Listen to Best Sellers Audiobooks in Business, Leadership

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Title: Make Elephants Fly

Subtitle: The Process of Radical Innovation

Author: Steven S. Hoffman

Narrator: Dan Woren

Format: Unabridged

Length: 10 hrs and 14 mins

Language: English

Release date: 11-14-17

Publisher: Hachette Audio

Ratings: 5 of 5 out of 1 votes

Genres: Business, Leadership

Publisher's Summary:

Drawing on examples of the hottest innovators in Silicon Valley, this step-by-step guide will show you how to develop, test, and launch your impossibly big idea to success.

Almost every major company today has made innovation its number one priority. Yet fewer than one in four executives believe their organizations are effective innovators. The pressure to innovate and the price paid for failure keeps rising while most companies haven't progressed at all. They are still using the same antiquated techniques pioneered decades ago. This is why some of the biggest corporations in the world manage to lose entire markets to start-ups they've never heard of.

In today's world, everyone will need to innovate to stay competitive. It doesn't matter if you're a start-up founder, corporate executive, small business owner, freelancer, or professional, there's a technology out there that's going to upend your industry. And if you aren't able to harness it to your advantage, someone else will. Innovation is no longer an option - it's the price of admission into the business world.

Make Elephants Fly is designed to help you implement the same innovation methodologies and processes as Silicon Valley start-ups. It will teach you:

By the time you've digested this audiobook, you will have the tools needed to take your impossibly big idea and make it fly!

Members Reviews:

The book makes a great point that everyone will have to innovate in the ...

Steve runs one of the most successful startup programs in San Francisco and through this book shares what he has learned during his many years of coaching startups. This book examines how startups implement winning ideas. The book covers the main issue facing startup innovation including team building, but is not just for startups. The book makes a great point that everyone will have to innovate in the future and the lessons learned from startups will be useful to all companies.

Excellent read for anyone wish a passion for innovation

If you only plan to read one business book in 2018, read Make Elephants Fly - it's an excellent summary of pragmatic ways to instill a culture of productive innovation in any business. If you plan to read multiple business books in 2018, (also) begin by reading Make Elephant Fly - it's an excellent way to identify which topics to read about more deeply, in order to increase the probability of making your innovation successful. This book is ideal for everyone, from entrepreneurs to multi-national enterprises.

Fly Faster and Farther

Steve Hoffmanâs Make Elephants Fly offers invaluable insights for analysts, trend trackers, and entrepreneurs alike.

He dispels the myth of inventing something yourself (donât do it). Instead, he celebrates the power of borrowing from existing products, and tapping into the proof of customer demand. Hoffman knows the value of finding (or building) an ecosystem to drive diversity, free thinking and optimism, not to mention the power of the regenerating talent pool that found in Silicon Valley and other hubs.

Think small says Hoffman. âPick one customer that highly values your solution and focus on that.â Then: foster small teams with a combination of key roles (hustler, hacker, hipster, hotshot). Innovate in sprints, with short deadlines. Hoffmanâs international work as a consultant is evident here.

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Title: Zone to Win

Subtitle: Organizing to Compete in an Age of Disruption

Author: Geoffrey A. Moore

Narrator: Tom Parks

Format: Unabridged

Length: 4 hrs and 26 mins

Language: English

Release date: 10-10-17

Publisher: Brilliance Audio

Ratings: 4.5 of 5 out of 11 votes

Genres: Business, Leadership

Publisher's Summary:

Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world - once prompting Conan O'Brien to ask "Who is Geoffrey Moore and why is he more famous than me?"

Following up on the ferociously innovative Escape Velocity, which served as the basis for Moore's consulting work to such companies as Salesforce, Microsoft, and Intel, Zone to Win serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio. Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, Zone to Win is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors.

Moore's classic bestseller, Crossing the Chasm, has sold more than one million copies by addressing the challenges faced by start-up companies. Now Zone to Win is set to guide established enterprises through the same journey.

Members Reviews:

A very hard book to read

With hardly any story to illustrate the concept in between, it's very hard to understand. The two examples at the end is good but not enough. 100% concentration is needed to listen to this book. The zone concept is very insightful. I felt like listening to a textbook.

Business has changed, Disrupt or be Disrupted

I am a Geoffrey Moore fan. He does a great job of taking his research into the challenges facing businesses today and helps prepare businesses for the future. Delivering products today in the SaaS world has many challenges that didn't exist in the past. When you sit back and look at all the great companies that have unsuccessfully re-invented themselves it is astonishing that even with smart people at the helm you have to adapt. Zone to Win put a perspective on innovation that has to get leaders to understand and commit to what business they want to pursue. I thought the book was well written and narration was good.

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Title: Toyota Kata

Subtitle: Managing People for Improvement, Adaptiveness and Superior Results

Author: Mike Rother

Narrator: Todd Belcher

Format: Unabridged

Length: 7 hrs and 16 mins

Language: English

Release date: 10-09-17

Publisher: McGraw-Hill Education

Ratings: 4.5 of 5 out of 24 votes

Genres: Business, Leadership

Publisher's Summary:

This game-changing book puts you behind the curtain at Toyota, providing new insight into the legendary automaker's management practices and offering practical guidance for leading and developing people in a way that makes the best use of their brainpower.

Drawing on six years of research into Toyota's employee-management routines, Toyota Kata examines and elucidates, for the first time, the company's organizational routines - called kata - that power its success with continuous improvement and adaptation. The book also reaches beyond Toyota to explain issues of human behavior in organizations and provide specific answers to questions such as:

Mike Rother explains how to improve our prevailing management approach through the use of two kata: Improvement Kata - a repeating routine of establishing challenging target conditions, working step-by-step through obstacles, and always learning from the problems we encounter; and Coaching Kata: a pattern of teaching the improvement kata to employees at every level to ensure it motivates their ways of thinking and acting.

With clear detail, an abundance of practical examples, and a cohesive explanation from start to finish, Toyota Kata gives executives and managers at any level actionable routines of thought and behavior that produce superior results and sustained competitive advantage.

Critic Reviews:

"Toyota Kata gets to the essence of how Toyota manages continuous improvement and human ingenuity, through its improvement kata and coaching kata. Mike Rother explains why typical companies fail to understand the core of lean and make limited progress - and what it takes to make it a real part of your culture." (Jeffrey K. Liker, best-selling author of The Toyota Way)

"[Toyota Kata is] one of the stepping stones that will usher in a new era of management thinking." (The Systems Thinker)

"How any organization in any industry can progress from old-fashioned management by results to a strikingly different and better way." (James P. Womack, Chairman and Founder, Lean Enterprise Institute)

Members Reviews:

Must read for continuous improvement

Not since The Goal have I been so engaged in a continuous improvement book. I think of Kata as Design thinking for the real world...very applicable to what we all do every day to improve processes and services.

Excellent learning and training tool

This was exactly the book I was looking for...

If you are trying to apply the concepts from Toyota this is the book!

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Title: Creating Great Choices

Subtitle: A Leader's Guide to Integrative Thinking

Author: Roger L. Martin, Jennifer Riel

Narrator: Jack Garrett

Format: Unabridged

Length: 7 hrs and 30 mins

Language: English

Release date: 09-19-17

Publisher: Recorded Books

Ratings: 4.5 of 5 out of 13 votes

Genres: Business, Leadership

Publisher's Summary:

A practical four-step methodology for any leader or manager facing a tough choice, and for creating integrative solutions to big, complex, and pressing problems. Conventional wisdom - and business school curricula - teaches us that making trade-offs is inevitable when it comes to hard choices. But sometimes, accepting the obvious trade-off just isn't good enough: the choices in front of us don't get us what we need. In those cases, rather than choosing the least worst option, we can use the models in front of us to create a new and better answer. This is integrative thinking. First introduced by Roger Martin in The Opposable Mind, integrative thinking is an approach to problem solving that uses opposing ideas as the basis for innovation. Now, in Creating Great Choices, Martin and fellow Rotman expert Jennifer Riel vividly show how they have refined and enhanced the understanding and practice of integrative thinking through their work teaching the concept and its principles to business and nonprofit executives, MBA students, even kids. Integrative thinking has been embraced by organizations such as Procter & Gamble, Deloitte, Verizon, and the Toronto District School Board - all seeking a replicable, thoughtful approach to creating a "third and better way" to make important choices in the face of unacceptable trade-offs. The book includes new stories of successful integrative thinkers that will demystify the process of creative problem solving. It lays out the authors' practical four-step methodology, which can be applied in virtually any context:

Members Reviews:

Stop accepting choices and start CREATING choices

An excellent set of guidelines and a process for making better decisions. This is particularly effective when your assumption is that you are facing an either/or situation. The authors use peer-reviewed academic research and the wisdom of their consulting practice to offer a very practical way forward.

One of my favorite quotes from the book: "We're interested in CREATING choices."

Creating Great Choices: A Leader's Guide to Integrative Thinking takes ...

Creating Great Choices: A Leader's Guide to Integrative Thinking takes us through our day-to-day decision process and proceeds to show us how parochial and sheltered even our best processes are. This well written book illustrates the rewards of opening our mind to others ideas that we would have blatantly ignored. Open this book with an open mind and you, your team and your company will rewarded.

Tha is a great synthesis, integral

You should just read this book. The authors have been playing with these ideas for a long time. This is a great synthesis, integral, focused on practical applications.

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Title: Competing on Analytics

Subtitle: The New Science of Winning

Author: Jeanne G. Harris, Thomas H. Davenport

Narrator: L. J. Ganser

Format: Unabridged

Length: 10 hrs and 50 mins

Language: English

Release date: 09-19-17

Publisher: Recorded Books

Ratings: 4 of 5 out of 8 votes

Genres: Business, Leadership

Publisher's Summary:

From two pioneers in business analytics, an update of the classic book on how analytics and business intelligence are transforming competition and how leading organizations build and compete on an analytical capability. Leading companies are doing more than just collecting and storing data in large quantities - they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply chains and pricing, and leveraging the true drivers of financial performance. The secret weapon? Analytics - sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy leaders and powerful information technology.

In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry. They show how organizations as diverse as Procter & Gamble, Capital One, CEMEX, and the Boston Red Sox are using these tools to outperform rivals, by applying analytics to finance, manufacturing, R&D, and HR and with customers and suppliers. Presenting a practical framework of the five stages of analytical competition, this book provides managers with the road map for becoming an analytical competitor.

Members Reviews:

How to make "a strategic shift toward cognitive technologies in general, and machine learning in particular"

Almost everything I know about analytics I have learned from the articles and books co-authored by Tom Davenport and Jeanne Harris. This is an updated and expanded edition of a business classic first published in 2007. They focus on an important lesson from their research: âExtracting value from information is not primarily a matter of how much data you have or what technologies you use to analyze it, though these can help. Instead, itâs how aggressively you exploit these resources and how much you use them to create new or better approaches to doing business.â

Briefly, Davenport and Harris define analytics as âthe extensive use of data, statistical and quantitative analysis, explanatory and predictive models, and fact based management to drive decisions and actions.â Analytics can be descriptive, predictive, prescriptive, and/or autonomous.

More specifically, consider the DELTA model developed by Tom years ago. As he explains, it continues to have five attributes:

1. Data: Analytical companies require integrated, high-quality, and easily accessible data about their businesses and markets.

2. Enterprise: Instead of managing their analytics resources in disconnected silos, highly analytical firms manage these resources â including data, technology, and analysts â in a coordinated fashion throughout the enterprise.

3. Leadership: One of the key factors driving success in analytics is strong, committed leaders who understand the importance of analytics and constantly advocate for their development and use in decisions and actions.

4. Targets: Organizations canât be equally analytical about all aspects of their businesses, so they need to target specific business capabilities and functions to the extensive use of analytics.

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Title: Badass Your Brand

Subtitle: The Impatient Entrepreneur's Guide to Turning Expertise into Profit

Author: Pia Silva

Narrator: Pia Silva

Format: Unabridged

Length: 4 hrs and 5 mins

Language: English

Release date: 09-05-17

Publisher: Pia Silva

Ratings: 4.5 of 5 out of 21 votes

Genres: Business, Leadership

Publisher's Summary:

Forget everything you think you know about branding and "starting a business", and throw out your "how to write a business plan" workbook. It's never been easier to capitalize on the knowledge and expertise you already have, and with a few simple steps you can start making more doing what you love like the badass that you are. Whether you are still employed and dream of being your own boss, or you're self-employed but have always struggled to find clients, Badass Your Brand is the quickest way to start attracting high paying clients and building a reputation that will afford you the freedom of lifestyle that you want - without the startup costs. This step-by-step guide to turning your expertise into profit with no startup costs teaches:

Members Reviews:

Great book!

This book was a smooth and simple listen! Pia does a great job of breaking down often complex to understand concepts into a simple methods of branding and business strategy!

Could be good for some

Way too much hype and lengthy story telling with some good actions and principles in between.

Fantastic Four startup companies

Fantastic Four startup companies but for companies that have been around for a while it does give you some good ideas and focuses pay attention to but a lot of these things I've already gone through. would definitely recommend reading the book If you need pointers on how to Market your business

this an excellent book on branding

this is an excellent book on branding with a lot of action double steps on how to take your business to the next level!

Calling yourself badass does not make you badass

I tried to like the book, especially since it has great reviews, but Pia appears to be only about self promotion.. Usually I get at least something from the book.. this one gave me nothing to implement.

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Title: Total Focus

Subtitle: Making Better Decisions Under Pressure

Author: Brandon Webb, John David Mann

Narrator: Johnathan McClain, Brandon Webb

Format: Unabridged

Length: 7 hrs and 37 mins

Language: English

Release date: 08-15-17

Publisher: Penguin Audio

Ratings: 4.5 of 5 out of 227 votes

Genres: Business, Leadership

Publisher's Summary:

A former Navy SEAL sniper turned media CEO and New York Times best-selling author teaches business leaders how to make the best decisions under pressure.

Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane, which today has an audience of millions and a valuation over $100 million.

Now Webb deconstructs the decision-making DNA of the most effective snipers and shows you how to develop the same mental acuity in civilian life. Drawing on stories from his own experiences and those of other Special Operations warriors and great entrepreneurs, like Solomon Choi of 16 Handles, Matt Meeker of BarkBox, and Betsy Morgan of The Huffington Post and TheBlaze, he teaches you how to have total situational awareness to stay out of danger and adapt to changing circumstances, to avoid the trap of overanalysis, and to understand that pain is temporary and learning is priceless.

By following in the path of a generation of legendary snipers, you'll find the clarity of mind you need to make key decisions and accomplish your mission, whatever it takes.

Members Reviews:

Excellent book

Highly recommended, one of the best books I've ever read or listened to. Must read!

Great read - life will not be the same

I'm glad that I grabbed this book on a whim before reading the comments. Man this guy has a small community that LOVES to hate him. he actually mentions it in the book. I have no knowledge of this ongoing feud but I gained a lot of positive perspective from how Brandon seems to have tackled the issue. The books was a compelling read. I didn't want to put it down. I got the book on audible and I'm looking for a notes companion or else I'll pick up the paperback to copy quotes from, highlight, and reference later.

I'm finding myself quite inspired by Navy Seals turned CEOs. There is a clear connection between successful traits.

I also loved Extreme Ownership.

Biography/ sales pitch.

I tried my best to get through it. However, the book is nothing more than a biography where the author praises his success. It reads as if the author is pitching his business. A seven hour sales pitch.

This is a great book!

The book is full of wisdom and great lessons from very relevant examples and analogies that are useful to every walk of life.

Repeat stories

great insights on how to plan and execute but some war stories were recycled from Brandon's Red Circle (great book)

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Title: Mapping Innovation

Subtitle: A Playbook for Navigating a Disruptive Age

Author: Greg Satell, Bernard S. Meyerson - foreword

Narrator: Steven Roy Grimsley

Format: Unabridged

Length: 8 hrs and 6 mins

Language: English

Release date: 07-31-17

Publisher: McGraw-Hill Education

Ratings: 4.5 of 5 out of 24 votes

Genres: Business, Leadership

Publisher's Summary:

Map the innovation space - and blaze a path to profits and growth.

Countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies - a straight line to success! - and some are so technical that audiences get lost before they begin.

Now, there's Mapping Innovation, a refreshing alternative in the crowded business innovation space. Engaging and informative without sacrificing substance and expertise, this groundbreaking guide provides thorough background on some of the greatest innovations of the past century. It details the processes that advanced them from inception to world-changing products - and shows you how to replicate their success.

Business innovation expert Greg Satell helps you find your way by revealing the four models of innovation: Basic Research, Breakthrough Innovation, Sustaining Innovation, and Disruptive Innovation. One size does not fit all, so he provides a framework - the Innovation Matrix - for discovering which "type" of innovation process best suits the problem you need to solve. It's about asking the right questions so that you can apply the right strategies to the problems you need to solve.

In the end you'll have a crystal-clear model for disrupting the marketplace, scaling your efforts to propel your enterprise forward, and leverage digital platforms to your advantage.

Mapping Innovation offers a simple and accessible but powerful approach to developing a strategy that will put you light-years ahead of the competition!

Members Reviews:

Exellent, entertaining, and informative

This book does a great job of thoroughly walking you through various significant innovations in history and examining how companies over the centuries have innovated in different ways. It is a great high-level view of the four major types of Innovacion as described in the book combined with a detailed look at specific examples to make the book feel real and accurate with his recommendations. A couple of chapters do get a bit long-winded, with respectTo research near the end, And the last chapter is a bit hard to digest as it gets less tangible and more centered around future recommendations at a high-level. The narrator is excellent making the book easy to consume even though it is heavy with appropriate jargon and a bit repetit.

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Title: Summary: Start with Why

Subtitle: How Great Leaders Inspire Everyone to Take Action

Author: Readtrepreneur Publishing

Narrator: Donna Lorenz Motta

Format: Unabridged

Length: 1 hr and 20 mins

Language: English

Release date: 07-28-17

Publisher: Readtrepreneur Publishing

Ratings: 5 of 5 out of 30 votes

Genres: Business, Leadership

Publisher's Summary:

Disclaimer: This is not the original book. This summary is wholly written and published by readtrepreneur.com. It is not affiliated with the original author in any way.

How do great leaders like Steve Jobs and Bill Gates lead, inspire and change the lives of millions of people?

Start with Why uses real-world examples to elaborate the concept of the Golden Circle, which encapsulates the importance of identifying the purpose of an organization before anything else and then taking action to make the vision come true.

"People don't buy what you do; they buy why you do it." (Simon Sinek)

Start with Why is a book which transcends just companies. It applies to all of us, to our daily lives and our personal relationships. This book states that the origin of a company should come from its why. Isn't that true for our personal life as well?

Everyone needs to know their purpose in life to live a fulfilled life and there is far more than there seems to finding that defining "why".

P.S. Start with Why is really an awesome book which gives us a different perspective not just into business, but into our personal lives.

Members Reviews:

excellent listen

Great information. Would have liked just a little more expanded information on the why. This book is very applicable to any working environment

5 stars

This summary was perfect for my needs. And the TED talk and book on why we run the business we do was incredibly helpful as I help grow a non-profit that knows why it exists. That why clarifies everything and makes life easier & more exciting at the same time.

practical guide

I think it's a very practical book because the main book is too long and redundant and youtube video is too short for this fantastic theory: this book is just right i need.

packed with benefits

If you want a summary of the book then this is worth listening. Short, to the point and packed with benefits

summary start

Having never listen the book, I can't say how well it handles the information summation; I can say that what I read was succinct, actionable, and exactly what I needed to here. I will definitely be picking up a few more Topline Summary books to add to my collection.

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Title: Leadership and Self-Deception

Subtitle: Second Edition

Author: Arbinger Institute

Narrator: William Dufris

Format: Unabridged

Length: 4 hrs and 34 mins

Language: English

Release date: 07-15-17

Publisher: The Arbinger Institute

Ratings: 4.5 of 5 out of 65 votes

Genres: Business, Leadership

Publisher's Summary:

Since its original publication in 2000, Leadership and Self-Deception has become a word-of-mouth phenomenon. Its sales continue to increase year after year, and the book's popularity has gone global, with editions now available in over 20 languages. Through a story everyone can relate to about a man facing challenges on the job and in his family, the authors expose the fascinating ways that we can blind ourselves to our true motivations and unwittingly sabotage the effectiveness of our own efforts to achieve success and increase happiness.

This new edition has been revised throughout to make the story even more compelling. And drawing on the extensive correspondence the authors have received over the years, they have added a section that outlines the many ways that listeners have been using Leadership and Self-Deception to improve their lives and workplaces - areas such as team building, conflict resolution, and personal growth and development, to name a few.

Listen to this extraordinary book and discover what millions already have learned - how to consistently tap into an innate ability that dramatically improves both your results and your relationships.

Members Reviews:

Recording Mistakes

There are (3) recording mistakes in this Audiobook.

1) Ch 25 of 29: At 11:30 mark, this audiobook begins to repeat text from the chapter. The books Chapter 21 should just end at the 11:30 mark.

2) Ch 28 of 29: At the 3:48 mark, this audiobook skips several pages of the book and it is never read. So a listener misses a pretty significant portion (about 4 pages) of the books Chapter 24.

3) Ch 28 of 29: Picking back up at the 3:49 mark, this audiobook then provides the concluding one page of the books Ch. 24.

Very confusing malfunction just as the book as drawing some very important summary points.

I want to read it again. What a great book!

This book is great for both your personal life and professional life I can't get enough!