatest piece of leadership advice she's ever received and opens up about what inspires, concerns, and excites her in the world of life sciences. Tune in to gain valuable career insights and explore the dynamic future of pharmaceutical advancements.

 

00:00 Introduction to Life Science Success Podcast 00:42 Sponsor Message: D3 Digital Media Marketing 01:25 Interview with Ani Sinha Begins 02:08 Ani Sinha's Career Journey 05:18 Transition from Lab to Consulting 07:58 Skills Gained from Management Consulting 11:25 Joining Shinogi and Role in Commercial Operations 20:13 Future of Commercial Operations 22:21 Building a Team: The Land of Misfit Toys 23:02 Navigating Different Companies and Roles 24:05 The Evolving Role of Analytics and Insights 25:41 Challenges in Market Research and Operations 29:32 Addressing Trends in Biotech and Pharma 32:13 Greatest Leadership Advice Received 34:44 Inspiration and Concerns in the Pharma Industry 40:52 Final Thoughts and Farewell

In this episode of Life Science Success, we dive deep with Dr. John L. LaMattina, former president of Pfizer Global R&D and current biotech industry leader. From groundbreaking drug discoveries to shaping the future of pharmaceuticals, Dr. LaMattina shares his journey from the lab to the boardroom. Gain unique insights into innovation, challenges, and opportunities in life sciences as we explore the ever-evolving world of drug development. Whether you're an industry professional or simply curious about the future of healthcare, this conversation promises to inform and inspire.

The episode also ventures into his post-Pfizer endeavors in biotech, where Dr. LaMattina supports innovative ventures in areas like the microbiome and schizophrenia treatment through PureTech Health. He addresses current industry challenges, including drug pricing pressures and the significance of ongoing innovation, emphasizing the critical role of biotechnology and pharma in advancing healthcare. The conversation covers key factors in fostering innovation, the impact of venture capital on drug development, and the pressing need for public understanding and appreciation of the biopharmaceutical industry's contributions.   00:00 Introduction to Life Science Success Podcast 00:39 Sponsor Message: D3 Digital Media Marketing 01:20 Guest Introduction: Dr. John LaMottina 01:48 Dr. LaMottina's Journey from Chemist to Pfizer President 03:57 Challenges and Learnings at Pfizer 05:56 Impact of Torcetrapid and Industry Insights 08:48 Transition to Biotech and PureTech Health 11:50 PureTech Health's Innovative Approach 15:45 Authorship and Industry Advocacy 20:14 Drug Pricing and Industry Challenges 26:37 Future Trends and Innovations in Life Sciences 33:20 Reflections on Career and Contributions 35:08 Fostering Innovation and Overcoming Challenges 37:40 Inspiration, Concerns, and Excitement 41:56 Conclusion and Farewell

Nishtha Jain is a strategic thought leader with over 14 years of experience in global information technology, specializing in digital technology transformations and innovation strategies within the life sciences sector. As the Head of Innovation and Digital Technology at Takeda Pharmaceuticals, she drives digital and data initiatives to enhance global R&D quality and is actively involved in diversity, equity, and inclusion efforts.

Nishtha shares her journey from India, discussing the challenges she faced in the competitive field of medicine, leading her to pursue a career in biotechnology. She explores the impact of generative AI in the audit space, emphasizing problem-first approaches and the importance of mental health and diversity in clinical trials. She also reflects on leadership advice, her inspirations, and her passion for travel. This episode offers valuable insights into the intersection of technology and life sciences, urging listeners to consider both the benefits and challenges of innovation.   00:00 Introduction to Life Science Success Podcast 00:35 Sponsor Message from D3 Digital Media Marketing 01:20 Guest Introduction: Nisha Jain 01:47 Nisha's Journey into Life Sciences and Technology 05:08 Achievements and Recognitions 08:22 Career Highlights and Pivotal Moments 13:57 Role at Takeda: Innovation and Digital Technology 17:52 Challenges and Emerging Technologies in Biopharma 26:40 Leadership Advice and Inspirations 31:51 Concerns and Future Challenges 42:23 Excitements and Passions Outside Work 44:12 Conclusion and Farewell

In this episode of the Life Science Success Podcast, my guest is Dr. Zachary S. Brooks, a serial entrepreneur, #1 Best Selling Author, and founder of UGenome AI. Dr. Brooks brings a wealth of experience from his diverse background in technology startups, financial services, and digital authentication. As the founder of UGenome AI, he's at the forefront of developing innovative SaaS tools for genomic medicine. We'll explore his journey from studying bilingual decision-making to becoming a leader in the life sciences field, and discuss how his experiences as an international athlete and multilingual individual have shaped his approach to business and innovation. Dr. Brooks will share insights on the future of personalized medicine, the intersection of genomics and organ transplantation, and the challenges of bringing cutting-edge technology to market. We'll also delve into his work with World Transplant Athletes and his vision for improving healthcare outcomes for organ transplant recipients. This episode promises to be an inspiring and informative conversation about the exciting developments in genomic medicine and the power of entrepreneurship in the life sciences.

 

00:00 Introduction to Life Science Success Podcast 00:41 Sponsor Message from D3 Digital Media Marketing 01:23 Introducing Dr. Zachary S. Brooks 02:35 Dr. Zachary Brooks' Background and Journey 03:20 The Concept of Anticipated Regret 04:19 Academic and Professional Achievements 07:34 Life Sciences and Personal Health Journey 11:03 Founding Ugenome and Its Mission 13:22 Innovative Tools at UGenome 16:12 The How to Algorithm Series 19:34 World Transplant Athletes and Genomic Medicine 21:51 The Role of Athletics in Entrepreneurship 24:22 Reflecting on Athletic Lessons 27:18 Insights from Previous Startups 31:05 Innovative Projects at UGenome 34:34 Future Aspirations for UGenome 37:51 The Role of Multicultural Experience 41:53 Inspiration and Concerns 45:50 Excitement and Final Thoughts

In this episode of the Life Science Success Podcast, my guest is Dr. Vlad Vitoc, Chairman of the Board, CEO, and President of MAIA Biotechnology. Dr. Vitoc shares his journey from practicing medicine in Romania to leading a cutting-edge biotech company in the United States. We explore MAIA Biotechnology's innovative approach to cancer treatment, focusing on telomere-targeting therapeutics and their lead compound, THIO. Dr. Vitoc offers insights into the challenges of developing new cancer therapies, the future of targeted treatments, and how his international background influences his leadership style.

 He also discusses the balance between scientific innovation and commercial viability in the biotech industry. This episode provides a fascinating look into the intersection of medical expertise, business acumen, and scientific innovation in the fight against cancer.

 

00:00 Introduction to Life Science Success Podcast 00:43 Sponsor Message from D3 Digital Media Marketing 01:24 Introducing Dr. Vlad Vitoc 02:00 Dr. Vitoc's Journey in Oncology 10:08 Innovations in Cancer Treatment 17:20 Challenges and Future Plans 26:35 Global Clinical Development Strategy 28:11 Closing Remarks and Reflections 40:16 Podcast Conclusion and Call to Action