March 26, 2018

Michelle Schulp on running an independent business

49 minutes

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In this episode, Matt Medeiros wraps up the season interviewing Michelle Schulp from Marktime Media In Minneapolis. Michelle is an independent designer and front-end developer who works with many agencies and other freelancers. Michelle’s background is in design and she is well known as a WordCamp Speaker. She loves teaching design and sharing her knowledge with the WordPress Community. Michelle also is the Director of Technology at AIGA Minnesota.

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Matt Report - A WordPress podcast for digital business owners

Michelle Schulp on running an independent business

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00:48:17

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What you will learn from this Episode:

Michelle made a deliberate choice to stay independent and not own an agency. She realizes the challenges of managing other people in a business. (2:40)

Being an independent freelancer allows you to stay flexible for traveling and working remotely. (3:54)

There is a lot of overhead and “crap” when running a business. (4:04)

If you make business decisions based on why you went into business in the first place you can be very successful. Ex: Your priority is to have more time for your family. (4:44)

The reason to travel and speak at events allows you to teach and volunteer by giving back to the community. (7:07)

95% of Marktime Media’s business comes from referrals or being known for teaching at WordCamps. (8:00)

Business Growth and Success:

Your personality or personal brand separates you from the crowd. (9:34)

The differentiator in the WordPress space for independent freelancers now comes from service. You must be able to communicate and be responsive to the client. (10:40)

Sometimes your brand is just not for everybody and it is best to qualify your business when working with a client. (12:18)

Clients can try to nickel and dime you and make multiple changes when you are first starting out. You can just ac...

...more

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By Matt Report & Matt Medeiros

4.9

133133 ratings

March 26, 2018

Michelle Schulp on running an independent business

49 minutes

Follow my WordPress newsletter https://thewpminute.com/subscribe

Listen to this episode:

Matt Report - A WordPress podcast for digital business owners

Michelle Schulp on running an independent business

Play Episode

Pause Episode

Mute/Unmute Episode

Rewind 10 Seconds

Fast Forward 30 seconds

00:00

00:48:17

RSS Feed

Link

Embed

Download file | Play in new window | Duration: 00:48:17

What you will learn from this Episode:

Michelle made a deliberate choice to stay independent and not own an agency. She realizes the challenges of managing other people in a business. (2:40)

Being an independent freelancer allows you to stay flexible for traveling and working remotely. (3:54)

There is a lot of overhead and “crap” when running a business. (4:04)

If you make business decisions based on why you went into business in the first place you can be very successful. Ex: Your priority is to have more time for your family. (4:44)

The reason to travel and speak at events allows you to teach and volunteer by giving back to the community. (7:07)

95% of Marktime Media’s business comes from referrals or being known for teaching at WordCamps. (8:00)

Business Growth and Success:

Your personality or personal brand separates you from the crowd. (9:34)

The differentiator in the WordPress space for independent freelancers now comes from service. You must be able to communicate and be responsive to the client. (10:40)

Sometimes your brand is just not for everybody and it is best to qualify your business when working with a client. (12:18)

Clients can try to nickel and dime you and make multiple changes when you are first starting out. You can just ac...

...more