Marketing Espresso

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One of the biggest complaints I get from clients is how it is to produce content.

So one of the key things I push all my clients to do is to get professional photos done!!

Especially with the knowledge that so many channels are visual channels these days.

Today Leah and I chat through all things photoshoots... what to wear, why you should get one done, and how not to be nervous!

About Leah:

With over 20 years of experience in the fields of media and radio within some of Australia’s largest radio networks and national clients in the country, Leah took her passion for storytelling and producing innovative audio solutions combined with her other passion - photography and founded Snappystreet Creative in 2018.

Leah is committed to helping brands share their unique stories with their dream clients through connection and relatability with a focus on business women doing what they love, naturally. Celebrating humanness and enjoying the process, the brand photography sessions are tailored to be simple, fun-filled and stress-free, allowing the real you to shine through.

Through Snappystreet Creative and with her extensive knowledge of all things audio, Leah can ensure the process of launching a podcast is straightforward and guides you along the way making sure nothing can stop you from sharing your message with the world, not even the scary world of technology!

Her mission is to help showcase your fabulousness, strip away the fear and help you put your best foot forward to show up in your business.

Connect with Leah:

Website: http://snappystreetcreative.com.au/
Instagram: https://www.instagram.com/snappystreetcreative/

I hope you love this episode

Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Often when I run a strategy session I can feel my clients overwhelm, because of course there is SO MUCH we can do and achieve… Marketing isn’t just a one-time fix-it thing, so it can feel like there is SO MUCH to do.

But what I always say is, what is the one key thing you want to focus on given the goal you want to achieve and the reality that there are only 52 weeks in a year.

Download my 5 Key Questions for Marketing Planning

Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

What if you could build a brand where you didn't need to rely on sales?

Today Karyn from Unstoppable Ecommerce drops by to talk about exactly this!

Because we believe relying on discounting and sales to drive customer purchasing eats away at the profit you deserve.

So why not build a brand where customers don't need or expect sales?

About Karyn:
Karyn is an eCommerce marketing specialist and director of Unstoppable eCommerce. She loves optimising websites to make more sales and driving traffic with engaging Facebook ad campaigns. Her passion is helping female eCommerce entrepreneurs to achieve financial independence for themselves and their families through a thriving online store.

Connect with Karyn:
Website:https://unstoppableecomm.com/
Instagram: https://www.instagram.com/unstoppableecomm/

I hope you love this episode

Connect with me:

Instagram @bec_chappell

LinkedIn – Rebecca Chappell

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Recently I found myself having to face that I wasn’t practicing what I preach, and so I went ghost for a week as I had fallen behind on my own marketing…

I am of course not proud of this, but in this episode, I want to explore why it is so important that as business owners who want to have an impact we HAVE to be visible we have to be marketing or we simply will not be able to do the great work we want to do.

I hope you love this episode

Connect with me:

Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
 
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Often when I start working with businesses they have amazing software, or are thinking of integrating it but I see these common issues

They already have too many systems and are unable to tell you the source of truth with their data
None of their systems are ‘talking’ to one another so getting accurate reporting is a challenge
They’re paying for more than they need too
They’re not using these systems efficiently and to their advantage

This is a challenge because it leads to poor marketing reporting and poor visibility of ROI (return on investment.)

I encourage you to look deeply into your systems and optimise them to be more efficient and save budget.

I hope you love this episode

Connect with me:

Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
 
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

So how sick of hearing the word strategy are you? Yet no one seems to really tell you what one is and why you actually need it.

Well ultimately your strategy needs to speak to 

Who you are, what you offer, who your client is & how you are going to reach those clients realistically.

It's not a fluffy document that sits on a shelf going dusty while everyone loses sight and focuses on the real actionable goals.

IT IS the actionable goals. 

Download my 5 questions to ask yourself before you plan your marketing. 

I hope you love the episode.

Connect with me:

Instagram @bec_chappell - https://www.instagram.com/bec_chappell/

LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

Work with me https://becchappell.com/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Have you ever wondered how often you should be looking at your numbers?

I am a huge advocate for knowing what is working and what isn't... but there's a fine line which you walk when you become obsessive and go down a rabbit hole.

Especially when it comes to anything organic, we know it takes time and consistency and the truth is not everything we do will have great success, but that's ok it is about momentum. 

I hope you love the episode
 Connect with me:

Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

This podcast has been produced and edited by Snappystreet Creativum

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Described by her clients as a video ninja, Rebecca is a sought after video expert who works with business leaders, course creators and speakers to ensure they make their impact on the world with video.

Everything she teaches, creates and offers has been designed to save you time, save you money and remove the stress when making video.

​But of course, like us all behind her amazing biz, Becca has quite the story!
​
At the age of 22, Rebecca packed a small bag and booked a one-way ticket to Sydney with her laptop and just $500 in her pocket as she boarded that plane.
​
​She had a dream of living in Australia and building her own company to sponsor herself to stay here. Fast forward a decade and Rebecca has built a global production company, has a purpose-built film studio in Sydney where she produces live virtual events and education content, and has a selection of online courses including her signature program "The Video Accelerator" to help make our video journey's just that little bit easier.
​
​We chat all things life, showing up as yourself personally and professionally and how to overcome and rebuild from those rock bottom moments.

Website: http://rebeccasaunders.com/

Socials: @therebeccasaunders 

The Video Accelerator: https://www.rebeccasaunders.com/thevideoaccelerator

I hope you love the episode.

Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

Work with me https://becchappell.com/

This podcast has been produced and edited by Snappystreet Creative

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Do you often find yourself looking to what everyone else is doing?

In my experience, this is the quickest way to lose sight of our goal as business owners.

So how do we stop focusing on our competitors and focus on our own offering?

Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

Work with me https://becchappell.com/

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative

Send us Fan Mail

Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/

Work with me https://becchappell.com/

DOWNLOAD MY CONTENT PLANNER

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative