Have you ever wondered how much a podiatry website should really cost and how to know if yours is performing well? In this episode of Podiatry Practice Mastery, I break down website costs, essential features, and how to maximize your online presence to attract more patients. I also share insights on SEO, reviews, and email marketing, along with practical tips to streamline practice workflows and boost patient conversions.

What You’ll Learn in This Episode

How much a podiatry website should really cost

The key difference between SEO and AdWords for patient growth

Why automated patient reviews are essential for marketing success

Effective email marketing strategies to improve retention

How to optimize presentations to increase treatment acceptance

Why You Should Listen

If you're struggling to understand website pricing, SEO strategies, and online patient engagement, this episode gives you a clear roadmap to cut costs, improve visibility, and grow your podiatry practice profitably.

Key Topics Covered

[0:01] How much should a podiatry website really cost

[1:10] Comparing subscription models and patient pop pricing

[2:37] SEO vs. AdWords: which drives better patient results

[3:42] Automating online reviews and capturing patient emails

[4:55] Using newsletters to increase engagement and retention

[5:53] VA services vs. scribes and improving workflow efficiency

[7:39] Leveraging patient presentations to boost Swift treatment conversions

[9:44] Transitioning nail fungus treatment to a more efficient model

[12:01] Handling challenging plantar fasciitis and orthotic recommendations

👉 Tune in now to learn how to cut website costs, improve patient acquisition, and optimize your practice’s growth strategy.