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Liquor marketing
Adrian Parker, VP Marketing for Patron and Grey Goose, on the vodka's new marketing approach and why Patron is the Lady Gaga of tequila.
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By E.J. Schultz & Adrianne Pasquarelli
4.5
2727 ratings
Adrian Parker, VP Marketing for Patron and Grey Goose, on the vodka's new marketing approach and why Patron is the Lady Gaga of tequila.
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