How do we as an industry move the needle to increase light fixture allowances? Increased budgets lead to increased sales for all of us, so it seems a team effort would help the cause. What do you think about allowances? Where do you see opportunities to course correct? Let me know your thoughts @lightfiles and thanks for listening! 

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Communication is critical plus an update with additional details on our conversation on restock fees. Also - data! The more we look at this topic, the more important it clearly is to our success as independent lighting showrooms. A quick revisit today with more to come in future episodes. Please follow us on Instagram @lightfiles and if you're enjoying the podcast, tell a friend! 

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How did you learn to lead your small business? School? Family? You're just a natural? I take a deep dive this week on my own journey, which was harder than I expected to discuss! Please excuse my nervousness in this episode and let me know about your own journey, I'd love to revisit this topic with even more opinions and views to discuss. 

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This week we are discussing everyone's favorite topic: restock fees for returns! Ranging from negligible to a whopping 35% for brand-new-in-the-box returned fixtures, it seems that a common ground awaits us on this issue, we just have to compromise and find it. Let me know what you think and thanks for listening!

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I had a few more thoughts on customer relationships to share and then I recap a  recent post in the Lighting Showroom Association private Facebook group, answering the question: One year shutdown anniversary. What is your biggest takeaway from the pandemic year for your business?  Please let me know your feedback and thoughts and thank you so much for listening to Light Files!

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After promoting the Lighting Showroom Association's upcoming networking event, I give a quick update on March Lightovation, and then dive into our topics this week: Meeting Customers Where They Are and Digital Marketing Strategy. Thanks for the listen, please subscribe & send your feedback and thoughts for future episodes!

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This week I'm taking a deep dive on a subject near and dear to my heart, DATA! How we get data, when, and how it is formatted are all critical to our operations. We all love the partnerships forged in our industry. How do we build upon those partnerships to get everyone what they need to successfully sell and run their businesses? Can't wait to hear your feedback! Find me @lisalightslife on Instagram or leave a comment! Don't forget to subscribe and thank you!

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Welcome to Light Files! In Episode One, I discuss my thoughts on COVID fatigue as a business owner and the Lightovation Market schedule for 2021.  Small edit on my COVID discussion: my showroom is located in a state that has been open with mask and social distance rules since May 2020, which definitely colors my perspectives here. I would love to hear about other experiences! Find me @lisalightslife on Instagram or leave a comment! Don't forget to subscribe and thank you!

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My weekly lighting podcast is for everyone in and around the lighting industry! Join me as we discuss relevant topics and all the news that's fit for illumination! 

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