MCA / Murphy Cobb - Innovation Interviews

This week we talk to Paul Randle, digital guru about some of his views of digital and marketing right now specifically the need for more focus on his 3 pillars - Environmental, Societal and Economic. 

We then caught up with Derek Sewell of the production company Holiday United in Canada, and also Jose Barrera, Exec Producer from The Lift in Mexico to find out the state of production in those two markets.

Another week chatting on Zoom with Steve Davies the CEO of the APA (Advertising Producers Association), Jani Guest from the production company Independent, and Hughie Phillips from MindsEye. We covered numerous topics, including the tripartite agreement between the APA, ISBA and the IPA around the approach to Covid 19 best practice process, Agency Producers, In-House production and rosters. We also talked with Emil Rangelov of Icon Films in Bulgaria to see how the state of production is in Sofia. 

In this weeks innovation conversations we are joined by Caspar Delaney from Ridley Scott Associates, Mikhail Pimenov the CEO of Pepelatz Production in Ukraine, Yanina Barry from The Good Film Co /Remote Film, and finally Neil Cowling the Founder of Fresh Air, the highly awarded Podcast production company.