In this episode of "More Than A Title," hosts Jarrett and Chadeo sit down with SEO expert Paul Andre De Vera. Paul shares his journey as a results-driven inbound marketer and thought leader in the digital marketing industry. With a proven track record of delivering impressive results, including influencing over $500 million in yearly revenue at Workday and achieving a 10x growth in social following at Twingate, Paul offers invaluable insights into SEO strategies, social media marketing, and more.

Tune in to learn how Paul navigates fast-paced environments, manages teams, and drives marketing success across multiple channels. Whether you're a budding marketer or a seasoned professional, this episode is packed with actionable advice to elevate your marketing game.

00:00 Inbound marketing expert with huge revenue success.

04:23 Starting a YouTube show during the pandemic.

09:31 Passion and belief lead to financial breakthrough.

12:26 Valuing time at $300 an hour.

14:55 Create media kit for show and podcast.

19:35 Next project involves AI and big traffic.

20:23 Struggled to find job despite prestigious resume.

24:50 Struggling to find work due to economy.

26:44 Quality work led to rehire as consultant.

31:29 Utilize Google Business for better search results.

33:21 People caught on, abused it, burned out.

38:39 Confused by winter ice cream obsession psychology.

42:20 Being single gives freedom to pursue passion.

46:17 Originally spent 20-30 hours, now uses AI.

49:40 Create clone voice and podcast with AI.

51:04 AI helps create original content, not AI-generated.

55:44 Longtime connection offers genuine support and opportunity.

57:30 Perseverance and determination lead to success.