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Marketing Espresso
Marketing Espresso episodes
- Relationships grow marketing careers
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Are you a marketing manager or have a marketing person in the team that needs a sounding board?
One of my biggest tips is having great mentors and relationships to help us keep from getting stale in our careers, especially as marketers!
Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative10 min - The best marketing plan and strategy means nothing without the intention to execute
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Theres nothing more frustrating than delivery a strategy to a business that has no intention of trying new ways of doing things or executing the strategy.
My other great frustration is around businesses who pay numerous marketing agencies or strategists only to continue to not implement and execute or look at the company culture
Do you care about growing your business?
Great then you’d better get everyone caring about the marketing.
To plan your next marketing strategy session book in here: https://plummarketing.com.au/1-1-coaching-strategy-sessions/
Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative8 min - What does success look like to you? (have you asked yourself this question?)
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Too often I overhear conversations around “my marketing just isn’t working”
Today I delve into the question of what odes success look like for you and have you asked yourself, your agency, your marketing manager this question?
We’re currently seeing one of the greatest shifts in advertising success that we’ve seen in ten years
So it is time to be having real conversations around what marketing success looks like in 2022.
Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative8 min - Why should someone care about my content?
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How often do you find yourself spiralig down the worm hole of why am I doing this no one cares or reads it anyway?
Well I challenge you.. what kind of content are your producing?
Is it entertaining or educational?
How are you producing it and where?
Connect with me:
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell- https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative6 min - Growing leads through organic channels
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Can you turn on the organic tap and receive a lot of leads quickly?
Today I explore the reality of organic marketing and how long it takes to build this method and what you should expect from doing it.
Spoiler alert – consistency is key, and I love this way of marketing.
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative9 min - Setting expectations for email open rates
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I have a customer who gets awesome open rates on their emails, yet when they report it to their board they’re never happy.
How do you set realistic expectations around marketing results?
Because let's face it cut through in flooded markets… is HARD!
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative8 min - Why should someone join your mailing list?
Send us Fan Mail
So why when my email inbox is overwhelming flooded should I receive YOUR email?
What is in it for me to allow you to hit my inbox weekly, fortnightly whatever.
In today's episode I challenge you to level up your thinking when it comes to what you offer from your email marketing
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative9 min - Don’t assume people know what you know
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The biggest issue I have to get my clients to overcome is the belief that people know what they know….
Often the content you NEED to write, produce, record etc is the stuff you’re assuming everyone already knows!
If one person has this question, others do too…
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative8 min - When a platform releases a new way to produce content do I really need to do it?
Send us Fan Mail
Controversial opinion here…. But as I always say if it doesn’t reach your target market and it doesn’t produce good ROI…. Then don’t spend your precious time working on something which won’t reap results… and more importantly if it doesn’t align with your brand OR you don’t have a killer strategy to go with it.
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative9 min - Marketing Collaboration Culture
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Does your business struggle when it comes to creating marketing content? Well maybe you just haven’t got the collaboration culture down.
Here are my tips on how to engage your business to work as a team to get your brand singing.
Instagram @bec_chappell - https://www.instagram.com/bec_chappell/
LinkedIn – Rebecca Chappell (very formal we know) - https://www.linkedin.com/in/rebecca-chappell-b003b130/
Where to find Plum marketing Solutions
Instagram / Facebook @plummarketingsolutions - https://www.facebook.com/plummarketingsolutions
LinkedIn – Plum Marketing Solutions Australia - https://www.linkedin.com/company/43279691
DOWNLOAD MY CONTENT PLANNER
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative8 min
About Marketing Espresso
From the publisher's feed
Your easily digestible, quality shot of helpful marketing advice.
Marketing Espresso is a podcast about marketing strategy, branding, business growth and visibility for modern…
business owners. Hosted by marketing strategist Bec Chappell, the show explores what’s actually working in marketing right now - from content and email marketing to AI, branding, customer psychology and business growth.