If you are following me on Periscope, Day 17 of my 30 day Periscope Challenge was all about how to make the most of a big media opportunity.

It was inspired by this interview I did with mediapreneur Gwen Elliot where talked about how to take advantage of any media opportunity that comes your way.

Gwen Elliot is a media strategist and a TV producer for The Naked Entrepreneur TV which airs on the Oprah Winfrey Network in Canada and the creator/host of a TV show in Toronto called 'Start Something Big!'.

She also helps entrepreneurs get their big break with media. She's helped entrepreneurs get featured on Forbes, LearnVest, Levo, Virgin, DailyWorth, national TV shows, morning shows, podcasts and local cable shows.

Gwen is also an enthusiastic event host and MC with an eclectic roster of positions: co-hosting Vancouver’s Spring Show, TEDxWomen in Toronto, Wealth and Real Estate events, and the ASPIRE awards for Young Professionals to name a few - so she knows her stuff!

In this episode, Gwen shares the 3 types of media you want to get, how to ace media interviews and how to turn your media coverage into paying customers.

Podcast: Subscribe in iTunes | Play in Browser | Download

Key resources:

The way to rock an interview is to practice a couple of lines that you really want to get across - @gwenelliot http://bit.ly/tse208

HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 - 365 days a year live support - which you can get via chat, phone and email - any and all questions you have can be answered in no time at all.

Offering unmetered disk space and bandwidth, an easy to use control panel, 4500 free website templates, one click WordPress installs and more, you won’t be disappointed. They also guarantee a 99.9% uptime for your site because they know how important the availability of your website is.

Visit SuitcaseEntrepreneur.com/HostGator today and get 30% off all hosting packages when you enter the discount code ‘suitcase’.

Your website needs a good host, so what are you waiting for? Head to HostGator now.

If you're being honest with yourself right now, would you say your website has a powerfulandeffective call to action?

If your answer is YES, congrats on focusing on and achieving a veryimportant task that so many website owners overlook or can't seem to nail down.

If you answered no then you need to listen in to today's short podcast!

So what's a call to action? It's an enticing prompt that engages with your website visitors and prompts them to take immediate action.

This could be to download a book, take up a free consultation call, start a trial or grab a free thing.

I feel particularly passionate about this topic because, when done well it can lead to a big spike in subscribers to your list, new qualified leads and of course more sales.

This was one of the questions that came up in the October Coaching Call for the The Freedom Collective where I gave advice to one member who'd been struggling with this.

Today'sFresh in Fifteen episode is all about getting a peek into your website visitors minds with a cool free tool I recommend you use, and how to create an effective call to action!

Leave a comment with your URL in and I'll choose 3 websites to do a quick 'Down and Dirty' Website Review on in the next Fresh in Fifteen podcast.

Listen to my Podcast :Subscribe in iTunes|Play in Browser

Want to start and grow your own freedom lifestyle business?

iniTunes byJ Carbary from USA

Loving this podcast. Episode topics are interesting, the content is incredibly helpful, and the episode length is perfect. Keep up the great work, Natalie.

Leave yours on iTunes here!

'They' say having kids stops you from traveling. I don't plan on having one, but if I did I wouldn't let it stop me and I know enough traveling parents to know that's just not true.

I guess it just changes your priorities and makes jumping on a plane or boat something that requires a bit more forethought and planning.

But let me ask you, do you think you could sell your home and 90% of your belongings to fly your family around the world and travel full-time?

The Kortmans did.

In early 2014, Paul and his wife Becky Kortman decided to sell their house and most of their possessions so that they could live a life of location independence.

They have traveled with their kids - Alia, Josiah, Mathias, and Zander to Davao, Philippines, Chiang Mai, Thailand, Cape Town, South Africa, Sofia, Bulgaria and Lisbon, Portugal to name a few and currently they are on their way to Ecuador in an RV!

Paul runs a digital marketing business from his laptop, and together they've built Nomad Together, which offers support to location independents (especially families) and to those who are interested in it, through education and a community forum.

On today's podcast, we're going to talk about why they believe travelling is healthy for children, how they support their family financially and what to do when your family and friends don’t agree with your lifestyle.

Podcast: Subscribe in iTunes | Play in Browser

Key resources:

HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 - 365 days a year live support - which you can get via chat, phone and email - any and all questions you have can be answered in no time at all.

Offering unmetered disk space and bandwidth, an easy to use control panel, 4500 free website templates, one click WordPress installs and more, you won’t be disappointed. They also guarantee a 99.9% uptime for your site because they know how important the availability of your website is.

Visit SuitcaseEntrepreneur.com/HostGator today and get 30% off all hosting packages when you enter the discount code ‘suitcase’.

Your website needs a good host, so what are you waiting for? Head to HostGator now.

Since I first became obsessed with how to have more freedom in my life, I've always asked this question to my community - what does FREEDOM mean to you?

There are different versions of freedom and yours may differ from mine, but most people, when I ask this will tell me that freedom is working on what you love, when you want and where you want.

Who wouldn't want that?

Lately I've realized my version of freedom is changing after a pretty life-changing event brought me home in a rush to be with my Dad in hospital, and with my family.

All my priorities shifted as I told people I was back in my hometown of Wellington indefinitely.

Each time I said that word, even though I didn't truly know what it meant for me, it started to sink in that I was sticking around for longer than a month or too, and for the first time since leaving New Zealand in 2006, I was happy to be doing so.

I've always said it's not just about having the freedom to work anywhere or anytime you want, or to travel the world, it's also about having more time and freedom to spend with your loved ones, family and friends when you choose too.

#choosefreedom!

As you can imagine when I made the decision to stick around it was a very big one for me that kind of crept up and then hit me, and made me surprisingly calm, centered and grateful to stop for a while and deepen my bonds with my family, make new friends and create a community on the ground in person, to complement my amazing online one.

It's a very big change in my life from being the Suitcase Entrepreneur for 5 years to having a soon to be home.

In this Fresh in Fifteen episode, I'll reveal the Facebook announcement I shared on October 3rd and the amazing and touching reaction I got from people around the world.

I'll also reveal my Right2Freedom initiative I'm finally taking action on! I'd be humbled if you listened in and left a comment with your opinion.

Listen to my Podcast : Subscribe in iTunes | Play in Browser

Want to start and grow your own freedom lifestyle business?

in iTunes by Emese Bodi from UK

Brilliant podcast! I truly enjoy every episode. Great content with practical and useful information, and Natalie is an amazing host.

You may know Michael Port as the author of Book Yourself Solid but did you know that he was once an actor and he starred in film projects likeSex and the City, Third Watchand The Pelican Brief?

I first saw Michaelspeak in 2009 at an Entrepreneur Magazine event in Los Angeles, and Iwas so impressed because he was the first person I'd seen speak who knew how to enthrall andcaptivate a room.

Michael Port has been calledan “uncommonly honest author” by the Boston Globe and a “marketing guru” by The Wall Street Journal.

He has written sixbooks including Book Yourself Solid, Beyond Booked Solid, Book Yourself Solid Illustrated, The Contrarian Effect and The New York Times Bestseller, The Think Big Manifesto.

His latest book is Steal the Show: From Speeches to Job Interviews to Deal-Closing Pitches.

He is a regular gueston MSNBC and receives the highest overall speaker ratings at conferences around the world. Why?

Because his mission is to rally you to think bigger about who you are and what you offer the world.

In this episode, Michaelshares how he built his career from acting to the stage and beyond, his three best strategies for launching his latest book Steal the Show and understanding the difference between approval & results.

Listen to this episode

Podcast:Subscribe in iTunes|Play in Browser

Key resources:

HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 - 365 days a year live support - which you can get via chat, phone and email - any and all questions you have can be answered in no time at all.

Offering unmetereddisk space and bandwidth, an easy to use control panel, 4500 free website templates, one click WordPress installs and more, you won’t be disappointed. They also guarantee a 99.9% uptime for your site because they know how important the availability of your website is.

VisitSuitcaseEntrepreneur.com/HostGatortoday and get 30% off all hosting packages when you enter the discount code ‘suitcase’.

Your website needs a good host, so what are you waiting for? Head to HostGator now.

So what the heck is Periscope you may be asking, why is everyone sending hearts, and how on earth can I use this new 'darling' of social media to build my business?

Great questions! I too have been looking for the answers and as part of my quest I decided to run the 30 Day Periscope Challenge for the entire month of October.

I'm basically turning up every day to do a short live broadcast on Periscope with one tip or strategy you can apply to life, business or your mindset. Follow me on @nataliesisson

And let me tell you it's been a lot of fun, a great challenge and definitely holding me accountable.

You can view the first 7 days right here on YouTube where we've been formatting and uploading the recordings (which are vertical not like normal videos sadly) so you can see them after they disappear from Periscope in 24 hours.

Listen to my Podcast : Subscribe in iTunes | Play in Browser

Want to start and grow your own freedom lifestyle business? 

 in iTunes by Frankie Lorenzi from USA

"The Suitcase Entrepreneur" is a savvy entertaining podcast where host Natalie Sisson provides wonderful insights into the world of location independent entrepreneurship. After listening to a few sessions, I'm sure you'll be ready to pack your bags and join her traveling the world! I know I'm ready! Thanks, Natalie, for inspiring me to create more freedom in my life!

Leave yours on iTunes here!

Like me, your business might be predominantly online, but live events are a great tool for your business.

Why? Because live events or masterminds can help you share your message far and wide.

They give you a chance to socialize with your ideal clients and allow everyone who's attending to form deeper and life long connections that go far beyond the event itself.

That's why since 2011 I've been running live Mastermind Retreats and workshops around the world.

Have you ever thought of hosting one? There is so much to consider - planning, promotion, agenda.. where do you even start?

Prepare yourself to be “WOW”ed. With over 13 years of experience in the fitness and nutrition world, Lori Kennedy is the founder and CEO of The WOW! Nutrition System and the Wellness Business Academy.

Lori produces an annual 3-day live event called The Wellness Business Summit in Canada to show alternative wellness practitioners how to take their businesses online- of course, using Lori’s own proven “secret sauce” recipe for success.

Lori was voted Notable.ca Entrepreneur to Watch, has been interviewed in dozens podcasts, spoken on the stages of The Fitness Business Summit and the Functional Medicine Success Summit and has been published in a variety of online blogs and magazines.

In this episode, Lori shares the benefits of live events, how to organize one and how to make it a huge success. We go into pricing, earlybird sales, how to promote and market your event even when you're just starting out, and how to get additional revenue streams aside from just ticket sales.

You'll learn a ton so take out your notebooks and start writing!

Listen to this episode

Podcast: Subscribe in iTunes | Play in Browser

Key resources:

HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 - 365 days a year live support - which you can get via chat, phone and email - any and all questions you have can be answered in no time at all.

Offering unmetered disk space and bandwidth, an easy to use control panel, 4500 free website templates, one click WordPress installs and more, you won’t be disappointed. They also guarantee a 99.9% uptime for your site because they know how important the availability of your website is.

Visit SuitcaseEntrepreneur.com/HostGator today and get 30% off all hosting packages when you enter the discount code ‘suitcase’.

Your website needs a good host, so what are you waiting for? Head to HostGator now.

Did you know that on the 30th of September it was officially International Podcast Day?

And did you know that podcasting officially started back in 2004!

Since starting The Suitcase Entrepreneur Podcast back in 2011 the show has had 711,333 downloads to date.

What's more it's also my communities #2 preferred method of communication based on my recent survey and my favorite medium to build an amazing, engaged community and your credibility and business.

So that's what this episode is dedicated too. It's all about podcasting and why it's so powerful.

If you have been stalling on starting your own podcast, honestly there are no excuses!

You don't need to have a fancy studio setup or expensive equipment either.

As you've heard from mine I simply clip my $39 Samsung Go Mic on my laptop from anywhere and just go for it.

In this Fresh in Fifteen episode, I'm going to tell you why you might want to try podcasting and why you might even fall in love with it!

Image by Shawn Smith via themobilepro.net

Listen to my Podcast : Subscribe in iTunes | Play in Browser

Want to start and grow your own freedom lifestyle business?

In my podcast I’m asking you to tag me on Instagram (also works on Twitter) @nataliesisson with a picture of where you’re listening to me in the world. Then I can feature you here and share the love.

Launching a digital or physical product is quite an undertaking. But once it's launched a lot of people then struggle getting publicity for their brand and landing media coverage to ensure ongoing sales.

If you consider yourself an online entrepreneur then no doubt you've tried a ton of different methods like guest posts, advertising, podcasts, joint ventures and more.

But did you know that being featured in magazines can give amazing results? Especially if you sell physical products.

Now if only there's a way to do this without spending thousands of dollars hiring a PR specialist.. Wait! There is!

Our guest today, Andreea Ayers, discovered her talent for generating press coverage after launching an independent t-shirt business, Tees for Change.

She initially started with 96 t-shirts and sold them out within a month!

Despite knowing little about the industry, she went on to sell over 20,000 tees in over 300 stores in the United States and around the world thanks to her hard work and media coverage in over 200 magazines, newspapers and TV shows.

These included ABC, NBC, Fox, The Bonnie Hunt Show, Redbook, The Chicago Tribune, USA Today Magazine, Ladies’ Home Journal, Self, Shape, The Nest, and many more.

She even got Tori Spelling, Ed Begley, Denise Richards, Sarah Jessica Parker and Sarah Michelle Gellar to wear her tees!

She eventually sold Tees for Change in 2011 and two more companies and is currently working on two projects: Get Media Happy and Launch Grow Joy, focused on helping hundreds of entrepreneurs secure media coverage through her online courses and programs.

In this interview, she tells us how she turned her $1,000 investment to a 6-figure sales in 18 months, how she got her products featured in national magazines and lessons she’s learned from all of her previous ventures

Listen to this episode

Podcast: Subscribe in iTunes | Play in Browser

Key resources:

HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 - 365 days a year live support - which you can get via chat, phone and email - any and all questions you have can be answered in no time at all.

Offering unmetered disk space and bandwidth, an easy to use control panel, 4500 free website templates, one click WordPress installs and more, you won’t be disappointed. They also guarantee a 99.9% uptime for your site because they know how important the availability of your website is.

Visit SuitcaseEntrepreneur.com/HostGator today and get 30% off all hosting packages when you enter the discount code ‘suitcase’.

Your website needs a good host, so what are you waiting for? Head to HostGator now.

It's never easy being a mompreneur or a dadpreneur and I really appreciate them because they are incredible at juggling family and career.

But how do you take it a step further and include lifestyle, location independence or digital nomadism into that scenario?

That's the topic I discuss on the podcast thanks to Sharon from my community, who asked:

"I only recently got to know your blog and started listening to your podcasts. I find it open minded and inspiring so thank you. I do have a question though, as a mother of two 'elementary school' kids, I feel there is a big gap between my world and my possibilities to the 'new lifestyle' you demonstrate.

The concept of 'free life' is different for me as I do not wish to rock the ship too much for the kids (changing schools and friends having to move so often, live away from the grandparents, etc..)

I wonder if you know of any parents & families who succeed to embrace your way and ideas?

I would love to hear such stories / case-studies.

Thank you, keep on having a good life!"

I talk about the importance of knowing what freedom really means to you and how you can design it around your lifestyle and I share 3 family case studies who are all living out their own version of freedom.

I’d love for you to leave a comment below as to what freedom really means to you.

Listen to my Podcast : Subscribe in iTunes | Play in Browser

Want to start and grow your own freedom lifestyle business?

in iTunes by Madam ZoZo from Australia

I have been listening to this podcast regularly for 3 months now and continue to get so much out of every listen. Natalie inspires big dreams of freedom and travel, while backing it with practical advice and sometimes the much needed kick in the pants to help get you there!

Leave yours on iTunes here!