Make Your Mark Podcast

Send us Fan Mail

Join Kay Suthar in this week's episode of Make Your Mark Podcast as she sits down with Mike Lander, a successful entrepreneur and expert negotiator based in the UK. Mike shares his personal story of overcoming academic underperformance and shyness to become a successful business owner. He emphasizes the importance of preparation and risk management in negotiations, providing practical tips on how to anchor the deal, anticipate objections, and clarify decision-making power. Tune in to learn from Mike's wealth of experience and gain insights on how to take control of negotiations and achieve mutually beneficial outcomes!

Here's a breakdown of what to expect in this episode:
Mike's personal story and advice for aspiring entrepreneurs
The importance of preparation in negotiations and the four steps involved
The significance of termination rights and having a termination notice prepared
The importance of active listening and understanding the other party's objectives and emotions in negotiations
And so much more!


About Mike Lander:

Mike Lander is a successful entrepreneur and expert negotiator, with a proven track record of buying, growing, and selling businesses for seven-figure sums. He has a uniquely valuable perspective on negotiating commercial deals, having worked on both sides of the table as a Procurement Director and an entrepreneur. He now uses his specialist knowledge and experience negotiating hundreds of deals worth £400m+ to empower leaders and sales teams to negotiate more profitable deals with procurement.

Connect with Michael Lander on…
LinkedIn: https://www.linkedin.com/in/mikelander/?originalSubdomain=uk
Website: https://piscari.com/about/
Podcast: https://www.thedrum.com/podcast/series/marketing-negotiations-the-good-the-bad-and-the-ugly


Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Get ready to be inspired on this week's episode of Make Your Mark Podcast as Kay Suthar interviews Ann Carden, a successful entrepreneur who has built and scaled seven businesses, five of which she sold. Ann shares her journey from being a stay-at-home mom to building and scaling businesses, and offers valuable advice for entrepreneurs who are just starting out. She emphasizes the importance of commitment and seeking the help of a mentor or business coach, and believes that anything an entrepreneur is willing to work hard at, they can be successful at. 

Here's a breakdown of what to expect in this episode:
Ann's entrepreneurial journey from selling crafts to building and scaling multiple businesses
The importance of being serious and committed to building a business
The value of seeking help from a mentor or business coach
The ability for entrepreneurs to shift and evolve with their business
The challenges of maintaining passion and avoiding burnout in entrepreneurship
And so much more!


About Ann Carden:
Ann Carden is a highly experienced business consultant and marketing & sales strategist with over 41 years of business, marketing, sales, and management experience. She has coached and consulted hundreds of coaches, entrepreneurs, and business owners in over 50 different industries to achieve success in their businesses. Ann is the Founder and CEO of A. Carden Inc. and the Expert In You Brand and programs, and she is dedicated to helping others in business thrive and succeed. She started her first business over 30 years ago out of financial hardship and has since built and sold six successful businesses. Ann is passionate about helping coaches, service professionals, and entrepreneurs achieve higher levels of success in their businesses.

Connect with Ann Carden on…
Website: https://annlcarden.com/
LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach/
Facebook: https://www.facebook.com/profile.php?id=100063744230087
Twitter: https://twitter.com/ann_carden?lang=en
YouTube: https://www.youtube.com/channel/UCdUo-FQMOMm3zHAny-MDwsg

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Join Kay Suthar as she interviews Andrea Walker-Leidy, founder of Walker Publicity, on this week's episode of Make Your Mark Podcast. Andrea shares her journey of helping small businesses and individuals share their unique stories and get their messaging out there in the right way. She emphasizes the importance of flexibility, effective branding, content and consistency in social media marketing, and delegating tasks to grow your business. 

Here's a breakdown of what to expect in this episode:
Andrea's background and journey, from her English degree to founding Walker Publicity
The gap between journalists and large PR firms and the small businesses that need help with their messaging
The importance of using the right words and understanding customer perceptions to establish effective branding
Avoiding the common mistake of micromanaging everything instead of investing in things that will grow the business
The importance of content and consistency in social media marketing, as well as the benefits of guest podcasting as a marketing tool.
And so much more!


About Andrea Walker – Leidy: 
Andrea Walker-Leidy is the founder and president of Walker Publicity, a marketing, publicity, reputation management, public relations, and social media company. She has a passion for storytelling and helping others share their unique stories. She is also a freelance writer, with past work featured in several Detroit publications. Andrea has received recognition as Young Professional of the Year by the Rochester Regional Chamber of Commerce in 2010 and joined the Elite 40 Under 40 of Oakland County Class in 2016. She is a member of the Public Relations Society of America and its Detroit chapter. Andrea is also a supporter of nonprofit work and spends her free time with her family and two giant labradoodle pups.

Connect with Andrea Walker – Leidy on…
LinkedIn: https://www.linkedin.com/in/walkerpr/
Instagram: https://www.instagram.com/walkerpublicity/
Website: https://walkerpublicity.com/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Get ready to be inspired on this week's episode of Make Your Mark Podcast as Kay Suthar interviews Jennie Bellinger, a certified professional coach and host of the Badass Direct Sales Mastery podcast. With her unique perspective as a direct sales mom with ADHD, Jennie shares her experience and tips for balancing business growth and family time. From leaving her job during the recession to stumbling upon direct sales, Jennie's journey is filled with determination and passion. She also discusses the importance of awareness and management when it comes to neurodivergence, emphasizing the need to talk to a professional for support. Don't miss out on this insightful conversation and listen in as Jennie offers a complimentary coaching session to find out if she's the right fit for you. 

Here's a breakdown of what to expect in this episode:
Jennie’s background as a middle school science teacher and how she stumbled upon direct sales.
Jennie's experience with ADHD and how she uses it as a superpower in her coaching.
The importance of awareness and management in staying on track with ADHD.
Discussion of neurodivergence and the different ways the brain can operate beyond ADHD.
Jennie's offer of a complimentary coaching session for anyone who wants to see if she's the right fit as a coach.
And so much more!


About Jennie Bellinger:

Jennie Bellinger is a certified professional coach, network marketing expert, and podcast host of Badass Direct Sales Mastery. She has been working as a Direct Sales Leader and Certified Professional Coach for many years, helping her clients improve their sales and attract high-performing team members. Her methods have directed mid-level leaders in direct sales, multi-level marketing, and network marketing companies towards increasing their sales, recruiting the right team, and winning big in company trips. In addition, she has started a podcast and community called Badass Direct Sales Mastery to inspire direct sales mompreneurs to be empowering role models for their children.


Connect with Jennie Bellinger on…
Website: https://badassdirectsalesmastery.com/
LinkedIn: https://www.linkedin.com/in/badassdirectsalesmastery/
YouTube: https://www.youtube.com/channel/UCtBm4JuYebpzEyg6Zu4l6rA
Tiktok: https://www.tiktok.com/@jenniebellinger

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Get ready to be inspired as Kay Suthar interviews Donna Mitchell on this week's episode of Make Your Mark Podcast. With 22 years of experience at US Airways (now American Airlines), Donna shares her journey of overcoming challenges and adapting to change in a competitive industry. She discusses how she persevered after the 9/11 attacks and successfully transitioned to a new industry. Additionally, she shares her story of facing a lack of resources but still managing to implement significant changes in a company. Tune in to hear Donna's valuable insights on resilience, creativity, and perseverance for success in any field. 

Here's a breakdown of what to expect in this episode:
Overcoming challenges and adapting to change in a competitive industry
Resilience, creativity, and perseverance for success in any field
Donna discusses the Make Your Mark challenge, which recognizes people who have made their mark in business
Using other people's brands to elevate oneself
Redesigning and reimagining life, health, wealth, and careers
And so much more!


About Donna Mitchell: 

The Founder and CEO, Donna Mitchell, has had two distinct careers. First, 24 years in airline management and after the 9/11 attacks, two years unemployed, and almost homeless, transitioned her skill sets to a leading worldwide pharmaceutical company. Now armed with Fortune 100 experience, managing a 7.2B client list, industry level project management, global cross functional team performance, strategic planning, sales, marketing, corporate, personal, and change management track records, Mitchell Universal Network LLC is firmly prepared for today’s crisis, challenges and cultural shift.

Connect with Donna on…
LinkedIn: https://bestsocialmediaideas.com/
Website: https://mitchelluniversalnetwork.com/


Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Step into the branding and promotional products world with Swire Ho on episode 88 of the Make Your Mark Podcast! Join host Kay Suthar as she sits down with the Chinese-American entrepreneur and founder of Helman Production Inc. in Los Angeles. Discover Swire's journey in the business world, how he stumbled upon the promotional product market, and why personalized, quality promotional products are crucial for businesses. Get inspired as Swire explains how promotional products can help you stay top-of-mind of your customers and how to create a successful promotional product program. In this episode, you'll also learn the importance of customer retention, the power of referrals, and combining offline and online marketing techniques. Play along with the fun quiz where the guest speaker challenges the host to name popular brands in just 30 seconds.

Here's a breakdown of what to expect in this episode:
Swire's journey in the business world and how he stumbled into the promotional product market
The importance of promotional products for businesses as touchpoints and how to create a successful promotional product program
The role of promotional products in customer retention and creating a win-win situation for clients and their audience
The benefits of combining offline and online marketing techniques
The importance of identifying one's ideal client and using promotional 
And so much more!


About Swire Ho: 
Swire Ho, also known as "thepromoguy," is an experienced professional who helps companies grow sales, retain employees, and show appreciation to customers with custom branded products. He was born and raised in Hong Kong and immigrated to Los Angeles in 1996. Swire is fluent in Cantonese, Mandarin, and English and possesses exceptional project management skills, creativity, and expertise in navigating the corporate buying process. He has received several awards, including the SCORE Award for Small Business Success in 2009 and becoming the Los Angeles Area Chamber of Commerce Ambassador of the Year in 2018. Swire is also recognized as a subject matter expert on promotional products in over 100+ podcasts and was named #online18 2023 as one of the best promo pros on social media. He is a lifelong student of strength and a certified kettlebell instructor from #strongfirst.


Check Swire Ho on…
Website: https://www.garudapromo.com/ 
LinkedIn: https://www.linkedin.com/in/swire-ho-thepromoguy-6b90631/


Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Welcome to episode 89 of the Make Your Mark Podcast! In this episode, join Kay Suthar as she sits down with Patti, a book marketing expert who shares her journey of leaving the corporate world to become a marketing consultant. Patti emphasizes the importance of marketing a book well before its launch date as it  helps clients create strategies, timelines, and marketing plans to sell their books. She also challenges the guest to name as many brands as possible in 30 seconds for a chance to win a gift at the end of the season. Tune in to learn more about book marketing, building trust and relationships, and the power of podcasting as a marketing tool. Remember to visit Patti's website for a free 12-page book launch marketing checklist to help you get started!

Here's a breakdown of what to expect in this episode:
Marketing a book starts well before the launch date
Offering an advanced digital copy of a book to readers who pre-order can increase visibility.
Maintaining regular communication with advanced readers can increase exposure.
Trust and building relationships are important in selling a product.
Podcasting is a valuable marketing tool with SEO benefits and content repurposing potential.
And so much more!


About Patti Zorr :
Patti Zorr is a marketing strategist with over 20 years of corporate experience in communications, marketing, and branding. She works with non-fiction authors, coaches, and course creators to develop and execute marketing initiatives to help them achieve their goals. She specializes in marketing and launch strategies, offers creation and funnel design, course creation, sales funnel design, and book launches. Patti values collaboration and aims to support business owners and authors with their marketing and sales strategies.

Check Patti Zorr  on…
Website: https://pattizorr.com/
LinkedIn: https://www.linkedin.com/in/pattizorr/

Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Join Kay Suthar in this Make Your Mark Podcast episode as she sits down with podcasting expert Michael Neeley. From starting as an actor to becoming a well-known name in the podcasting industry, Michael shares his journey and insights into the booming world of podcasts. 

But that's not all - Michael is also hosting an all-inclusive podcasting cruise event departing from Port Canaveral, Florida, on November 4th, 2023. Join experienced podcasters and network with fellow attendees while enjoying private parties and events on the high seas. Plus, get your profile featured in a printed and digital directory that will allow you to connect with others and showcase your show to a broader audience. 

Take advantage of this incredible opportunity to take your podcasting game to the next level. Join us using this link: https://www.podcastersatsea.com/pas-booking and don’t forget to select ‘Kay’ from the ‘We Were Invited By’ drop down list for the exclusive bonus gift!

Here's a breakdown of what to expect in this episode:
Michael Neeley's background and journey to becoming a podcasting expert
The growth and popularity of podcasts as a medium
Michael's upcoming seven-day all-inclusive podcasting cruise event
Opportunities offered during the cruise such as learning from experienced podcasters, networking, and attending private parties and events
The printed and digital directory that includes full-page profiles of each attendee
And so much more!


About Michael Neeley:

Michael Neeley is a former actor turned best-selling author, podcast mentor, and host of multiple podcasts, including Consciously Speaking, The PodQuest Show, Buy This - Not That, and Something to Wine About. He spent more than twenty years in the acting profession, appearing in films, stage productions, and television shows. However, after his son was born, he decided to leave Los Angeles and search for a deeper purpose. His acting training now informs much of his current work, which explores the correlation between our day-to-day lives and our sense of purpose.

Check Michael Neeley on…
Website: https://www.podcastersatsea.com/
Podcast: https://podcasts.apple.com/us/podcast/mornings-with-michael-krista/id1629323106
LinkedIn: https://www.linkedin.com/in/neeleymichael/
Facebook: https://www.facebook.com/ArtOfForgetting/


Connect with Kay Suthar!
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/
YouTube: https://www.youtube.com/@MakeYourMarkAgency

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us Fan Mail

Do you work on your own? Do you feel like you are no longer moving forward in your journey despite having a very good product or skill? 

What is a solopreneur? How do self-employed achievement orientated professionals make enough income to fund their desired lifestyle without sacrificing happiness? 

What is reality-based thinking and how does it make money?

Join host Kay Suthar and her guest, Larry Kaul of Solopreneur Inc., as they talk about the role of self-awareness and self-understanding in achieving success. We live in the solopreneur era, which is all about being an authentic self in the marketplace, in the right place, for the right people. 


Here's what to look out for in this episode:

Larry's journey from lead generation and sales, to becoming a solopreneur.
Defining a Solopreneur, and its distinction from an entrepreneur, a freelancer, and a small business owner.
Mindset to build a successful business and discovering your personal, work, and market blueprints.
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes,
Understanding ourselves, the solopreneur mentality, and understanding our prospects
Creating a program or course based on experience, and building a business?
Reality based thinking gives clarity and focus. 
Delayed gratification and exponential growth.
Habits and the biology of how our mind works. 
The podcast as a network of people.

About Larry Kaul

Larry Kaul is an executive coach, a brand and content strategist and a marketing consultant. He has mastered the art of new business development after a lifetime & 10,000+ hours of experience. He helps solopreneurs and business owners achieve exponential growth through self-exploration and self-awareness. 

Connect with Larry Kaul on . . . 
Email: [email protected]
LinkedIn: https://www.linkedin.com/in/larrykaul
Website: https://www.gosoloinc.com/

Other social media presence:
https://www.instagram.com/larrykaul/?hl=en


Connect with Kay Suthar!
Website: https://makeyourmarkagency.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/

Go ahead and check out my podcast agency: https://makeyourmarkagency.com/

For more info, please feel free to email me at [email protected]

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com