Marketing Espresso

Marketing Espresso

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Marketing Espresso episodes

  • Organic Marketing Isn't Dead

    Send us Fan Mail

    So... Is "pay to play" the only way forward in marketing now?

    Today we discussed the benefits of organic marketing and chat about whether this form of marketing is dead or whether there are still benefits in a solid Organic Marketing Strategy.

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    6 min
  • You don't need a social media strategy you need a marketing strategy

    Send us Fan Mail

    I find myself saying this ALL THE TIME.

    Because it is true, so many businesses think Social Media and nailing that will save their business... but unfortunately it just isn't true.

    & more often than not they will be be everywhere on social media (without a strategy or plan) and find they have little to no success!

    Have a strategy day with me

    Or

    Download my 5 Key Questions for Marketing Planning



    Connect with me:


    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 


    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 


    Where to find Plum marketing Solutions 


    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 


    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    7 min
  • Getting The Right Support In Business

    Send us Fan Mail

    One of the most important lessons I have learned in business is ensuring you have the right support in your business.

    Find out what I mean by this in today's episode

    Connect with me:


    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 


    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 


    Where to find Plum marketing Solutions 


    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 


    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 


    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    8 min
  • Is Print Media Dead?

    Send us Fan Mail

    Do you have print media as a part of your marketing strategy?

    Is print media something that works?

    We dive into that topic today! 

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    7 min
  • The Future Of Marketing

    Send us Fan Mail

    In my career I have seen marketing shift from "traditional" methods to an online digital platform that is forever changing...

    So where will it head next?

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    14 min
  • I know my market but I am still struggling to reach them.

    Send us Fan Mail

    So you've niched you've done all the "right" things but you're still not hitting your target market?

    You're not getting the results you want to be achieving? 

    Well this episode will deliver some gems to change that

    I hope you love the episode

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    7 min
  • Top tips on getting clear on your clients

    Send us Fan Mail

    Do you struggle with getting clear on who your ideal client is?
    Well not understanding them could be hurting your marketing efforts.
    Today I touch on simple ways to learn more about WHO it is you are targeting

    I hope you love this episode!

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    8 min
  • How best to use call to actions

    Send us Fan Mail

    Have you ever wondered how to use a CTA (Call to action)

    Well in today's episode I cover off how to use them, and the different types you could be using.

    I hope you love the episode 


    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    7 min
  • Happy 2nd Birthday Plum!!!

    Send us Fan Mail

    Today I celebrate all things Plum and talk to you about what lights me up and what I see in the future of the business

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691 

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    11 min
  • Avoid communication frustration, how to brief an agency

    Send us Fan Mail

    I cannot tell you how often people come to me and say “my agency just couldn’t get it right”

    Today we dive into how to make sure they do! And the key ingredient for a happy healthy relationship with your agency.

     

    To plan your next marketing strategy session book in here: https://plummarketing.com.au/1-1-coaching-strategy-sessions/

     

    Connect with me:

    Instagram @bec_chappell - https://www.instagram.com/bec_chappell/ 

    LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/ 

    Where to find Plum marketing Solutions 

    Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions 

    LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691

    DOWNLOAD MY CONTENT PLANNER

    Instagram @bec_chappell
    LinkedIn – Bec Chappell
    If you're ready to work together, I'm ready to work with you and your team.

    How to work with me:
    1. Marketing foundations and strategy consultation
    2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
    3. Book me as a speaker or advisor for your organisation
    4. Get me on your podcast

    This podcast has been produced and edited by Snappystreet Creative

    7 min

About Marketing Espresso

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Your easily digestible, quality shot of helpful marketing advice.


Marketing Espresso is a podcast about marketing strategy, branding, business growth and visibility for modern…