In this special episode filmed live at NAMM, the team talks with a wide range of attendees and musicians about music promotion, branding, and the evolving landscape of social media marketing for artists. Topics include growing email and SMS lists, balancing creative authenticity with engaging content, pitching for sponsorships, running effective ad campaigns on small budgets, and building a standout image in a band. The discussion also touches on how artists can leverage their DIY roots, navigate the challenges of ads that underperform, and find their niche audience. With insights from real artists and experts in various aspects of music marketing, the episode is packed with actionable advice and behind-the-scenes perspectives from some of the industry’s sharpest minds.

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