In this week’s micro-lesson I explore a powerful topic for us all - the ethical impact of our influence and persuasion. We explore the psychology of scarcity and sales as part of my interview with Steve Martin, best selling author and behavioural scientist, which you can access through the Sporting Edge Membership. As a listener to the show, use the code PODCAST100 to get 1 free month on Sporting Edge Membership here, which includes 24/7 access to over 800 insights and high performance strategies that are a proven way to accelerate your success.

Links:

Mastermind: Dale Steyn

‘Yes!’ by Noah Goldstein, Robert B. Professor Cialdini and Steve Martin

Steve Martin via Influence at Work https://www.influenceatwork.co.uk/

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