Trying to effectively manage your bar's social media, while simultaneously managing the bar itself can be quite daunting. And with the sea of options out there ranging from Tik Tok to Facebook to Instagram just to name a few, knowing which one works best for your bar can feel overwhelming. To help us navigate the confusion, we are joined by marketing consultant, Micaela Piccolo, of Gaishan Consulting, a boutique branding agency that specializes in helping creatives maximize their social media impact. Diageo Bar Academy:https://www.diageobaracademy.com/en_us/?utm_source=dba-afl-17&utm_medium=social&utm_campaign=Affiliate_Tracker&utm_content=dba-afl-17&affiliate=dba-afl-17

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Join us every Monday as acclaimed bartender, Erick Castro, interviews some of the bar industry's top talents from around the world, including bartenders, distillers & authors. If you love cocktails & spirits then this award-winning podcast is just for you. SUPPORT US ON PATREON: Get early access to episodes, exclusive bonus episodes, special content and more: https://www.patreon.com/BartenderAtLarge

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