Master the Sales Game

Master the Sales Game

By Susan McVeaBusinessEntrepreneurship
Download on the App Store

Master the Sales Game episodes

  • Irresistible Lead Magnets to Get More Leads and Convert to Paying Clients

    How can you attract ideal clients without having to convince them or feel like you’re manipulating or bothering them?

    2 words: Lead Magnet. This simple tool helps build connections and position you as a trusted authority.  It lets your dream clients put up their hand to express interest and start the path to wanting to buy from you. 

    Lead Magnets (freemium, opt ins, or freebies) are what you offer on your website in exchange for your potential customer's information, such as name, email and so on. However, to get this information, you must attract and win the trust of your potential customer and show that you are able to serve and help them.

    In today's episode we talk about irresistible Lead Magnets to get more leads and convert to paying clients. I explain how to create Lead Magnets that generate customers and how it is possible to create connections using this tool. Let's dive in!

    Biggest Takeaways:

    • As long as you have a real viable human being, your job is to help them.
    • First Strategy: Lead Magnets are designed to speak to your ideal clients.
    • It is totally okay for you to put the fear aside that your freebie is not designed to help every single person out there.
    • You should deliver something that people are going to find high value.
    • Show your customers they're not alone.
    • Second Strategy: it really needs to be a small bite.
    • It's critical to really evaluate the effectiveness of the activities and of the things that we already put out there in our business.
    • Third Strategy - If you're giving them value, they’re going to give you that next step. 
    • Exclusive New Workshop - Be on the VIP list!

     

    Highlights:

    • Realize that through those no’s, you have an opportunity to hear more yes’es. [07:29]
    • Even though it's free, you still have to make sure that it is sellable. [08:26]
    • Think about what is the biggest problem that your ideal clients are suffering. [09:58]
    • Three specific strategies. [10:51]
    • Exclusive New Workshop - Be on the VIP list! [12:12]
    • The Second Strategy. [14:06]
    • Third Strategy - If you're giving them value, they’re going to give you that next step. [18:51]

     

    Need to create your lead magnet that gets potential clients chasing you instead of the other way around?

    Grab your front row seat for an upcoming workshop to create your very own high converting lead magnet that attracts more leads that turn into more paying clients.

    This simple tool will get hands raised from your dream clients who want exactly what you have to offer. Click here to put your name on the VIP list!

    👉🏼 https://www.susanmcvea.com/vip-workshop

     

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    21 min
  • How To Be Excited About What You're Offering

    Do you love what you do? Is it possible to do work you love and create offers you love? Yes, it is! But I know sometimes, you can lose excitement for what you’ve created. Let’s answer these questions today in order to be able to serve our customers in the best possible way, being excited about what we sell.

    This has been a doozy of a year, but you can still launch or relaunch an offer you love. Let’s dive into today’s episode all about how you can do that very thing.

     

    Biggest Takeaways:

    • Don’t create a JOB or a jail of your own making because life is way too short
    • Why it’s all about you!
    • You do not need to do the thing that you hate the most, or you don't even really enjoy
    • There's tons of ways that you can make money in the world
    • Stop operating in mediocrity
    • Your zone of genius can evolve
    • I want you to chase the joy
    • What’s giving you the most joy?

     

    Highlights:

    • First Thing to Realize [3:10]
    • How can you be excited? [03:53]
    • What is it that you're really excited about right now? [08:10]
    • There's a lot of market demand out there for it [09:57]
    • The one single statement [10:12]
    • I want you to chase the joy [16:37]
    • There is somebody waiting on you [21:03]

     

    Need to create your next irresistible offer and figure out how to get them to sell like hotcakes?

    Let me walk you through step by step your very own customer journey to connect the dots in even more detail.

    Regardless of whether you’re selling high or low ticket offers, my Tiny Products Big Profits program will help you hear more Yes’es while creating massive results for your paying customers.

    👉🏼 instant access you can complete in a few short hours! https://susanmcvea.com/tinyproductsbigprofits

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    22 min
  • Using Facebook Groups to Get Paying Clients

    In today's episode we’ll talk about a marketing strategy that’s extremely useful for building sales and relationships with your potential customers. Now Facebook Groups aren’t new, but they are still a powerful way to connect and convert with clients.

    I’m talking to my friend Christina, who has used Facebook Groups to not only personally get paying clients, but also helps her clients do the same - even now. The best part is this can be a simple strategy to grow your business and your sales without the complicated tech, funnels or systems. And instead use them as a tool to create relationships, build your business and sales. 

    So, take a pen, pencil, anything to write down, sit down and get comfortable, turn up the volume and let's learn more about it! Let's dive in!

     

    Biggest Takeaways:

    • The world has changed. 
    • How to maximize Facebook Groups if you’ve relied on in-person experiences or events
    • It's less about the type of business and it's more about the person behind.
    • Facebook Groups really gives you the opportunity to start building an audience and a following.
    • Facebook Groups gives you the opportunity to dial in your messaging because you're having real time conversations with people that gives you the opportunity to be able to pivot to course correct.
    • What your Facebook Group members really want from your community that avoids the dreaded engagement bubble. 
    • You want people to get the value.
    • The core of selling is about asking questions.
    • It's really about creating deep connections, deep relationships.

     

    Highlights:

    • The thing that you might be missing [03:18]
    • Who should be using a Facebook group? [04:30]
    • The First Type of people that a Facebook group is great for [06:11]
    • The Second Type of people that a Facebook group is great for [06:39]
    • The Third Type of people that a Facebook group is great for [07:44]
    • What are some of the biggest mistakes people are making when they are trying to use a Facebook group to grow their business? [10:01]
    • Important questions to ask yourself [13:57]
    • where the breakdown happens and how can we move through? [15:47]
    • The core of selling is about asking questions [18:00] (Episode 10)
    • Questions that you can use today for your group [20:19]
    • Christina's Free Training Series [22:39]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

    Join Christina’s Free Grow Your Group Training: www.susanmcvea.com/Christina

    Connect with Christina on social media:

    Deliver Your Genius - Facebook

    Website

     

    🎙️ Also listen to Episode 10 quoted and learn even more!🎙️ 

    Available in: https://www.susanmcvea.com/s1ep10

     

    Need to create your next irresistible offer and figure out how to get them to sell like hotcakes?

    Let me walk you through step by step your very own customer journey to connect the dots in even more detail.

    Regardless of whether you’re selling high or low ticket offers, my Tiny Products Big Profits program will help you hear more Yes’es while creating massive results for your paying customers.

    👉🏼 instant access you can complete in a few short hours! https://susanmcvea.com/tinyproductsbigprofits

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    29 min
  • 5 Essential Keys To Creating Your Irresistible Offer

    What do you think about offers? What makes an offer go from ho-hum to irresistible? Offers are a fundamental part of any sales process because it is your offer that generates paying customers and clients for your business!

    When we're thinking about an irresistible offer, there's five essential keys to consider that will guarantee better results. Too often, we get stuck in the motions of doing what everybody else things we should and could do. Or we get stuck on the hamster wheel of success and stop being passionate about what we’re selling. In either case, your offer isn’t irresistible to you and becomes harder and harder to sell. In today's episode we will learn how to get unstuck, how to have the right mindset and what are the 5 essential keys to create an irresistible offer. Turn up the volume and let's dive in!

     

    Biggest Takeaways:

    • The biggest mistake that happens when you try to help everyone and sell to everybody. 
    • Creating an impact happens one person at a time.
    • Truth of the matter is that you solve one problem at a time.
    • You want to make an offer so good that they are ready to buy. That's when it becomes truly irresistible.
    • If you miss one of the keys, none of them work very well and things fall flat.

     

    Highlights:

    • The first thing to ask yourself [01:52]
    • Key Number #1[04:48]
    • Key Number #2 [08:14]
    • Key Number #3[09:49]
    • Key Number #4 [12:15]
    • Key Number #5 [13:50]
    • Important questions to consider [14:21]
    • An example of what this looks like [16:07]
    • Need help? What to do next [18:18]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

     

    Need to create your next irresistible offer and figure out how to get them to sell like hotcakes?

    Let me walk you through step by step your very own customer journey to connect the dots in even more detail.

    Regardless of whether you’re selling high or low ticket offers, my Tiny Products Big Profits program will help you hear more Yes’es while creating massive results for your paying customers.

    👉🏼 instant access you can complete in a few short hours! https://susanmcvea.com/tinyproductsbigprofits

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    20 min
  • 3 Biggest Reasons Why Your Launch Flops

    After two decades launching a variety of products and services from my corporate career, and now doing it in my business for myself, as well as for clients, I noticed 3 big mistakes happening over and over again.

    The thing that you want to launch, regardless of whether it's a product, a service, a program, a course, isn't what’s critical. 

    This is not about you and how your business wants to move forward and how you want to sell. This is about you matching up that opportunity for a product or service and making sure that more people have access to that in a way that makes it accessible to them, your market.

    Blessings fall from the skies, sales don't. Unless you are promoting your brand on an airplane banner, and even then, this does not guarantee anything because any and all sales or product launch processes are a direct relationship and communication with the customer.

    On today’s episode, we're talking all about the 3 biggest launch mistakes that I see happening when you are trying to launch your product or service and get it out there into the hands of your ideal clients. Let’s dive into it and find the most effective way for you to build and grow and scale your business.

     

    Biggest Takeaways:

    • Sometimes, the thing is not about if your offer is good or not good. It could be the wrong offer.
    • Why timing matters
    • The 3 biggest mistakes can be fixed!
    • People don't always buy what they need. They buy what they want.
    • The more opportunities that you give people to know about what it is that they could buy from you, the more likely you’ll make sales.
    • Understand how your product or service changes life for your ideal clients.

     

    Highlights:

    • Why do people buy? [03:18]
    • Mistake number #1 [05:14]
    • Mistake number #2 [05:26]
    • Remember this tip [07:15]
    • Mistake number #3 [09:10]
    • What’s missing to get more buyers? [10:15]
    • If you are not making the offer often enough, I have a challenge for you [13:21]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

     

    Need to figure out your pricing so your programs sell like hot cakes?

    Grab my exclusive step by step training perfect for both services AND products using my Goldilocks pricing framework. 

    Never again wonder how to price your programs without worrying about whether or not your peeps can afford it. 

    👉🏼 instant access you can complete in a few short hours! https://susanmcvea.com/priceyourprograms

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    18 min
  • 3 Biggest Pricing Mistakes You May Not Know You're Making

    Behind the dreaded “I can’t afford it”, the next most popular question I get asked is “what should I charge?” Do you feel like you’re doing everything right, your packages and products are incredible, but price is still a topic that scares you or confuses you?

    Maybe price is an area that you are still a little bit uncertain about but you still want to master the art of how pricing works so that you can make sure that the things that you worked so hard to produce, to create and to put out there in the world is actually going to sell.

    Let me help you find the exact pricing strategies that will help you sell more of your products and services. Pricing is both art and science!

    In today's episode we talk about the three biggest pricing mistakes, regardless of whether or not you're selling products or services.

     

    Biggest Takeaways:

    • You're using the wrong price for your sales strategy!
    • When you use the wrong price for the wrong sales strategy,and they're incongruent that it's going to be a lot harder for you to be able to achieve your income goals.
    • When you choose a pricing strategy that doesn't fit your market, it's like beating your head against a brick wall.
    • Value is influenced by your buyer’s perception.
    • A confused mind does not buy.
    • All three combined make the biggest mistake.

     

    Highlights:

    • Exclusive Training [01:30]
    • Mistake Number #1 [02:53]
    • Real world example #1 [03:23]
    • High or Low? The million dollar question of what to price to sell [05:12]  (Available on: https://www.susanmcvea.com/s1ep48)
    • Mistake Number #2 [08:17]
    • Real world example #2 [08:40]
    • Mistake Number #3 - It is all about value [12:55] (Available on: https://www.susanmcvea.com/s1ep29 )
    • Identify whether or not you have fallen into one of these three big mistakes [17:17]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

     

    Need to figure out your pricing so your programs sell like hot cakes?

    Grab my exclusive step by step training perfect for both services AND products using my Goldilocks pricing framework. 

    Never again wonder how to price your programs without worrying about whether or not your peeps can afford it. 

    👉🏼 instant access you can complete in a few short hours! https://susanmcvea.com/priceyourprograms 

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    23 min
  • 3 Reasons Why People Don't Buy

    No matter what you sell, there will be objections.

    Your most important job as the business owner or the seller is to sell! But if you don’t have the skills yet, what’s the most important thing for you to know?

    By addressing only 3 specific things, you can remove 99% of the objections that will actually surface. If you've worked in other programs and they've given you all of these scripts, templates, formulas and different ways to overcome objections, but you're still struggling, perhaps you don't understand one of the three things that is actually holding your ideal clients back from being able to say confidently yes.

    What are the three key reasons why people don't buy? 

    Today’s episode will help! Let’s dive in...

     

    Biggest Takeaways:

    • 3 reasons that have nothing to do with the features or price of your products and services, but stop your ideal clients from buying from you.
    • Why you could be the reason they’re not buying
    • The best way to become a market of one is to stop focusing on all the features and to really hone in on the key benefits.
    • The missing belief that stops you from getting a sale
    • Create buying opportunities, that's what matters.
    • What to do when they’re not ready to buy, yet

     

    Highlights:

    • Reason Number #1 [03:10]
    • Reason Number #2 [04:42]
    • Be a Market Of One [05:26] (Available on: https://www.susanmcvea.com/s1ep61)
    • Reason Number #3 [07:35]
    • How to remove ~ 99% of the types of objections that you will actually see surfacing? [10:55]
    • Don’t mistake the real reasons disguised as objections [11:45]
    • Need help? Sales Mastery Society [13:21]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    15 min
  • Holiday Sales Planning

    If you’re thinking about taking advantage of holiday sales to be as successful as possible while also helping your audience, stay tuned to today’s episode. 

    We’re talking about something I see happening every year. We often leave important things to the last minute, like holiday sales. Seriously, I see business owners repeating this procrastinating behavior every year. The thing is, we can totally change this!

    And no, a holiday promotion doesn’t mean you have to discount or slash your prices. Instead, you’re taking advantage of a buying opportunity. 

    In today’s episode, I am sharing the 3 key questions you need to ask yourself to put together a holiday sale. Let’s dive in!

    Biggest Takeaways:

    • 3 key things to consider to decide if you want to run some kind of promotion or holiday sale
    • What is it that’s motivating you?
    • Reflect on what season in your life and in your business the holiday is going to represent for you.
    • Is it the right opportunity for your business?
    • Plan what you are going to be promoting
    • Thinking outside the box
    • Give yourself enough time
    • Being flexible

    Highlights:

    • Why is it important to prepare for Holiday Sales? [01:02]
    • Think about it! #1 [02:14]
    • Think about it! #2 [05:40]
    • what is it that you're looking to sell? [06:40]
    • Mindset that you need [11:32]
    • Too many ideas dilemma [15:05]
    • Where should you be spending your time? [15:54]

    Want help to plan out your Holiday Promotion and make Black Friday/ Cyber Monday or the holiday season your best sales yet?

    → Join the waitlist: www.susanmcvea.com/holiday 

    Be the first to find out more details for my exclusive Black Friday/ Holiday Sales Intensive Workshop where I’ll walk you through my exact 5 step framework to create your most profitable product idea and launch plan.

    • Get your holiday sale launched instead of sitting on the sidelines this year
    • Know exactly what product would be the easiest for you to launch while being most profitable
    • Your exact 14 day launch blueprint - no more guessing! - with the step-by-step plan to create a simple launch that gets you sales

    → Get on the VIP list for more details and be the first to know when doors open! www.susanmcvea.com/holiday

     

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    23 min
  • The Foundation For All Great Authentic Sales

    Have you ever thought about the difference between inauthentic sleazy sales and an authentic sale? Is it the process or product that we are selling? Is it how we negotiate? We all know what it feels like when someone isn’t authentic when selling, but do you know what’s missing when this happens?

    If you want to understand this difference and more importantly, how you can be more authentic in your sales process, you’re in the right place...

    On this episode, I'm going to be sharing a story that helps explain the key foundation piece that I believe is essential for all authentic sales conversations and really all authentic sales. So, let's go!

     

    Biggest Takeaways:

    • An aggressive selling method is the opposite of authenticity
    • Apathy and being passive doesn't bring you the results you want. Do it with confidence and energy!
    • We are all trying to sell something. Read “To Sell is Human” (Daniel Pink)
    • You're making decisions all the time. And if you're not making them, somebody else is making them for you.
    • If your product is something that your customer doesn't need, there is no point in selling it. Selling is serving, but it’s also more than that.
    • Help your customers get what they need.
    • The sky’s the limit if you believe in yourself!

     

    Highlights:

    • When do things become incongruent? [02:11]
    • How perspectives can change over time. [03:13]
    • We are all trying to sell something.[04:10]
    • A story of what not to do. [04:48]
    • What characterizes an authentic sale? [06:23]
    • You have the skill and determination you need. [09:51]
    • Believe in yourself! [14:42]

     

    Be sure to tag me on social @susanmcvea and share your story with me!

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    17 min
  • A Simple Way To Sell That Captivates Attention

    If you’re struggling to stop feeling salesy and like you need to be a master at content, you need to understand that the vehicle of how you create content is really not that important. 

    It is important to think about how we can make our customer connect not only with our product but with us too. Through connection, good service, understanding the value of your product and being original you will get more customers. Sales come as a result of this connection created.

    Today we’re talking about the easiest way to connect to one another using a simple tool that’s often overlooked. Stories.

    Stories let you have a super powerful moment of deep connection with your potential customers and the clients you’re here to serve. Let’s dive in!

     

    Biggest Takeaways:

    • Since the beginning, human beings have used stories to captivate attention and pass down information from generation to generation.
    • There’s always a journey.
    • Create deeper connections with the people you’re here to serve using stories.
    • Good stories have a clear beginning.
    • Stories are the easiest way to teach people in a fun and engaging way that doesn’t feel like a lot of work.
    • Stories can make clients see things a different way and be more connected with you.

    Highlights:

    • The easiest way to connect to one another [1:38]
    • How do we, human beings, use stories? [02:51]
    • There’s always a point and a purpose. [04:47]
    • It’s all about connecting. [05:51]
    • What makes a good story? [06:41]
    • Your life is a story [7:51]
    • A Story about a story. [11:19]
    • How can clients be more deeply connected with you? [15:17]

    Be sure to tag me on social @susanmcvea and share your story with me!

    Sponsored by:

    Sales Mastery Society: Join my exclusive inner circle of ambitious, driven entrepreneurs wanting to master their sales, create more impact and help more people with their business. Learn more about my 4 step framework and repeatable sales system that helps you attract, convert and retain more clients over here. 👉🏼 www.salesmasterysociety.com

    Resources to Help You Master The Sales Game!

    They are the perfect companion to my Master The Sales Game podcast, so you can take the next step to getting more of those sales 😊

     

    1. Selling to Her - grab my quick assessment to figure out how well you’re currently selling to women as well as how to get my help to close the gaps! Grab your copy now.
    2. 6-Figure Blueprint - With this blueprint, learn the 3 simple proven ways to get calls booked so you can generate clients on demand! Make those $10K+ income months a reality and leave the struggle, overwhelm and burnout behind. Grab your free copy now.
    3. Turn “I Can’t Afford It.” Into “Sign Me Up!” - Overcome price objections to get more sales, more paying clients and turn those Nos into Yeses! Grab your free copy now.
    4. Top 5 Secrets To More YES’es - Get the exact same secrets I’ve only shared with my premium VIP 1:1 clients paying multiple 5 figures. Learn how to turn connections into conversations and conversations into a waitlist of dream clients. Grab your very own copy and start hearing more YES’es on your sales calls.

    Join Sell With More Ease:

    If you're done with wasting time on tire kickers and desire to increase the closing rate on your sales calls and get your dream clients to work with you so that you can grow and scale your business faster than you ever have, click here to join the waitlist for Sell With More Ease and be the first to know when doors open!

     

    Send me your burning questions:

    Send me your questions and I will profile you here on an upcoming show.

     

    Find out more about me here:

    Facebook

    Facebook Group

    Instagram

    Website

    18 min

About Master the Sales Game

From the publisher's feed

Mastering the sales game can be hard when you don’t know the rules.