Drowning remains one of Malaysia’s silent epidemics, yet few talk about who’s truly responsible for water safety, or how it can be turned into a viable business.

In this episode of Open For Business, we explore how Red Rescue is addressing this urgent concern not just by placing lifeguards poolside, but by building a full-fledged academy, running training programmes, and offering safety solutions to clients like international schools, sports centres, and major waterparks.

We dive into the business of lifesaving with Manigandaa Keertan, Founder & CEO of Red Rescue — exploring the demand for certified water safety professionals, and how Red Rescue is tackling lifeguard shortages with a purpose-first, solution-oriented mindset.

See omnystudio.com/listener for privacy information.