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My guest today is Owen Nurminen

In this episode we explore how building a personal brand can transform business opportunities, offering insights into leveraging social media for growth. Owen shares his journey from struggling with outreach to receiving lucrative offers, emphasizing the importance of authenticity and connection. Tune in to discover strategies for creating impactful content and the potential of user-generated content in today's digital landscape.

Chapters:
00:00 The Importance of Personal Branding
02:59 Leveraging Social Media for Business Success
06:03 Creating Content: Strategies and Approaches
08:49 Understanding Audience Engagement and Niche Marketing
12:00 The Long-Term Vision: Planning for Future Success
14:54 The Role of Education in Entrepreneurship
18:02 Overcoming Fear and Embracing Vulnerability
21:01 The Power of Consistency and Daily Action
23:49 Navigating the UGC Landscape
27:07 The Future of AI in Content Creation
29:57 Building Relationships and Networking
33:09 Final Thoughts and Future Opportunities

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