Marketing Bar

GLASS OF BUSINESS: WHY MY MEMBERSHIP IS A ONE YEAR COMMITMENT

While I’m talking about my membership specifically today, this concept applies to any business.

Whether you’re the one running the business or you’re someone investing in a new course, a new website, a new program, product, or even a gym membership!

In today's episode, I talk about the true value of COMMITTING and why we require a bigger commitment to become a member at Modern Agent Social Club. 

Here's the thing: When your brain knows you’re committed for a full year, you operate differently.

Tune in to hear all about how our membership is structured and why (and how it works REALLY WELL for both us AND our members).

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GLASS OF MARKETING: Take a sip of THIS favorite content strategy of mine and get your followers HOOKED on your content!

Whether you want more engagement on Instagram, are trying to think of a way to re-engage your email list, need to get consistent like YESTERDAY, or want to make a splash on social, you're going to want to lean on SERIES STYLE CONTENT. 

In today's solo episode, I talk about why series style content is my favorite (and all the amazing benefits / results it can provide) and I share 7 series ideas for everything from reels to lead magnets.

Fill up your favorite glass with a yummy Tuesday morning (or evening) beverage, hit play and don't forget to tag us in your stories so we know you're listening!

Cheers!

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GLASS OF MARKETING: My marketing predictions for ‘24!

It’s the first episode of the New Year! So of course, I’m sharing my marketing predictions for 2024. 

2024 has me excited because it feels like we’re going back to the basics. A major focus will be on differentiating yourself from the rest of the noise on Instagram. 

Less trends, hacks, and how to’s. And more connections, personality and relationships. 

Listen to the full episode for my 8 marketing predictions for 2024, specific examples, and to hear me elaborate on each prediction. 

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GLASS OF THE NEW YEAR: Taking messy action in 2024

The episode is all about what I want to get better at in 2024! Things like taking messy action, simplifying my life, strategies, and systems, getting things done, and doing what works.

All about, moving to a winning mindset instead of being stuck in an excuse mindset. And focusing on what you can do instead of what you can’t.

Whether you’re traveling this week, at home in your jammies, munching on leftovers, or ready for business - this episode is the perfect listen before the clock strikes midnight to ring in 2024. 

Listen now! 

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GLASS OF MODERN AGENT SOCIAL CLUB: Your holiday, behind the scenes with the Modern Agent Team! 

In this episode, I’m joined by two members of the Modern Agent Social Club team! 

Kayla Fox, Content Director & Chloe Imming, Assistant (to the) CEO

In this laid back conversation, we’re talking about our favorite holiday traditions, what we’re excited for in 2024, and lots more!

This is the perfect episode to turn on while you’re cleaning for the holidays, baking, wrapping presents, etc. 

Press play now! 

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GLASS OF REAL ESTATE: A Modern Agent's Journey of Starting Her Business Over From Scratch. In this episode I’m sitting down in my home office for an interview with Christine Cooper! 

Christine is a full time agent in Madison, Wisconsin and co-host of the Call Before Showing podcast. But before all of that, she got her start selling real estate in Washington. 

After relocating to Madison, Christine rebuilt her real estate business from the ground up!

Listen in as we chat about her experience navigating a big move as an agent, and how she grew her business in a new place (where the only person she knew was her husband!)

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GLASS OF MARKETING: BEHIND THE SCENES OF MY PHOTOSHOOT

Peeling back the curtain to take you behind the scenes of my most recent brand / membership content photoshoot! I’m sharing what I did before, during, and after. Plus, tips you can use while planning (and during) your next photoshoot. 

I break down the photoshoot location, vibes (outfits I wore and props I used) and more! 

Listen in before your next photoshoot! 

*This episode pairs well with Episode 41 - The Brand Brain Dump*

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The Modern Entrepreneur’s Holiday Gift Guide

GLASS OF ENTREPRENEURSHIP: This episode is the shopaholic’s dream! 

I’m sharing all of my favorite things (with dozens of links for you to shop in the show notes!)

Everything from what’s making a difference in my business, what I love to have in my office, things that help me wind down after a busy day, and props I love for aesthetic photos! 

Whether you use this audio gift guide to shop for yourself or a friend, I hope you find a new thing (or two) that gets you excited about showing up in your biz! 

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GLASS OF MARKETING: It's a very merry episode of Marketing Bar today as I dive into holiday marketing strategies (that don't require a ton of planning)!

You don't even have to SELL anything. You can use this as an opportunity to:

• Bring attention and brand awareness to your business

• Grow your email list

• Grow your following

• Connect with other businesses
• Provide value to your community
• Stand out

And if you DO want to sell an actual product, I have some super simple ideas for you too!

Whether you try something BRAND NEW and use the holidays to sort of "test run it" or you take something you already have and re-package it - the options are endless. 

PLUS marketing during the holidays is SNOW MUCH FUN!

Don't forget to follow the show and leave me a review to get a free gift! Just screenshot your review and email it to [email protected] with your address :)

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GLASS OF BRANDING: In this off the cuff conversation, I’m getting real with you about my personal brand. 

Because over the past few years, I’ve evolved. But my personal brand has struggled to keep up! 

Now, that’s all changing. I have a new found clarity about my brand, and I’m going to tell you how you can find that same clarity! 

In this episode, you’ll hear: 

My personal brand journey - from my agent era to now (and everything in between)

What made me start the revival of my personal brand

What has cleared the branding fog in the last few months

Plus, prompts to bring you clarity 

If you’ve struggled with a brand you don’t align with

If you want clarity around your brand

Or if you just want a sneak peek at how my brand is evolving

Press play!

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