Ever wonder how someone ends up being the resident expert on something like The Today Show?

That's where today's guest, Lauren Cobello comes in.

Lauren struggled with money at first.

She even had her car REPO'd at one point.

It makes sense why she would later write a book titled "The Recovering Spender".

In the beginning, she was teaching coupon seminars for church groups.

That then slowly started to develop into a personal brand around frugality.

Then after a few years, her expertise and resumé grew to the point she was regularly featured on shows such as The TODAY SHOW, The Rachael Ray Show, ABC’s Nightline, Good Morning America, Fox & Friends, and more.

Lauren gives us a lot of insight into what it takes to get into big media.

But even if you're not looking for a media feature, there are so many lessons that translate to any pursuit you're considering -- like the power of preparation for example.

When you become a trusted and reliable source of value, people will return to you with more frequent and exclusive opportunities.

If you loved Lauren's story as much as we did, please share it with a friend!

Links From the Episode

LaurenCobello.com

LeverageWithMedia.com

The Recovering Spender

Lauren's Instagram

Lauren's YouTube Channel

YouTube Interview

https://youtu.be/5RdLaYOXn7c

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