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Manipulating The Masses
Manipulating The Masses episodes
- TV Media & The Satanic Panic
Kaitlin & Zach explore how the business of television helped spread the Satanic Panic that gripped families throughout the 80s, and how similar tactics were used to fuel QAnon and The Salem Witch Trials.
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Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
1 hr 6 min - Donation Marketing & The Red Cross
Kaitlin and Zach explore the messaging and marketing tactics used by The American Red Cross, as well as some disinformation surrounding how the organization spends its $3b in revenue.
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Join our Facebook Group 👉 https://bit.ly/3JpL8pr
Follow us on social media to stay up to date with our agency 👇
Facebook: https://bit.ly/3JltkMt
LinkedIn: https://bit.ly/3Jn614P
Instagram: https://bit.ly/3eunGcw
Twitter: https://bit.ly/3sKMJQT
40 min - Company Culture & WeWork
Zach and Kaitlin explore the rise and fall of WeWork, and how company culture can benefit and hurt companies of all sizes.
Want more details about the information from this episode?
Join our Facebook Group 👉 https://bit.ly/3JpL8pr
Follow us on social media to stay up to date with our agency 👇
Facebook: https://bit.ly/3JltkMt
LinkedIn: https://bit.ly/3Jn614P
Instagram: https://bit.ly/3eunGcw
Twitter: https://bit.ly/3sKMJQT
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
41 min - The Marketing of Megachurches
Kaitlin and Zach look at the marketing tactics behind some of the most wealthy church leaders in the United States. Using their tool, the duo puts together a campaign for marketing churches to millennials & Gen Z.
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
49 min - Gender Roles In Advertising | Part Two
Kaitlin and Zach examine the new age of hyper-sexualization of women in advertising, and how that trend has created a massive negative effect on body image for both young girls and boys throughout the world.
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
48 min - Gender Roles In Advertising | Part One
Kaitlin and Zach explore the marketing tactics and long-term effects of gender roles portrayed in advertising throughout the 1800s - 1960s.
Want more details about the information from this episode?
Join our Facebook Group 👉 https://bit.ly/3JpL8pr
Follow us on social media to stay up to date with our agency 👇
Facebook: https://bit.ly/3JltkMt
LinkedIn: https://bit.ly/3Jn614P
Instagram: https://bit.ly/3eunGcw
Twitter: https://bit.ly/3sKMJQT
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
37 min - E-Commerce & Holiday Shopping
Kaitlin and Zach review some of the below-board marketing tactics large companies use to gain a digital advantage during the holiday season.
Follow Us On Instagram: @mcmillanphillips.agency
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
1 hr 11 min - Campaign Breakdown: Got Milk?
Kaitlin and Zach look at the strategy, implementation, and results of the infamous Got Milk? campaigns that were utilized throughout the 90s and early 2000s. How did such a simple campaign have such a big result? And did it benefit our health or the pockets of the milk producers?
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
58 min - Social Media & Anti-Vaxxers
Zach and Kaitlin take a look at how social media algorithms have been used by a small number of people to promote Anti-Vax conspiracies, convince millions of Americans not to get the vaccine, and manipulate the national conversation.
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
1 hr 11 min - Data Analysis & The Bachelorette
Kaitlin & Zach dive into the historical data of the 42 seasons of The Bachelor / Bachelorette series. Using data analysis, they predict who will win the current season featuring Bachelorette, Michelle Young.
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/
1 hr 1 min
About Manipulating The Masses
From the publisher's feed
Kaitlin McMillan and Zach Phillips, Owners of McMillan & Phillips Creative Marketing Agency, use their experience in the advertising world to look through history at some of the most…
influential, problematic, and hysterical ways people have come under the mass influence by rulers, companies, political movements, and leaders of all types.
Get In Touch: [email protected]
Visit Our Website: https://mcmillanphillips.com/manipulating-the-masses-podcast/