Send us a text

This conversation will likely close out what has been a fascinating 2024. I’m still in Massachusetts immersing myself in the East Coast trade. The year is quickly coming to a close – it’s beginning to look a lot like Christmas – and its bloody cold. In fact, I’ve come down with a cold and I’m struggling to fight it off. I honestly feel a bit mentally and physically challenged - No matter, there is one more important conversation to be had, with a distributor who has been championing Australian wine in the US for more than a decade. This conversation is with Gordon Little of Little Peacock Imports. 

Gordon launched Little Peacock Imports in 2011 – the same year I graduated from high school! So, he’s had plenty of time to succumb to market forces, the drop of the Australian dollar, the industry trends that appear to have punched the Australian export wine trade in the mouth – yet Gordon is still there, Little Peacock is still operating – and Gordon says there is lots to do. This was a great opportunity to quiz Gordon on what he considers to be the talking points for Australian wine in the US – I ask some questions and he gives some suggestions. Gordon acknowledges that there is lots of work to be done, but the challenge is worth the effort. 

The Australian industry needs to focus on depth, consistency, and reliability. It needs to focus on building, maintaining then strengthening relationships – matters challenged by the tyrant of distance but there is more than one way to skin a cat – sorry cats. Gordon very much considers all these things to be worth it, and it’s a cause the Melbourne born expat is very passionate about. Whether you are on the tractor, in the shop or doing anything else, I hope you find this chat insightful – and I hope I didn’t sniffle too much. 

Also, given this is likely the last chat of the year, it’s been an incredible year for the CDP and I want to take this opportunity to thank everyone for supporting the show. Merry Christmas to all, and I wish you all the blessings of the season. 

Now, let’s get on with the show. Ladies and gentlemen, I present Gordon Little of Little Peacock Imports.  

Support the show