Mark and Matt are joined by Kevin Condron, Global Marketing Leader, Industrial & Distribution Sectors at IBM. Learn about the importance of marketing and comms working together to ensure collaboration, consistency, preparation, and being totally customer focused. Plus, learn how to make journalists happy to share your announcements and maybe the best LinkedIn tip ever! 

https://www.linkedin.com/in/kevincondron1

https://www.ibm.com/industries/oil-gas

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Mark LaCour | Matt Bertram 
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