Make Each Click Count Hosted By Andy Splichal

This episode features Pasquale Mellone, Founder and CEO of Increasily.com. Increasily is a Dublin based digital marketing strategy agency on a mission to create and execute digital marketing strategies for brands and small to medium sized businesses.  

Listen as Andy and Pasquale talk SEO in 2021. Discover what is involved and learn about the upcoming Google Page Experience Algorithm update. Find out what you need to do to rank well organically on Google now and after the pending update.

Discover what you should be on the lookout for as warning signs with SEO companies in order to avoid the industry scammers.

Finally, you can learn what an SEO professional believes to be the best eCommerce platform for SEO and how to optimize your existing store.

Episode Action Items:

To learn more about Pasquale Mellone or to sign up for a free SEO audit, visit https://increasily.com.

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Lior Krolewicz, Founder and CEO of Yael Consulting. An ex-Special Ops turned online marketing consultant shares what he sees managing paid advertising.

Listen as Andy and Lior compare notes and advice on how to use paid advertising to grow your eCommerce business in 2021.

Discover some of the biggest money wasting mistakes made running Google Ads and how you can avoid them. Thinking of outsourcing your PPC marketing? Don't do it without first discovering how you can eliminate many potential companies (revealed in this episode).

Finally, you can learn how to avoid AdverGambling. Don't know what AdverGambling is? Listen to this episode to become familiar with this term and how to make sure you are not an unknowing participant.

Episode Action Items:

To learn more about Lior or connect to his company visit https://www.yaelconsulting.com

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Brad Smith the founder of the SaaS agency Wordable as well as two additional PR agencies. Discover how he has created and manages a successful company while still enjoying family life Hawaii style! 

Within the episode, Andy and Brad discuss the importance of copy in your business. Discover what the common mistakes are when it comes to creating copy as well as tips on creating good copywriting skills. 

Learn what content all companies should consider producing and the options for creating that copy including the pros and cons of outsourcing your copy to an agency a freelancer or developing inhouse talent.

Episode Action Items:

If interested, you can see more about Wordable by visiting https://wordable.io or view Brad's PR Agency, GetCodeLess.com.

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Lucas Walker of the Rolled Up Podcast Network. Discover what he considers to be the "pillars" of business and how you can use these "pillars" to grow your business.

Within the episode Keys To Growing Your eCommerce Business, Andy and Lucas discuss whether your business is really logistics based or is it marketing base. The answer is both but learn why you need to consider both when growing your business.

Episode Action Items:

You can connect with Lucas Walker at rolledup.io and request a FREE tune up from the Pit Crew.

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Scott Hartley, a business strategy coach with Master Plan 4 Success.

Andy and Scott discuss automating your business and how automating can free up your time as a business owner.

• How do you define automation?
• What are the keys to knowing what to automate?
• What are some important automations that every company should have in place?
• How can you get started automating your business?

Scott dives into those questions and much more within this information packed episode!

Episode Action Items:

If interested, you can schedule a free strategy session with Scott Hartley by visiting www.masterplan4success.com and clicking on the Schedule Your Free Strategy Session button.

In addition, you can download the free guide "The Forgotten Secret To Getting More Sales" by visiting www.amplifycreative.com/forgotten-secret.

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

This episode features Neel Parekh of Maid This.com. Discover how he has created a business that enables him to travel the world living the lifestyle that he wants without being tied down to a specific location.

Within the episode Building and Running A Business Remotely, Andy and Neel discuss how all business success comes down to marketing. Learn lessons from the founder of Maid This.com on how you can use your marketing to improve or create your own business and start living the life that works for you!

Episode Action Items:

If interested you can contact Neel at www.maidthisfranchise.com or through his email, [email protected].

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

Andy discusses building your business with passion with Charles and Linda Van Kessler of Passion 4 Life Vitamins. Charles grew up in Amsterdam where he was separated from his family by the Nazis when he was only 3.

Through his experiences including living in an orphanage, then living alone as a child on the streets of Amsterdam, he gained a unique view of health and health supplements. This experience allowed him to develop a liquid vitamin perfect for anyone from 1 to 100 years of age.

Today, at 80 years young, he now teams with his wife, Linda, not only to run a successful vitamin company, but they are also determined to give back to children through their Passion 4 K.I.D.S charity.

Listen to this episode to discover their passion for business, passion for life and passion for kids and use what you hear to incorporate into how you can gain motivation for running your business.

Episode Action Items:

Special offer for listeners. Get a month's supply including shipping for $29.99 when you click on this link -

https://passion4lifevitamins.com/podcastspecial

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy discusses coupon discount extensions with Kathleen Booth, VP of Marketing at clean.io, the market leader in digital engagement security solutions.

Have you ever wondered how coupon extensions such as Honey and Capital One Shopping work or if they are increasing your sales or instead decreasing your profitability as an online merchant? 

This episode addresses all of those questions and more.

If you are an online retailer, this episode covers what you should know when it comes to coupon discount extensions including what they are and how they could negatively affect your business. In addition, and maybe most important how you can stop them from offering unwanted coupons on your website.

Episode Action Items:

You can learn more about Clean.io by visiting https://www.clean.io. Visit www.clean.io for a 14-day free trial of their product cleanCART to stop coupon discount extensions on your website.

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy interviews business success coach, David Hestand.

Have an idea for launching a product or starting a business? This episode discusses what you need to know and just as important what you need to know how to avoid.

The market will tell you if you will be successful, you need to listen and David can help you do just that.

Listen to some great advice on how to launch your business and why you should get started sooner rather than later.

In today, working for corporate America has become in a way a thing of the past for those who want a life of success.

Discover how to start your own business and reap the awards that go with it.

Never in the history of mankind, being able to start a profitable business easier than it is today!

Episode Action Items:

You can reach David and receive a free download to see if you are the type of person who has a dream or an idea to start a business by visiting SmallBusinessStartUpCoach.com

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.

In this episode, Andy interviews Andrew Warner of Marketing CFO.

Discover how big a company you need to be to start thinking like a CFO and why having a good grasp of your financials are essentials for companies wanting to grow.

Also, discover the difference between cash flow and profitability and why cash flow is not the only measurement of a successful company.

Find out what numbers are critical to track and measure according to Andrew Warner, a certified accountant and digital marketing specialist. Implement these ideas into your own business.

Don't have time or the proper fortitude to think like a CFO? No worries. At the end of the episode, discover how you can hire a virtual CFO through Andrew Warner's Marketing CFO.

Episode Action Items:

You can reach Andrew and learn more about his services by visiting https://marketingcfo.com

ABOUT THE HOST:

Andy Splichal, who was recently named to the Best of Los Angeles Awards’ Fascinating 100 List, is the founder and managing partner of True Online Presence, author of the Make Each Click Count book series and Founder of Make Each Click Count University found at https://www.makeeachclickcountuniversity.com.

He is a certified online marketing strategist with twenty plus years of experience and counting helping companies increase their online presence and profitable revenues. To find more information on Andy Splichal visit https://www.trueonlinepresence.com, read the full story on his blog at blog.trueonlinepresence.com or shop his books on Amazon or at https://www.makeeachclickcount.com.

New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, Spotify, Google Podcast, Apple Podcast and on Make Each Click Count at https://podcast.makeeachclickcount.com.