Shaun Pennington is an entrepreneur, investor, inventor, father, and soon-to-be certified life coach with the Academy for Coaching Excellence (ACE). Shaun is the CEO of Diamond Mattress, a family-owned bedding producer and supplier in California. With more than 20 years of experience in this industry, Shaun has been recognized as a rising star and leader. He also has three patents and 10 trademarks under his belt. Listen in as Shaun talks about growing business, the importance of coaching, and how he handles the obstacles that are presented in entrepreneurship and in life.

Timestamped show notes 01:53 - Maximizing potential 03:34 - Foundations for success 05:22 - Personal compass 06:45 - Academy for Coaching Excellence 07:45 - Resetting 09:52 - Shaun's Recommended Reading 14:48 - Willingness 16:13 - Shaun's upcoming plans 18:50 - Mindfulness and meditation 21:24 - Asking for help 26:51 - Advice for entrepreneurs 35:51 - Going through crises 40:06 - Silent retreats 47:36 - Reaching out

Links Shaun's LinkedIn: https://www.linkedin.com/in/shaun-pennington-740a7417/ Diamond Mattress: https://diamondmattress.com/