*This is a re-air after being published on "Athletic Director U" in the early stages of the coronavirus pandemic*

In October 2018, Long Island University announced it would consolidate the athletic departments at both of the private institution’s campuses of LIU Brooklyn (D1) and LIU Post (D2) into a single D1 institution beginning at the start of the 2019-2020 academic year, a target date it successfully hit until COVID-19 canceled spring sports. The unification, built with an entirely new athletic identity of new colors and mascot, was part of a larger strategy in building the national profile of LIU. Dr. Martinov Jr. is the athletic director for the re-branded LIU Sharks and joins Travis Smith to discuss the unique transition and offer advice to leading an athletic department through turbulent times.