On this episode of Link Up Leaders, Francois and Lisa are joined by Izabella Ritz, CEO of Ritz Momentum. She'll explain to us how Amazon Sellers can reverse engineer their product selection by beginning with a demand analysis and how to gain a competitive advantage by conducting deep dive of your competitors' sales and marketing channels.

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💥About Our Guest!💥

Izabella Ritz is serial entrepreneur and Amazon Seller. Was speaking on a stage since 17 years old. After creating and selling her first business, a coaching center, at 17 years old, she took off running and began making waves in the rising e-commerce business. Through her involvement in hundreds of e-commerce projects, Izabella has delved deeply into SEO, digital advertising, and virtually scaling any business. She is the CEO and founder of Ritz Momentum, an agency that serves as a one-stop-shop for e-commerce business services and consulting, especially for Amazon sellers. Izabella founded Ritz Momentum to help propel entrepreneurs into the 21st Century style of doing business. Izabella was born in Moscow, Russia and moved to the U.S. with her three wonderful children in 2015.

Ritz Momentum is an Amazon Seller founded, Amazon business services agency with high-level expertise in launching and running a Done-For-You Amazon Business. They specifically specialize in finding products that sell with high-demand and low competition.

Learn more at https://www.ritzarm.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa will be chatting with another speaker from the alternatives to Amazon FBA panel at Prosper 2022, Matt Snyder! Matt will walk us through exactly what Seller Fulfilled Prime is and some of the supply chain optimizations that Vari made during the pandemic.

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💥About Our Guest!💥

Matt began selling on Amazon in 2008 while working at Woot.com, which was later acquired by Amazon. During his career he has achieved $500M in e-Commerce sales across Amazon and other retail sites. Currently, Matt works as Vice President of Online Retail for Vari, a leading office furniture manufacturer and developer of the Varidesk converter. Vari has been selling on Amazon since 2015 and one key advantage has been their ability to offer Seller Fulfilled Prime. This approach has allowed Vari to offer fast delivery across multiple sales channels in addition to Amazon.

Vari is an innovative office furniture manufacturing company and creator of the Varidesk, with over 3.5 million units sold worldwide. Brands Excel helps brand owners build e-Commerce excellence through creating and implementing effective marketing and operating/logistics strategies.

Contact Matt via LinkedIn at https://www.linkedin.com/in/matthew-snyder-amazon/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

In an exciting continuation of our Prosper Show Panel, Francois and Lisa are speaking further with Manish Chowdhary of Cahoot to learn more about the Cahoot service and how they're revolutionizing the 3PL space.

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💥About Our Guest!💥

Manish Chowdhary is the founder and CEO of Cahoot, the world’s first peer-to-peer order fulfillment network where merchants collaborate to increase their sales and margins by offering profitable one-day and two-day free shipping to customers nationwide. Manish has founded multiple industry-leading companies starting from his dorm room at the University of Bridgeport, CT. Manish’s specialties include e-commerce strategy, business methods innovation, supply chain, and logistics optimization, and he holds 10 U.S. patents for his inventions. He has been featured in The New York Times, Forbes, Internet Retailer, and many other leading publications. Manish is a 40 Under 40 Competition Winner and holds an Honorary Doctorate, the highest honor from his alma mater, the University of Bridgeport, CT.

Cahoot provides affordable 1- and 2-day shipping to eCommerce merchants. Cahoot’s innovative peer-to-peer fulfillment network offers the industry’s highest standards and lower cost by design, so that merchants can compete and win on every sales channel.

Learn more at https://www.cahoot.ai/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa are chatting with Keith O'Brien, Founder and CEO of Page.One to discuss why eCommerce brands of all shapes and sizes should be investing in video for their Amazon storefronts.

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💥About Our Guest!💥

Keith is the Founder and CEO of Page.One—a full-service Amazon creative agency offering Brand and Advertising management, as well as creative services designed to increase engagement and conversion. Since 2014, Keith’s companies have worked with thousands of eCommerce businesses, large and small generating hundreds of millions in revenue each year on Amazon. Keith is a Dad, author, loves to cook, and is an avid pickleball player.

Page.One is a full-service Amazon creative agency providing advertising and brand management solutions for emerging and mid-market brands. We are a go-to creative agency for large and small projects (content, photography & video) for brand owners, agencies, and service providers.

Learn more at https://www.page.one/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa are speaking with Rishabh Jain and learning the benefits of embedding a brand direct shopping direction on your own eCommerce site.

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💥About Our Guest!💥

Rishabh is the co-founder and CEO of Fermat Commerce, a distributed commerce platform built to enable creators to embed brand direct shopping experiences on their own sites. Prior to that he was an executive at LiveRamp (NYSE:RAMP), where he led the new business teams, successfully launching 3 new businesses inside of LiveRamp. Before LiveRamp he co-founded 2 startups, one in solar energy, and the other in laboratory data sharing.

Fermat eCommerce is a commerce platform for embeddable shopping experiences.

Learn more at https://www.fermatcommerce.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

The supply chain has been under a microscope since COVID lockdowns began in the spring of 2020, and its weaknesses are glaringly apparent: Product delays, shipping constraints, and labor shortages have left no industry untouched.

But forward logistics – getting products to customers – is only half of the supply chain equation. The other side is just as important. How can sellers effectively handle products that come back? Turns out, there are a lot of weaknesses on the reverse logistics side, too.

On this episode of Link Up Leaders, Francois and Lisa are learning from VP of Marketing at ReverseLogix, Chuck Fuerst. He will walk us through the knock-on effects of product returns and how technology can be used to manage these returns and turn potential threats to your eCommerce business into opportunities.

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💥About Our Guest!💥

Chuck leverages a long track record in enterprise software to help ReverseLogix achieve peak growth through integrated marketing, demand generation, and go-to-market strategy.

ReverseLogix is the only end-to-end, centralized, and fully integrated returns management system built specifically for retail, eCommerce, manufacturing, and 3PL organizations. Whether B2B, B2C, or hybrid, the ReverseLogix platform facilitates, manages, and reports on the entire returns lifecycle. Organizations that rely on ReverseLogix deliver vastly superior customer returns to experience, save employee time with faster workflows, and increase profits with 360⁰ insight into returns data.

For more information, visit https://www.reverselogix.com/.

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa are sitting down with Kevin Sanderson to recap his panel from Prosper Show 2022 all about international expansion.

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💥About Our Guest!💥

Kevin helps sellers build a global selling empire on Amazon. Maximizing Ecommerce provides educational resources for sellers including a podcast, YouTube channel, and virtual learning experiences as well as providing services to help sellers grow.

Learn more at https://maximizingecommerce.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/

🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

--

🔔 Don't forget to subscribe and turn on notifications! 🔔

Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

There's no question that there are different methods to success across each of the eCommerce marketplaces. On this episode of Link Up Leaders, Francois and Lisa will learn from Will Haire some of the best practices and steps to operational excellence when selling on Walmart versus selling on Amazon.

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💥About Our Guest!💥

Will Haire is the co-founder of BellaVix which is a full-service Marketplace Marketing Agency for direct-to-consumer retail brands who want to grow sales on the world’s largest marketplaces like Amazon and Walmart. Will has worked with eCommerce businesses in leading the strategic planning, implementation, and tactical execution of marketing strategies for products across all Amazon business segments. His portfolio includes companies like Instant Pot, Pyrex, Derma E, Think, and Outward Hound.

BellaVix is a Marketplace Management Company for direct to consumer retail brands that want to aggressively grow sales on the world’s largest marketplaces like Amazon and Walmart.

Learn more at https://www.bellavix.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/

🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

--

🔔 Don't forget to subscribe and turn on notifications! 🔔

Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa are chatting with Robert Giovannini, CEO of IronPlane to discuss how eCommerce business owners can protect their online stores from ever-present cyber security threats.

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💥About Our Guest!💥

While in Russia in 1999 Robert met some amazing artists creating handmade chess sets. To help sell these, he created his first eCommerce website. When orders began to come in from around the world, he realized this was a great opportunity to explore. Between 1999 and 2012 he built and developed several eCommerce and digital service companies. In 2012, he co-founded IronPlane, a full-service Magento website development agency. Robert works with clients to find the right investment balance in technology to help maximize return on investment.

IronPlane crafts globally recognized eCommerce solutions with a staff of experts in development and marketing by investing in the right technologies to maximize returns for our clients.

Learn more at https://www.ironplane.com/

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/

🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

--

🔔 Don't forget to subscribe and turn on notifications! 🔔

Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com

On this episode of Link Up Leaders, Francois and Lisa are speaking with the Co-Founder and CEO of Apteo, Shanif Dhanani. They'll be discussing the power of predictive marketing and analytics, and how predicting your consumers' next move post-purchase can improve their lifetime value.

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💥About Our Guest!💥

Shanif Dhanani is the co-founder & CEO of Apteo. Prior to Apteo, Shanif was the lead engineer and head of analytics at TapCommerce, a NYC-based ad-tech startup that was acquired by Twitter. Most recently, he was a data scientist and software engineer at Twitter, where he worked on a variety of projects across advertising, analytics, and machine learning. Prior to TapCommerce, Shanif was a software consultant at Booz Allen. He has earned a BS in Computer Science from the University of Virginia and an MBA from NYU’s Stern School of Business.

Apteo is a predictive marketing and analytics platform for eCommerce. We help brands drive sales by predicting what their customers will do next and helping them send personalized messages based on those predictions. Our recommendation engine identifies high-probability upsell and cross-sell ideas for each of your customers and syncs those recommendations to your email and SMS tools so you can send customers the products that they're looking for. In addition, our predictive insights module helps you deeply understand your customer journey and their behavior across the lifetime of their relationship with you. Brands can use us to understand which products are the best introductory product for their customers, which products have the highest follow-up purchase values, which of your customers have the highest predicted lifetime values, and a large variety of other insights and analytics.

To learn more about how Apteo can help your brand, start for free at www.apteo.co or contact [email protected] to set up a demo.

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👋Connect with our hosts Lisa and Francois on LinkedIn

🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/

🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/

Follow Link Up Leaders on social media!

🌐 Find us on Facebook: https://www.facebook.com/linkupleaders

🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/

🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/

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🔔 Don't forget to subscribe and turn on notifications! 🔔

Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!

Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com